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Halswell Dental

Dental clinic · Halswell, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Halswell Dental

Dental clinic · Halswell, Christchurch

Where you stand#80of 210 dentists
Overall health6.2/10across the eight areas

Going well

03Map positions8.807Google search and traffic8.701Google listing7.5

Where we can help

02Reviews5.608Opening hours4.605Facebook page3.804Listings and social2.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

Halswell Dental is a family dental practice in Halswell, Christchurch, offering general and specialised dentistry. The team provides regular check-ups, treatment for gum disease, emergency care for toothache and trauma, sedation for children under 13, extractions, implants and infection management. Patients note friendly, patient staff and calming care for those with dental anxiety.

Halswell Dental is a family dental practice located in Halswell, Christchurch. The clinic offers a full spectrum of dental care aimed at local families, with an emphasis on maintaining oral health and treating common dental problems.

Services include routine check-ups and preventative care, treatment for gum disease, sedation and specialised dental services for children under 13, and fast treatment for toothache, infection, swelling, trauma and accidents. The practise also undertakes extractions, implants and procedures to save infected teeth or prepare for orthodontic treatment.

Customers commonly report friendly, patient staff and describe a calming environment that helps reduce anxiety during procedures. Several reviews mention specific clinicians who explain treatments clearly and provide reassurance, and recent feedback highlights positive experiences with routine fillings and more complex procedures.

Halswell Dental describes itself as a long-standing local provider looking after Christchurch families for generations. The combination of family-focused services, paediatric sedation options, emergency care and restorative work such as implants and extractions positions the practice as a convenient, comprehensive dental option for local residents.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Halswell Dental shows a solid overall health for its Google Business Listing, with a 7.5/10 score indicating a healthy profile that's nearly ready for peak visibility. The most notable findings are a claimed listing with current phone and website link, and a visible open-for-business status that clearly informs customers of availability.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 6 of them.
7.5Good
What customers seeWhere you rank
9:41
Tiles © Esri
Halswell Dental
3
Halswell Dental✓✓
4.4 ★★★★★ (51)
Dental clinic · Halswell2
Open 5 days · late Mon ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Expert dentistry, family care. We’ve been looking after Christchurch families for generations, providing trusted dental services spanning everything from regular check-ups to specialised care. Our team of highly qualified dentists offer the full spectrum of dental services. From emergency relief to problem teeth, providing all-important regular care or enhancing your smile, we cover all your needs in one convenient location.

1
Google listingChristchurch dentists · 210 businesses
You are #53 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Halswell Dental shows an average health score with some positive momentum in reviews. Overall health sits mid-range, reflecting room for improvement in engagement and rating confidence. Key findings include steady response activity, improving star ratings, solid review volume, and strong listing visibility. The practice should maintain engagement while tracking rating confidence to support continued progress.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 3
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
4 checks on your reviews. You're seeing 3 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
Halswell Dental
OverviewReviewsPhotosAbout
4.4★★★★★51 reviews
5
4
3
2
12
reception staff 9hygienist 7lovely staff 7welcoming atmosphere 5extractions 4sedation options 3
3How far your rating and your review count together can be trusted
J
JOSH L.★★★★★ · 3 weeks ago

GREAT EXPERIENCE

Response from the owner1

Thank you for your kind comments and taking time to share your feedback; the team always appreciates it. We look forward to seeing you again in the future.

M
Marcus C.★★★★★ · a month ago

Great team

Response from the owner

Thank you so much for the kind review! We're really proud of our team at Halswell Dental, and it means a lot to hear that came through during your visit. We look forward to seeing you again!

Google reviewsChristchurch dentists · 210 businesses
You are #92 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Halswell Dental shows a solid overall health score for Google Maps search at 6.0 out of 10, indicating above-average visibility. The borough-specific ranking is strong, placing Halswell Dental in the top 10% in its borough and suggesting reliable local presence. The strongest results are the high-ranking keywords for Halswell and nearby Aidanfield.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.8Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dental hygienist
1Top three for "dental hygienist" in 4 suburbs, seen in 15
1
Halswell Dental✓4.4 ★ (51) · Dental clinic
2
Longhurst Dental3.9 ★ (20) · Dental clinic
3
Prebbleton Dental4.9 ★ (50) · Dental clinic
4
Riccarton Dental Studio (Previously Stafford Dental Centre - Sockburn)4.9 ★ (596) · Dental clinic
Map positionsChristchurch dentists · 210 businesses
You are #27 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Halswell Dental shows a very low health score for social presence and directories, at 0.4 out of 10. The most important finding is the absence of active profiles on Instagram, Facebook, and TikTok, and missing directory listings on Yellow Directory and LinkedIn Company. Addressing these areas will improve visibility and trust with local customers.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/halswell-dental) found via: Google search results.
  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/halswell-dental-centre-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 5 of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Ghalswell dental halswell
AllImagesMapsNews
Healthpointhalswell-dentalHalswell Dental | Healthpoint✓
Yelphalswell-dental-centre-christchurchHalswell Dental | Yelp✓
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch dentists · 210 businesses
You are #165 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointYelpYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
facebook
halswell dental halswell
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch dentists · 210 businesses
You are #130 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Halswell Dental shows a very high on-page health score, indicating strong technical setup for search engines and users. Key findings include an exact 50-60 character title tag that is both descriptive and effective, a valid favicon, and an H1 tag present. The main opportunity is to fine-tune meta description and reduce excessive plaintext-to-total size, while addressing render-blocking resources.

Strengths

  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    The shape of your link profileNo links to your site were found, so there is no shape to read yet.
  • 3
    Pages linking to youVery few individual pages anywhere on the web link to yours, so there is almost nothing for search engines to follow back to you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒halswelldental.co.nz✓
✓Page title
✓Favicon
1Separate sites linking to you
2The shape of your link profile
3Pages linking to you
Your websiteChristchurch dentists · 210 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Halswell Dental shows a high health level for website traffic, indicating strong local visibility and solid organic performance. The standout finding is an excellent organic SERP count, placing the practice in the top 10% for local keyword coverage. Opportunities focus on paid traffic growth and continued organic momentum with content and backlinks.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.7Strong
What customers seeWhere you rank
9:41
Gdentist halswell
AllMapsImagesShopping
321No ads from you on any search
halswelldental.co.nzHalswell Dental | Expert Dentistry, Family Care Christchurch

We've been looking after Christchurch families for generations, providing trusted dental services spanning everything from regular check-ups to specialised ...

longhurstdental.co.nzLonghurst Dental: Your trusted dentist providing comfortable ...
About 1,076 visits a month from search, across 213 searches
Google search and trafficChristchurch dentists · 210 businesses
You are #29 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Halswell Dental's opening hours generally align with midweek demand, with strong coverage during key Tuesday and Wednesday appointment slots. However, several weekend and late-afternoon peaks are missed when the practice is closed, notably Saturday mornings and Friday late afternoon. No open hours fall in low-demand windows, so current hours are efficient; selectively adding Saturday mornings or a Friday late-afternoon shift could capture missed demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.6Room to grow
What customers seeWhere you rank
9:41
Halswell Dental
OverviewReviewsPhotosAbout
Hours 1
Monday9am-7pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-4pm
SaturdayClosed
SundayClosed
Popular times Thursday · Halswell
8a9a10a11a12p1p2p3p4p
When people in Halswell look   You are shut
Opening hoursChristchurch dentists · 210 businesses
You are #114 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#80of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #80 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 210 dentists in Christchurch, checked - not a guess from overseas.
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