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Ilam Dental Centre

Dentist · Ilam, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Ilam Dental Centre

Dentist · Ilam, Christchurch

Where you stand#69of 210 dentists
Overall health6.7/10across the eight areas

Going well

03Map positions9.002Reviews8.508Opening hours7.607Google search and traffic7.401Google listing6.4

Where we can help

05Facebook page3.804Listings and social2.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

Ilam Dental Centre is a Burnside, Christchurch dental clinic offering general, cosmetic and emergency dentistry from 110 Memorial Avenue. Services include surgical wisdom tooth removal, ceramic crowns, veneers, implant placement and restoration, plus comprehensive treatment plans. The practice promotes affordable care with $150 exams and a subsidised scheme for University of Canterbury students.

Ilam Dental Centre is a dental clinic located at 110 Memorial Avenue in Burnside, Christchurch. The practice provides general, cosmetic and emergency dental care and notes a location with car park access via Ilam Road and links to the University of Canterbury subsidised scheme.

Services listed include surgical removal of wisdom teeth, ceramic crowns and veneers, comprehensive treatment plans, and implant placement and restoration. The clinic also promotes $150 exams that include a checkup, clean and x-rays, and states it welcomes WINZ and new patients.

Customer feedback highlights a friendly, helpful reception and clinical team, clean and bright premises, and dentists who take time to answer questions and manage patient anxiety. Reviews note thorough, reassuring chairside manner, effective problem diagnosis and continuity of care even when individual practitioners are busy or booked in advance.

Locally, Ilam Dental Centre combines a broad service range with practical access and student-focused subsidies. The mix of general, cosmetic and emergency offerings, plus the stated emphasis on affordability and a supportive patient experience, are the distinguishing features emphasised in available sources.

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01Google listingMarketbase business report

Your Google listing

Ilam Dental Centre shows an above-average health score of 6.5 out of 10 for its Google Business Listing, indicating solid listing completeness with room to improve. Key positive findings include an active open/closed status, a website link, a claimed listing, a listing title, and a visible phone number. The main opportunities are to refine the listing description and continue adding fresh photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
6.4Good
What customers seeWhere you rank
9:41
Tiles © Esri
Ilam Dental Centre
2
Ilam Dental Centre✓✓
4.7 ★★★★★ (62)
Dentist · Ilam3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Ilam dental centre offers a full range of general, cosmetic and emergency dental care. We provide surgic removal of wisdom teeth,, ceramic crowns, veneers, do comprehensive treatment plans and place and restore implants.

1
Google listingChristchurch dentists · 210 businesses
You are #76 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Ilam Dental Centre shows a high overall health score for Google reviews, indicating strong performance in local ratings and engagement. The top opportunities to improve focus on maintaining solid rating confidence and increasing total reviews, while staying engaged with customers through responses.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing 3 of them.
8.5Strong
What customers seeWhere you rank
9:41
Ilam Dental Centre
OverviewReviewsPhotosAbout
4.7★★★★★62 reviews
5
4
3
2
12
friendly staff 21welcoming atmosphere 8reception staff 8kind staff 7wisdom teeth removal 5explanation of process 2
1How far your rating and your review count together can be trusted
V
venkatesh V.★★★★★ · 2 months ago

Response from the owner3

Glad to hear you had a great experience. Thanks for the review

H
Heidi P.★★★★★ · 4 months ago

Everyone was super friendly. My dentist, Bertie, was super helpful (and her assistant). She was thorough and willing to answer all my questions. A great experience.

Response from the owner

Thanks for the Feedback Heidi, Bertie is great!

Google reviewsChristchurch dentists · 210 businesses
You are #33 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Ilam Dental Centre shows a moderate overall health on Google Maps with a score of 5.3 out of 10. It has strong borough-specific visibility, ranking in the top 10 percent for Ilam/Burnside searches, and holds several top positions for key dental keywords.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
9.0Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
dental clinic
1Top three for "dental clinic" in 2 suburbs, seen in 16
1
Ilam Dental Centre✓4.7 ★ (62) · Dentist
2
Maidstone Dental4.9 ★ (92) · Dentist
3
Burnside Community Dental Clinic3.1 ★ (17) · Dentist
4
Riccarton Dental Studio (Previously Stafford Dental Centre - Sockburn)4.9 ★ (596) · Dentist
Map positionsChristchurch dentists · 210 businesses
You are #21 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Ilam Dental Centre shows a very low health score for social and directory presence, highlighting several missing profiles. The most important opportunities are to activate Instagram and Facebook, and to establish a TikTok presence, along with Yellow Directory and LinkedIn Company listings to improve visibility and trust among local customers.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/ilam-dental-centre) found via: Google search results.
  • ✓
    Dentist NZ ListingWe can see your Dentist NZ Listing listing (https://dentist.co.nz/ilam-dental-centre) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 5 of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Gilam dental centre ilam
AllImagesMapsNews
Healthpointilam-dental-centreIlam Dental Centre | Healthpoint✓
Dentist NZilam-dental-centreIlam Dental Centre | Dentist NZ✓
Family Company Studioilam-dental-centreIlam Dental Centre | Family Company Studio
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch dentists · 210 businesses
You are #165 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointDentist NZFamily Company StudioYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
facebook
ilam dental centre ilam
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch dentists · 210 businesses
You are #130 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Ilam Dental Centre shows an average on-page SEO health score with solid foundations but room for improvement in meta description, title tag balance, and technical tuning to enhance visibility and click-throughs for local search.

Strengths

  • ✓
    On-page scoreFew sites in this market clear these checks as completely as yours: fast to open, readable, and accurate about itself to Google and to the person who lands on it.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Separate sites linking to youMore separate websites link to you than half the businesses here, so a reasonable spread of places vouch for you.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒ilamdental.co.nz✓2
✓On-page score
✓Page load speed
1Meta description
3Separate sites linking to you
Your websiteChristchurch dentists · 210 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Ilam Dental Centre shows a solid website traffic health with a 7.5/10 score, indicating generally healthy visibility and access to potential patients. The top findings point to paid activity as an area to start: paid traffic value and total spend are currently not evident, and paid-coverage keywords are missing. Organic traffic remains mid-to-high, and efforts should continue to grow that value.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.4Good
What customers seeWhere you rank
9:41
Gdentist ilam
AllMapsImagesShopping
21No ads from you on any search
www.ilamdental.co.nzIlam Dental: Dentist Christchurch |Family Dental Clinic in ...

Welcome to Ilam Dental -. Your Affordable & Friendly Christchurch Dentists. $150 Exams. (incl. checkup, clean & x-rays). Toothaches, WINZ & new patients ...

www.maidstonedental.co.nzMaidstone Dental: Family Dentist in Ilam, Christchurch
3About 845 visits a month from search, across 129 searches
Google search and trafficChristchurch dentists · 210 businesses
You are #55 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Ilam Dental Centre's opening hours show mixed alignment with Christchurch demand. Several weekday mid-morning and mid-afternoon slots on Tuesday and Wednesday match high search activity, but the practice is closed during several Saturday morning peaks and an early Tuesday peak. There are no hours open during low-demand periods, so current hours avoid obvious waste but miss clear weekend and early-morning opportunities.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
7.6Good
What customers seeWhere you rank
9:41
Ilam Dental Centre
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-6pm
Wednesday8:30am-5pm
Thursday8:30am-6pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch dentists · 210 businesses
You are #52 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#69of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #69 overall
Open my free 7 days →
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