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ICIB Brokerweb Life and Health Southern

Insurance broker · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 121 Christchurch insurance brokers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch insurance brokers · 121 businesses
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Executive summaryExclusive Marketbase business report

ICIB Brokerweb Life and Health Southern

Insurance broker · Christchurch Centre, Christchurch

Where you stand#66of 121 insurance brokers
Overall health4.6/10across the eight areas

Going well

08Opening hours10.005Facebook page9.107Google search and traffic8.704Listings and social7.8

Where we can help

02Reviews2.803Map positions2.401Google listing1.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

ICIB Brokerweb Life and Health Southern is an insurance broker based in Christchurch Central City, Christchurch. ICIB provides advice, support and insurance solutions for New Zealand businesses, offering life and health brokerage under the Brokerweb network. Services include risk advisory, complete fee transparency and quick online payments, with advisors available to discuss business-focused cover.

ICIB Brokerweb Life and Health Southern is an insurance broker located in Christchurch Central City, Christchurch. The firm operates under the ICIB and Brokerweb names and serves New Zealand businesses, emphasising protection and future-focused cover.

The practice offers advice, support and insurance solutions tailored to business needs. Services highlighted on its website include risk advisory and life and health brokerage, plus guidance on reducing risks such as employee fraud and on hazards that may not be covered by standard policies. The site also references complete fee transparency.

Customers interact with ICIB through advisor consultations and online tools. The firm promotes quick, easy online payments and invites clients to talk with advisors for guidance. Information on practical risk reduction and maintenance issues suggests a focus on proactive advice alongside policy placement.

Locally, ICIB presents as a Christchurch-based provider aiming to safeguard Kiwi businesses with targeted insurance and advisory services. The combination of specialist life and health brokerage, transparent fee information and online payment options distinguishes its local offering for businesses seeking practical risk advice and cover.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Google Business Listing shows a low health score of 1.8 out of 10, reflecting incomplete profile details. The business has a listed website, a working title, open status, a full address, and a main image, which are positive but insufficient alone. Primary concerns are unclaimed status, missing phone number, minimal description, few photos, and no logo.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
ICIB Brokerweb Life and Health Southern
ICIB Brokerweb Life and Health Southern1✓
Own this business?
0.0 ★★★★★ (0)
Insurance broker · Christchurch Centre
Open 5 days ✓
Directions Website 2✓
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch insurance brokers · 121 businesses
You are #103 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

ICIB Brokerweb Life and Health Southern shows a low health score of 1.8 out of 10 on Google reviews. The main finding is the need to build trust through more reviews and engagement. Opportunities include improving rating confidence, gathering initial reviews, and starting to respond to feedback to boost credibility with customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
2.8Room to grow
What customers seeWhere you rank
9:41
ICIB Brokerweb Life and Health Southern
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch insurance brokers · 121 businesses
You are #87 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps search performance for ICIB Brokerweb Life and Health Southern shows a low health score of 2.8 out of 10, indicating limited visibility on Google Maps. The strongest opportunities lie in improving aggregate maps results and boosting local, borough-level performance, where presence remains minimal.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
insurance broker
1Seen in 2 searches across Christchurch, top three in none
1
Gerrards Insurance Brokers5.0 ★ (430) · Insurance broker
2
Opes Insurance5.0 ★ (3) · Insurance broker
3
Vision Insurance (SI)5.0 ★ (31) · Insurance broker
4
Abbott Insurance Brokers Christchurch5.0 ★ (8) · Insurance broker
↓
ICIB Brokerweb Life and Health Southern2Further down, below the first results
Map positionsChristchurch insurance brokers · 121 businesses
You are #92 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

ICIB Brokerweb Life and Health Southern shows strong social presence, with Instagram, Facebook and LinkedIn profiles already in place and indexed by search. The overall health is high at 8.3/10. Key strengths include outstanding Instagram and Facebook profiles and an up-to-date LinkedIn Company listing, which together support trust and reach within local business audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
7.8Good
What customers seeWhere you rank
9:41
Gicib brokerweb life and health southern christchurch centre
AllImagesMapsNews
LinkedInicib-limitedICIB Brokerweb Life and Health Southern | LinkedIn
FacebookicibbrokerwebICIB Brokerweb Life and Health Southern | Facebook✓
Instagramicib_brokerwebICIB Brokerweb Life and Health Southern | Instagram✓
IBANZ Broker10095-s123Found through search, not linked from anything you own
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch insurance brokers · 121 businesses
You are #28 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInIBANZ BrokerYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
8 checks on your Facebook page. You're seeing 5 of them.
9.1Strong
What customers seeWhere you rank
9:41
facebook
icibbrokerweb✓
158 followers 1
New Zealand’s leading independent insurance and risk advisory protecting New Zealand businesses2
FollowMessage
🌐 icib.co.nz✓
☎ +64 9-377 4314✓
PostsAboutPhotosReviews
Facebook pageChristchurch insurance brokers · 121 businesses
You are #12 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

On-page health for ICIB Brokerweb Life and Health Southern scores 4.8 out of 10, indicating average technical optimisation. Key strengths include a valid favicon, sufficient text content, a clear title tag, and an H1 tag, plus a fast load time under 3 seconds. Opportunities focus on refining title and meta description lengths and removing frames and render-blocking resources.

Strengths

  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠icib.co.nz✓3
✓Favicon
✓Page load speed
1Meta description
2Page title
Your websiteChristchurch insurance brokers · 121 businesses
See how to fix all 3 →
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See the full website report
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Website Traffic health for ICIB Brokerweb Life and Health Southern is very strong, with a health score of 8.8 out of 10. This indicates solid traffic and visibility relative to local peers. The most notable findings are excellent organic traffic value and high local SERP coverage, suggesting established search presence and effective SEO momentum.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.7Strong
What customers seeWhere you rank
9:41
Ginsurance broker kaiapoi west
AllMapsImagesShopping
321No ads from you on any search
www.facebook.comWhat North Canterbury insurance brokers offer affordable ...
ibanz.co.nzFind a Broker - IBANZ
www.icib.co.nzAdelphi life & health insurance business acquired by ICIB

In December 2025, the ICIB Brokerweb Group acquired the life and health business of Adelphi Insurance Brokers.

rangioralocal.co.nzAnchorpoint Insurance Brokers - Rangiora Local
About 912 visits a month from search, across 339 searches
Google search and trafficChristchurch insurance brokers · 121 businesses
You are #17 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

ICIB Brokerweb Life and Health Southern's opening hours show an average alignment with local demand (health score 5.4/10). No city-level popularity data is available, so specific peak-hour matches cannot be identified. There appear to be a mix of some alignment with standard business hours and missed opportunities outside core hours; consider tighter scheduling or appointment-only slots to improve efficiency.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
What customers seeWhere you rank
9:41
ICIB Brokerweb Life and Health Southern
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch insurance brokers · 121 businesses
You are #1 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#66of 121 Christchurch insurance brokers
9:41
Christchurch insurance brokersOverall · 121 businesses
You are #66 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 121 insurance brokers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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