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Harakeke Florist

Florist · Clifton-Sumner, Christchurch

What your customers see when they look for you, and where that puts you among 83 Christchurch florists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch florists · 83 businesses
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Executive summaryExclusive Marketbase business report

Harakeke Florist

Florist · Clifton-Sumner, Christchurch

Where you stand#23of 83 florists
Overall health7.3/10across the eight areas

Going well

03Map positions9.504Listings and social8.808Opening hours8.707Google search and traffic8.505Facebook page8.302Reviews6.8

Where we can help

01Google listing5.906Your website-
How AI describes youMarketbase business report

What AI tells people about you

Harakeke Florist is a Christchurch-based florist in Sumner offering fresh flowers and same-day delivery across Christchurch. The family-run shop supplies curated bouquets, gifts and homewares, and highlights contemporary, carefully arranged designs. Reviews emphasise consistent quality, creative arrangements and strong local community support, with options for a range of budgets and occasions.

Harakeke Florist is a florist located in Sumner, Christchurch, offering fresh flowers and same-day delivery across Christchurch. The shop presents itself as a Christchurch florist providing bouquets, gifts and homewares, operating from a family-run premise focused on local deliveries and events.

Services include curated and contemporary floral arrangements, bouquets for celebrations, and a selection of gifts and homewares. The offering covers a range of budgets and occasions, with attention to creative styling and careful arrangement. Same-day delivery is available within Christchurch for many orders.

Customer feedback highlights consistent quality, creative and contemporary styling, and reliable service. Review themes note that customers repeatedly select Harakeke Florist for family events and gifts, and that recipients regularly report satisfaction on delivery. Reviews also describe the business as supportive of the local community and attentive in communication, including sending delivery photos and notes when requested.

Locally, Harakeke Florist is presented as a family-led florist that focuses on curated designs and community connections. Practical distinctions for customers include same-day Christchurch delivery, a selection of gifts and homewares alongside flowers, and an emphasis on contemporary, carefully arranged bouquets suitable for a variety of budgets and occasions.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Harakeke Florist shows an above-average health score with solid foundational listing details. The listing benefits from a claimed status, a clear phone number, a website link, and an open-for-business status, which together support reliable customer contact. The primary takeaway is that the listing already performs well enough, but the description could be refined to reach higher visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Harakeke Florist
3
Harakeke Florist✓✓
4.9 ★★★★★ (93)
Florist · Clifton-Sumner2
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Florist - Delivering beautiful fresh flowers in Christchurch. Christchurch Flower Delivery.

1
Google listingChristchurch florists · 83 businesses
You are #35 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Harakeke Florist shows an above-average health score of 6.3 out of 10, indicating overall stability with room for small improvements. The business has strong ratings and robust local engagement, with notable achievements around customer satisfaction and consistency. The key: maintain high quality while nudging engagement metrics and review volumes to edge toward top quartiles.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Star ratingYour rating is higher than most of this market, and it is the first thing a customer reads about you.
  • 3
    Review countYou hold more reviews than most of this market - depth buyers read as proof.
4 checks on your reviews. You're seeing all of them.
6.8Good
What customers seeWhere you rank
9:41
Harakeke Florist
OverviewReviewsPhotosAbout
4.9★★★★★93 reviews 3
5
4
3
2
12
flower quality 8online ordering 7flower arrangement 6gifts 4orchid 2bouquet replacement 2
✓How far your rating and your review count together can be trusted
F
Frances S.★★★★★ · a year ago

Beautiful flowers always fresh and last for days! Love having this local florist :-)

Response from the owner1

Thank you Frances. We love our gorgeous locals.

J
Joanne F.★★★★★ · a year ago

The freshest and most beautiful arranged flowers in NZ.

Response from the owner

Thank you Joanne.

Google reviewsChristchurch florists · 83 businesses
You are #27 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Harakeke Florist shows a very high Maps health score and strong borough visibility, indicating reliable local discovery. The strongest findings are top-1 rankings for several key phrases such as dried flower shop and florist in Clifton-Sumner, along with solid performance across multiple nearby areas.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.
  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Where we can help

Nothing to sort here. Every check we run here is at its best on Google Maps.
2 checks on your map positions. You're seeing both.
9.5Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dried flower shop
✓Top three for "dried flower shop" in 20 suburbs, seen in 47
1
Harakeke Florist✓4.9 ★ (93) · Florist
2
The Dried Flower Room5.0 ★ (3) · Florist
3
Wild Botanic5.0 ★ (26) · Florist
4
Dainty Blossoms NZ5.0 ★ (1) · Florist
Map positionsChristchurch florists · 83 businesses
You are #5 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Harakeke Florist shows a healthy online presence with a health score of 8.5 out of 10, indicating strong visibility and trust. The two completed achievements highlight outstanding Facebook and Instagram profiles, suggesting solid social reach and brand consistency. The top opportunities suggest adding profiles on several platforms to expand reach and improve trust signals across directories and networks.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Wedding Guide ListingWe can see your Wedding Guide Listing listing (https://myweddingguide.co.nz/harakeke-florist) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
8.8Strong
What customers seeWhere you rank
9:41
Gharakeke florist clifton-sumner
AllImagesMapsNews
FacebookHarakekefloristHarakeke Florist | Facebook✓
InstagramharakekefloristHarakeke Florist | Instagram✓
Wedding Guideharakeke-floristHarakeke Florist | Wedding Guide✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch florists · 83 businesses
You are #11 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWedding GuideYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 2
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
8.3Strong
What customers seeWhere you rank
9:41
facebook
Harakekeflorist✓
1.8K followers 2
Beautiful fresh flowers, gifts and homeware store located in Sumner, Christchurch.1
FollowMessage
★ 21 reviews · recommended 3
🌐 harakekeflorist.co.nz✓
☎ +64 3-366 9545✓
PostsAboutPhotosReviews
Facebook pageChristchurch florists · 83 businesses
You are #15 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Harakeke Florist's on-page SEO health is average, with a 5.0 out of 10 score. The homepage shows fast load times, but critical gaps remain in core on-page elements such as missing title tag, missing meta description, and no valid favicon. Addressing these basics will improve visibility and click-through potential for local customers.

Strengths

  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒harakekeflorist.co.nz✓
✓The shape of your link profile
✓Page load speed
1On-page score
2Meta description
3Page title
Your websiteChristchurch florists · 83 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Harakeke Florist shows strong website traffic health with an 8.5/10 score. The business already leads in paid traffic metrics and shows solid organic traffic value, indicating good visibility and solid audience reach. Key findings include paid traffic value in the top quartile and organic traffic value in the 50-75% band, suggesting steady growth potential through tested ads and continued content and link-building.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsYour paid search activity is smaller than most businesses advertising here.
  • 2
    Monthly ad visitsYou are getting a small number of visitors from paid search, fewer than most businesses advertising here.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth more than half the businesses here, so a real share of your enquiries cost nothing to acquire.
6 checks on your search and traffic. You're seeing 3 of them.
8.5Strong
What customers seeWhere you rank
9:41
Gflorist clifton-sumner
AllMapsImagesShopping
www.fleurdk.co.nzFlorist Sumner & Redcliffs | Same Day Flower Delivery
flowersacrosschristchurch.co.nzFlower Delivery to Sumner Florist
www.harakekeflorist.co.nzHarakeke Florist - Christchurch Florist Same Day Delivery

Our Store is located in Sumner Christchurch. Beautiful and fresh flowers are the perfect gift for any occasion. We offer same day delivery in Christchurch. Read more

www.facebook.comHarakeke | Christchurch
3About 1,328 visits a month from search, across 340 searches
Google search and trafficChristchurch florists · 83 businesses
You are #13 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Harakeke Florist's opening hours largely match Christchurch demand spikes in late mornings and early afternoons, especially on Thursdays and weekends. The shop is open during several high-demand windows (Thursday 11am-12pm, Saturday 2pm, Sunday 2-3pm), and records no low-demand open hours. There are missed evening opportunities on Fridays, Thursdays and several Sunday evenings where demand remains strong but the shop is closed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.7Strong
What customers seeWhere you rank
9:41
Harakeke Florist
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
Saturday9am-4pm
Sunday10am-4pm
Opening hoursChristchurch florists · 83 businesses
You are #12 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#23of 83 Christchurch florists
9:41
Christchurch floristsOverall · 83 businesses
You are #23 overall
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The how for every one of these, and everything else we found, in the order that moves you fastest.
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