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Hierarchy Group

Architecture firm · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

Hierarchy Group

Architecture firm · Christchurch Centre, Christchurch

Where you stand#60of 252 architects
Overall health7.6/10across the eight areas

Going well

07Google search and traffic9.408Opening hours9.204Listings and social9.005Facebook page8.702Reviews7.8

Where we can help

01Google listing5.603Map positions2.406Your website-
How AI describes youMarketbase business report

What AI tells people about you

Hierarchy Group is an architecture practice based in Christchurch Central City. The studio offers architecture, interiors and project delivery with a focus on bold, considered design. The team describes itself as award-winning and works on residential, hospitality and larger staged projects, aiming to reimagine spaces with a strong design vision and tactile material focus.

Hierarchy Group is an architecture practice located in Christchurch Central City. The studio presents itself as an award-winning team that works across architecture, interiors and project delivery, describing a focus on thoughtful, considered design and reimagining ordinary spaces.

Projects highlighted by the practice include residential builds, hospitality work such as restaurant and hotel projects, and staged apartment developments. The website material mentions specific schemes from remote alpine dining at Flockhill to hotel work and a multi-unit residential stage in Queenstown, indicating experience across varied site types and scales.

Customers describe positive experiences with the team, noting helpful and flexible communication, creative problem solving and a high standard of results. Reviews reference hands-on involvement in custom homes, boat shed design and public amenities work, with clients emphasising satisfaction with design proportions, practicality and project outcomes.

Locally, Hierarchy Group presents itself as a Christchurch-based architecture studio with a portfolio spanning residential, hospitality and larger apartment projects. The combination of award recognition, a focus on materiality and a track record of client satisfaction are recurring themes that help define the practice within its regional market.

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01Google listingMarketbase business report

Your Google listing

Hierarchy Group's Google Business Listing shows an average health score of 5.2 out of 10, indicating room for improvement. The listing is claimed and shows contact details, a website link, and a live status, which helps reach customers. The strongest completed element is having dedicated business details under control and accessible to potential clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 5 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Hierarchy Group
2
Hierarchy Group✓✓
5.0 ★★★★★ (5)
Architecture firm · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch architects · 252 businesses
You are #111 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

The overall health of Hierarchy Group on Google Business is high, with a health score of 7.8 out of 10. The top finding is a brilliant star rating in the top 10% and a strong total review count. A key area for improvement is the lack of response to reviews, which can affect customer trust and engagement.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
7.8Good
What customers seeWhere you rank
9:41
Hierarchy Group
OverviewReviewsPhotosAbout
5.0★★★★★5 reviews 3
5
4
3
2
1✓
design 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #57 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The maps health for Hierarchy Group is 2.0 out of 10, indicating low visibility in Google Maps overall. The strongest signal is in its top five keywords, notably architecture firm in hei hei ranking at position 7 and architecture firm in richmond (christchurch city) at 11. There is opportunity to improve both aggregate and suburb scores to lift overall performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
  • 2
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
2 checks on your map positions. You're seeing both.
2.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
architecture firm
2Seen in 5 searches across Christchurch, top three in none
1
Yardley Architecture5.0 ★ (7) · Architecture firm
2
Threefold Architecture5.0 ★ (22) · Architecture firm
3
James Hunter Architectural Design5.0 ★ (8) · Architecture firm
4
Peak Architecture5.0 ★ (1) · Architecture firm
↓
Hierarchy Group1Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #191 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Hierarchy Group shows a healthy online presence with a health score of 8.2 out of 10. The strongest current strengths are outstanding Instagram and Facebook profiles, and an active LinkedIn Company listing, all contributing to trusted brand visibility. Opportunities lie mainly in expanding presence on TikTok, LinkedIn, GrabOne, Neighbourly, and TikTok Directory to reach broader audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/hierarchy-group-ltd) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
9.0Strong
What customers seeWhere you rank
9:41
Ghierarchy group christchurch centre
AllImagesMapsNews
InstagramhierarchygroupHierarchy Group | Instagram✓
LinkedInhierarchy-group-ltdHierarchy Group | LinkedIn✓
FacebookhierarchygroupHierarchy Group | Facebook✓
ArchiPro Professionalhierarchy-groupHierarchy Group | ArchiPro Professional
NZIA Practicehierarchy-groupHierarchy Group | NZIA Practice
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch architects · 252 businesses
You are #25 for listings and social
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GoogleFacebookInstagramTikTokLinkedInArchiPro ProfessionalNZIA PracticeYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youYour intro carries more detail than most pages in this market and is doing the work of a short landing page for the visitors who never reach your website.
9 checks on your Facebook page. You're seeing 6 of them.
8.7Strong
What customers seeWhere you rank
9:41
facebook
hierarchygroup✓
847 followers 2
From inspiring architecture and interiors, to project delivery, Hierarchy Group's award-winning team reimagines spaces with bold, extraordinary vision. Transforming the everyday into something beyo...3
FollowMessage
★ 1 reviews · recommended 1
🌐 hierarchy.co.nz✓
☎ +64 3-963 8031✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #33 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Hierarchy Group shows an below-average on-page SEO health, with a 3.5 out of 10. The site already has a valid favicon, HTTPS resources, an SEO-friendly URL, and a relevant title tag, indicating solid technical basics. The two key findings are the missing meta description and absence of an H1 tag, which together limit click-through and clear heading signals.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒hierarchy.co.nz✓
✓Favicon
✓Page file size
1Meta description
2On-page score
3Page title
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Website Traffic health for Hierarchy Group is very strong, reflecting high organic performance and strong keyword coverage. The top findings show outstanding organic traffic value and a solid local presence, with paid traffic opportunities remaining to be explored in a measured way.

Strengths

  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 4 of them.
9.4Strong
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Hierarchy GroupNot in these results
✓About 2,998 visits a month from search, across 104 searches
Google search and trafficChristchurch architects · 252 businesses
You are #17 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Hierarchy Group's published hours match several weekday lunch peaks: Tuesday 12pm, Wednesday 11-12pm, and Thursday 12-1pm. These hours align with local demand, but the studio is closed during strong weekend demand around Saturday midday and Sunday lunch. No hours are open during low-demand windows, so inefficiency from over-serving off-peak times is not evident.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
9.2Strong
What customers seeWhere you rank
9:41
Hierarchy Group
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #22 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#60of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #60 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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