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Invicta Financial

Insurance broker · Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 121 Christchurch insurance brokers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch insurance brokers · 121 businesses
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Executive summaryExclusive Marketbase business report

Invicta Financial

Insurance broker · Riccarton, Christchurch

Where you stand#30of 121 insurance brokers
Overall health7.6/10across the eight areas

Going well

08Opening hours10.004Listings and social9.402Reviews8.3

Where we can help

07Google search and traffic5.601Google listing4.805Facebook page4.203Map positions2.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Invicta Financial is an insurance broker based in Riccarton, Christchurch, offering personalised personal and general insurance plus KiwiSaver and financial planning advice. Local advisers focus on tailored solutions for families and make consultations straightforward and practical, with an emphasis on clear explanations and client support.

Invicta Financial is an insurance broker located in Riccarton, Christchurch, serving local families with insurance and financial advice. The office offers consultations focused on personal and general insurance, KiwiSaver guidance, and broader financial planning tailored to individual circumstances.

Services promoted on the website include personal insurance, general insurance, KiwiSaver advice and personalised financial planning. The firm highlights local advisers who craft bespoke financial strategies and the option to book consultations, including a free initial meeting to discuss specific needs.

Customer reviews consistently describe advisers as helpful, professional, organised and easy to talk to. Clients note clear explanations of options, a friendly manner that reduces stress during setup, and advisers taking time to ensure clients understand decisions about KiwiSaver and insurance choices.

Locally, Invicta Financial positions itself as a Riccarton-based adviser for families seeking straightforward, personalised insurance and KiwiSaver support. Practical service touchpoints are booking consultations, tailored advice from local advisers, and an emphasis on clear communication during the planning process.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Invicta Financial shows a fair overall health level with room for improvement. The listing already provides key contact details and is claimed, with an open-for-business status and a direct website link. The most important findings are that the listing has a working phone number and a claimed status, alongside a basic description that could be expanded to help visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
4.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Invicta Financial
2
Invicta Financial✓✓
5.0 ★★★★★ (35)
Insurance broker · Riccarton3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Insurance Broker in Christchurch

1
Google listingChristchurch insurance brokers · 121 businesses
You are #63 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Invicta Financial shows a strong Google review health with an overall score of 8.1 out of 10. The top finding is a stellar Google star rating, placing the business in the top 10% for customer satisfaction. The main improvement area is maintaining consistent responses to reviews to keep trust growing among customers and potential clients.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
  • 3
    Review countYou hold more reviews than most of this market - depth buyers read as proof.
4 checks on your reviews. You're seeing all of them.
8.3Strong
What customers seeWhere you rank
9:41
Invicta Financial
OverviewReviewsPhotosAbout
5.0★★★★★35 reviews 3
5
4
3
2
1✓
helpful staff 6policy advice 4easy to work with 3communication 3advice 3kiwisaver 2
2How far your rating and your review count together can be trusted
C
Chris H.★★★★★ · 2 weeks ago

Connor Ott was very helpful with the process and got us a good deal compared to our previous insurance. Would highly recommend!

Response from the owner1

Awesome feedback Chris! Glad to hear Connor made the process helpful and secured a great deal for you. Thanks for choosing us!

A
abdul K.★★★★★ · 2 weeks ago

It was a pleasure dealing with Connor. He knows what he is talking about by being very professional and polite and understanding.

Response from the owner

Awesome to hear Abdul! Thank you for the kind words about Connor’s service and professionalism

Google reviewsChristchurch insurance brokers · 121 businesses
You are #21 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Invicta Financial shows a low overall Google Maps health score of 2.5 out of 10, indicating limited visibility. The strongest opportunities lie in improving aggregate Maps results and boosting local, borough-level presence in Riccarton and Christchurch. Key top keywords show decent standing in finance and insurance broker terms, but broader local rankings need work.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.6Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
insurance broker
1Seen in 2 searches across Christchurch, top three in none
1
Abraham Insurance5.0 ★ (3) · Insurance broker
2
PSC Insurance Brokers5.0 ★ (1) · Insurance broker
3
General Insurance Ltd5.0 ★ (1) · Insurance broker
4
Adelphi Insurance Brokers4.9 ★ (70) · Insurance broker
↓
Invicta Financial2Further down, below the first results
Map positionsChristchurch insurance brokers · 121 businesses
You are #90 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Invicta Financial's health on social presence is solid with a score of 7.9 out of 10, indicating a generally strong online footprint. The most notable strengths are the outstanding Instagram and Facebook profiles, plus a well-maintained LinkedIn Company listing that helps reach more customers. Opportunities exist mainly in expanding presence on TikTok, LinkedIn, Neighbourly and Yellow Directory to broaden reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/invicta-financial) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.4Strong
What customers seeWhere you rank
9:41
Ginvicta financial riccarton
AllImagesMapsNews
Facebookinvicta.financial.ltdInvicta Financial | Facebook✓
Instagraminvicta.financialInvicta Financial | Instagram✓
LinkedIninvicta-financialInvicta Financial | LinkedIn✓
Finance Advisers Providerinvicta-financial-limited-christchurch-FSP1003084Invicta Financial | Finance Advisers Provider
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch insurance brokers · 121 businesses
You are #8 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInFinance Advisers ProviderYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    Where your page link pointsThe link on your page sends people to another feed or a links page rather than to a site of your own, so someone chasing a price ends up one more tap from the answer and scrolls until the errand is forgotten.
8 checks on your Facebook page. You're seeing 6 of them.
4.2Room to grow
What customers seeWhere you rank
9:41
facebook
invicta.financial.ltd✓
132 followers 2
FollowMessage
🌐 linktr.ee/invictafinancial3
PostsAboutPhotosReviews
Facebook pageChristchurch insurance brokers · 121 businesses
You are #71 for your Facebook page
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06Your websiteMarketbase business report

Your website

Invicta Financial shows solid on-page health with a score of 7.3 out of 10, indicating a generally healthy technical foundation. The most notable findings are a strong favicon and relevant meta description, plus a compact page size that loads quickly. Opportunities include reducing render-blocking resources and fine-tuning meta description length for optimal readability.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
  • 3
    Pages linking to youFewer pages link to yours than most of this market, so search engines have few routes into your site.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒invictafinancial.co.nz✓✓
✓Favicon
1Separate sites linking to you
2Page title
3Pages linking to you
Your websiteChristchurch insurance brokers · 121 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Invicta Financial's website traffic health sits mid-range, with an overall health score of 5.4 out of 10. This indicates average performance for online visibility and paid activity. Notable findings include solid organic traffic value relative to peers, but limited paid traffic presence. Focus is needed to build paid campaigns and refine SEO fundamentals to improve keyword footprint.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
5.6Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
Invicta FinancialNot in these results
1About 53 visits a month from search, across 18 searches
Google search and trafficChristchurch insurance brokers · 121 businesses
You are #54 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

Assessment of opening hours cannot be matched to Christchurch demand because no city-level popularity data is available. The business health score is low (2.1/10), so temporal alignment may be harming visibility. Without the STRONG ALIGNMENT or MISSED OPPORTUNITIES data, specific hours of good fit or gaps cannot be identified. Recommend collecting local demand data and trialling a small change to hours to test demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
What customers seeWhere you rank
9:41
Invicta Financial
OverviewReviewsPhotosAbout
Hours 1
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch insurance brokers · 121 businesses
You are #1 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#30of 121 Christchurch insurance brokers
9:41
Christchurch insurance brokersOverall · 121 businesses
You are #30 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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