marketbaseExclusive Marketbase Report
Prepared for

Hornby Care Physiotherapy

Physiotherapist · Hornby-Islington, Christchurch

What your customers see when they look for you, and where that puts you among 203 Christchurch physiotherapy businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch physiotherapy · 203 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Hornby Care Physiotherapy

Physiotherapist · Hornby-Islington, Christchurch

Where you stand#23of 203 physiotherapy businesses
Overall health8.9/10across the eight areas

Going well

04Listings and social10.008Opening hours9.701Google listing8.903Map positions8.407Google search and traffic6.2

Where we can help

05Facebook page5.902Reviews4.406Your website-
How AI describes youMarketbase business report

What AI tells people about you

Hornby Care Physiotherapy is a general musculoskeletal physiotherapy clinic on Carmen Road in Hornby, Christchurch, with a focus on sports medicine. The clinic specialises in sports physio, sports injuries and golf-related problems, and offers hand therapy and treatments for conditions such as sciatica, frozen shoulder and twisted ankles. The team is locally focused and serves Hornby and nearby suburbs.

Hornby Care Physiotherapy is a general musculoskeletal physiotherapy clinic located at 64 Carmen Road in Hornby, Christchurch. The practice describes itself as having an interest in sports medicine and has served the west Christchurch community since 1999, welcoming patients from Hornby and surrounding suburbs such as Avonhead, Upper Riccarton, Templeton, Wigram, Hei Hei and Ilam.

Services include sports physiotherapy, sports injury management and golf injury care, alongside general musculoskeletal treatment. The clinic also offers hand therapy and manages conditions including pinched nerves, frozen shoulder, sciatica, twisted ankles and overuse syndromes. The team states it delivers prevention and rehabilitation programmes that concentrate on holistic outcomes.

Customers commonly report friendly, knowledgeable and accommodating clinicians who explain treatment and work through rehabilitation. Reviews highlight clinicians by name and note effective outcomes for recurring and acute injuries. Clients frequently mention being referred by friends or family and appreciating a practical, hands-on approach that leads to reduced pain and improved function over time.

Locally, Hornby Care Physiotherapy is positioned as a community-focused clinic with an emphasis on sports rehab and practical musculoskeletal care. The combination of long-standing local presence, specific sports and hand therapy offerings, and a reputation in reviews for approachable, effective clinicians helps define its role for clients seeking rehabilitation and injury management in west Christchurch.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Hornby Care Physiotherapy shows a strong Google Business Listing health, with a score of 8.4 out of 10. The listing already provides a website link, an open-for-business status, a clear listing title, a claimed status, and a phone number. It stands out for description quality and photo count relative to peers, but there is room to push into the top brackets.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 6 of them.
8.9Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Hornby Care Physiotherapy
3
Hornby Care Physiotherapy✓✓
4.3 ★★★★★ (12)
Physiotherapist · Hornby-Islington2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Hornby Care Physiotherapy is a general physiotherapy clinic specialising in sports medicine treatments. Since 1999, we have acquired an excellent reputation for providing quality musculoskeletal physiotherapy care to the west Christchurch community in Hornby and the surrounding suburbs of Avonhead, Upper Riccarton, Templeton, Wigram, Hei Hei, and Ilam We specialise in Sports Physio, Sports Injuries, Golf Injuries, and more. Whether you have a pinched nerve, a twisted ankle, a frozen shoulder, or require treatment for sciatica or overuse syndrome, the friendly clinicians at Hornby Care Physiotherapy can relieve your pain.

1
Google listingChristchurch physiotherapy · 203 businesses
You are #24 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Hornby Care Physiotherapy shows a health score of 4.3 out of 10, indicating overall room for improvement in Google reviews. The strongest finding is a decent base of reviews and a good response rate is lacking; owners have not responded to any reviews yet. The business should focus on building credibility by encouraging more reviews while starting to engage with feedback publicly.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
4.4Room to grow
What customers seeWhere you rank
9:41
Hornby Care Physiotherapy
OverviewReviewsPhotosAbout
4.3★★★★★12 reviews
5
4
3
2
12
friendly staff 4physiotherapy 3
3How far your rating and your review count together can be trusted
Google reviewsChristchurch physiotherapy · 203 businesses
You are #114 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Hornby Care Physiotherapy shows a very high health score in Google Maps, indicating strong local visibility. The top opportunities focus on expanding from a solid borough presence to broader suburb reach and refining the Google Business Listing to push into the top quartile. Notable keyword strengths include phrases tied to Hei Hei and Hornby-Islington, which support local search awareness.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
8.4Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
physiotherapist
1Top three for "physiotherapist" in 5 suburbs, seen in 8
1
Hornby Physiotherapy Clinic4.4 ★ (19) · Physiotherapist
2
Hornby Care Physiotherapy24.3 ★ (12) · Physiotherapist
3
In Touch Hand Therapy - Wigram5.0 ★ (6) · Physiotherapist
4
Motion Health Sockburn5.0 ★ (5) · Physiotherapist
Map positionsChristchurch physiotherapy · 203 businesses
You are #34 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Hornby Care Physiotherapy shows strong overall health, with a very high health score and solid social presence. The most notable findings are outstanding profiles on Facebook and Instagram and an existing LinkedIn listing, indicating strong credibility and reach. Opportunities focus on expanding presence in TikTok, Neighbourly, LinkedIn Company, Yellow Directory and Tiktok Directory to broaden discovery.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn ProfileWe can see your LinkedIn Profile listing (https://linkedin.com/in/kevin-hopkins-8245a453) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
10.0Strong
What customers seeWhere you rank
9:41
Ghornby care physiotherapy hornby-islington
AllImagesMapsNews
Healthpointhornby-care-physiotherapy-clinicHornby Care Physiotherapy | Healthpoint
Yelphornby-care-physiotherapy-christchurchHornby Care Physiotherapy | Yelp
FacebookHornbyCarePhysioHornby Care Physiotherapy | Facebook✓
InstagramhornbycarephysioHornby Care Physiotherapy | Instagram✓
White Pageshornby-care-physiotherapy-hornbyHornby Care Physiotherapy | White Pages
LinkedInkevin-hopkins-8245a453Hornby Care Physiotherapy | LinkedIn✓
Physio NZ Memberhornby-care-physiotherapy-ltdHornby Care Physiotherapy | Physio NZ Member
Healthpagesphysiotherapists-hornby-physiotherapy-clinicFound through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch physiotherapy · 203 businesses
You are #2 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokHealthpointYelpWhite PagesYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
facebook
HornbyCarePhysio✓
217 followers 2
Physiotherapy clinic for management of musculo-skeletal injuries or conditions. Home, work, sport, o3
FollowMessage
★ 1 reviews · recommended 1
🌐 hornbycarephysio.co.nz✓
☎ +64 3-344 0053✓
PostsAboutPhotosReviews
Facebook pageChristchurch physiotherapy · 203 businesses
You are #83 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Hornby Care Physiotherapy shows strong on-page SEO health with a current score of 8.4 out of 10. Key strengths include a valid favicon, compact page size, an SEO-friendly URL, a strong title tag, and sufficient page text. While meta description, title tag length, and render-blocking resources are close to ideal, minor tweaks can help edge toward optimal ranges for readability and SEO impact.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒hornbycarephysio.co.nz✓✓
✓Favicon
1On-page score
2The shape of your link profile
3Separate sites linking to you
Your websiteChristchurch physiotherapy · 203 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Hornby Care Physiotherapy shows average overall website health with room for improvement in paid and organic traffic. The strongest signal is mid-pack organic rankings, while paid initiatives are not yet measurable. Key takeaway: progress depends on initiating targeted paid campaigns and maintaining organic momentum through steady content and technical SEO.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than half the businesses here, so competitors are picking up searches you could be answering.
6 checks on your search and traffic. You're seeing 3 of them.
6.2Good
What customers seeWhere you rank
9:41
Gphysio hornby-islington
AllMapsImagesShopping
21No ads from you on any search
hornbyphysiotherapy.comHornby Physiotherapy Clinic: Your Friendly Christchurch ...
www.hornbycarephysio.co.nzPhysiotherapy Hornby Physio Christchurch Sport Rehabilitation

General musculoskeletal physiotherapy clinic, with an interest in sports medicine. - 64 Carmen Road, Hornby, Christchurch. Read more

physio.org.nzHornby Physiotherapy Clinic
3About 128 visits a month from search, across 20 searches
Google search and trafficChristchurch physiotherapy · 203 businesses
You are #77 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Hornby Care Physiotherapy's hours align well with local demand overall: 50 weekly hours match peak search times, with no low-demand hours open and a health score of 8.4. Strong alignment includes mid-morning and mid-afternoon slots on Monday-Thursday. There are 15 missed high-demand hours mainly at 6pm on weekdays and Sunday 1pm - these are practical targets for testing extended hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
9.7Strong
What customers seeWhere you rank
9:41
Hornby Care Physiotherapy
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5:30pm
Tuesday8am-5:30pm
Wednesday8am-5:30pm
Thursday8am-5:30pm
Friday8am-5:30pm
SaturdayClosed
SundayClosed
Popular times Wednesday · Hornby-Islington
8a9a10a11a12p1p2p3p4p5p
When people in Hornby-Islington look   You are shut
Opening hoursChristchurch physiotherapy · 203 businesses
You are #8 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#23of 203 Christchurch physiotherapy businesses
9:41
Christchurch physiotherapyOverall · 203 businesses
You are #23 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 203 physiotherapy businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for