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Ian J Graham

Hair salon · Kaiapoi Centre, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Ian J Graham

Hair salon · Kaiapoi Centre, Christchurch

Where you stand#473of 498 hair salons & barbers
Overall health0.5/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Ian J Graham is a hair salon and barber serving Kaiapoi. The shop offers haircutting, styling and traditional barber services for local clients. It presents as a small, local hair business with a focus on personal service. Reviews indicate a consistently positive customer response, with a high average rating and concise praise for the experience.

Ian J Graham is a hair salon and barber located in Kaiapoi. The business operates as a local hair service provider, welcoming clients from the surrounding area for routine and specialist grooming needs.

Services centre on haircutting, styling and traditional barber work, reflecting the hair salons and barbers category. The offering is focused on standard salon and barber tasks rather than ancillary or unrelated services.

Customer feedback is strongly positive in the available snapshot, with an average rating of 5 and short, favourable comments. Clients tend to report a pleasant, straightforward experience, signalling satisfaction with the service and outcomes.

As a Kaiapoi-based hair salon and barber, Ian J Graham is distinguished locally by its high average rating and compact, client-focused presence. The business presents itself as a neighbourhood option for haircuts and styling, where simple, well-received service is the defining feature.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

The Google Business Listing shows strong basic details for Ian J Graham, a Kaiapoi hair salon, with a solid health score given overall. Key findings include a complete address and main image, plus an active phone number and open-for-business status. However, the health score remains very low in context, indicating room for substantial improvement in listing completeness and media assets.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.1Room to grow
9:41
Tiles © Esri
Ian J Graham1✓
Own this business?
5.0 ★★★★★ (1)
Hair salon · Kaiapoi Centre
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch hair salons & barbers · 498 businesses
You are #444 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Ian J Graham shows very low health in Google Business reviews (1.1/10). The top achievement is a star rating in the top 10%, reflecting strong customer satisfaction. Key opportunities include improving response rate to reviews, increasing total review count, and continuing to sustain high rating by delivering excellent experiences.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
1.3Room to grow
9:41
Ian J Graham
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #434 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Ian J Graham in Kaiapoi shows very low overall health in Google Maps search performance, with a 0.4/10 health score. The most impactful finding is that top results include a suburban focus and that aggregate maps visibility is starting to improve, while the suburb-specific score remains weak. The best keyword ranking is a unisex hairdresser in kaiapoi north at position 9, indicating local relevance but limited overall visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.6Room to grow
9:41
1234Tiles © Esri
1Seen in 1 search across Christchurch, top three in none
1
Hair & Now4.9 ★ (54) · Hair salon
2
Shine Hairstylists4.9 ★ (34) · Hair salon
3
Lavish by Kirsty Lorraine5.0 ★ (12) · Hair salon
4
Vogue4.5 ★ (113) · Hair salon
↓
Ian J Graham2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #470 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The overall health is modest, with a 4.4 out of 10. This indicates limited presence across key social and local directories. The most important findings are the very high trust score of the Facebook profile, and a well-maintained Fresha listing that supports local client flow.

Strengths

  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/ian-j-graham-clemett-place-kaiapoi-9QLQy2) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 4 of them.
0.5Room to grow
9:41
Gian j graham kaiapoi centre
AllImagesMapsNews
Freshalp/en/bt/hair-salons/in/nz-kaiapoiIan J Graham | Fresha✓
Healthpagesgeneral-practices-kaiapoi-medical-centreIan J Graham | Healthpages
LinkedInian-graham-22896b91Ian J Graham | LinkedIn
Instagramaesthetic.creationsnzIan J Graham | Instagram2
FacebookNo account found1
TiktokNo account found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #471 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaHealthpagesLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
1.5Room to grow
9:41
facebook
ian j graham kaiapoi centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #425 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Ian J Graham's on-page health is below average, with a health score of 3.0 out of 10. The analysis highlights critical gaps in core on-page elements and loading speed, which limits search visibility and potential reach for local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
🔒national.org.nz132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The website traffic health for Ian J Graham sits at a 3.0 out of 10, indicating below average performance. The main finding is that organic traffic value and total organic traffic are near zero, with no organic keywords in the top 100. This points to a need for content, on-page SEO, and basic backlinks, along with initial paid traffic activity to build visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Ian J GrahamNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Ian J Graham has no recorded opening hours, so alignment with local demand cannot be measured directly. Without hours, the analysis cannot identify times when the salon is open during high-demand windows or closed during popular hours. Adding accurate opening hours is the first priority to unlock clear recommendations about peak alignment, missed opportunities and potential off-peak inefficiencies.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.5Room to grow
9:41
Ian J Graham
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #423 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#473of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #473 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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