marketbaseExclusive Marketbase Report
Prepared for

J C Beauty

Beauty salon · Northwood, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

J C Beauty

Beauty salon · Northwood, Christchurch

Where you stand#192of 570 beauty businesses
Overall health6.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

J C Beauty is a beauty therapy and cosmetic tattooing studio at 160A Hussey Road, Northwood, Christchurch. It offers brow shaping and tinting, waxing, facials, lash treatments and nails, and highlights over 13 years of industry experience. Clients note a relaxing, inviting setting and attentive service focused on brows and skin.

J C Beauty is a beauty therapy and cosmetic tattooing studio located at 160A Hussey Road in Northwood, Christchurch. The salon describes itself as focused on brows, skin and related beauty services and notes more than 13 years of experience in the industry.

Services include brow shaping and tinting, cosmetic tattooing, waxing, facials, lash treatments and nail services. The business states it uses professional products and aims to create an inviting, relaxing space where clients can receive personalised beauty care.

Customer feedback highlights consistent results for brows and lashes, with clients saying the therapist listens to their preferences. Reviews also commonly describe treatments as relaxing and calming, and mention facial treatments that leave skin with an improved glow. Several reviewers reference ongoing client relationships and satisfaction with location and service.

Locally, J C Beauty is presented as a neighbourhood salon in Northwood offering a mix of grooming and skin services with a focus on brows and personalised care. The combination of experienced staff, a relaxed treatment environment and a broad service list is a practical summary of what clients can expect when booking treatments.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

J C Beauty's Google Business Listing shows a fair overall health. The listing has basic contact details and claimed status, with a working website link and phone number, but the health score reflects room for improvement in description and photos to strengthen local credibility and engagement.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
5.3Room to grow
9:41
Tiles © Esri
2
J C Beauty✓✓
5.0 ★★★★★ (8)
Beauty salon · Northwood3
Open 5 days · late Tue, Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #271 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

J C Beauty's Google Business health sits at 3.2/10, which is below average. The business shows strength in a high local star rating and early review accumulation, indicating solid customer satisfaction. However, there is no response to any reviews yet, which affects trust and engagement. Addressing review responses should be a priority.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
3.2Room to grow
9:41
J C Beauty
OverviewReviewsPhotosAbout
5.0★★★★★8 reviews 2
5
4
3
2
1✓
eyebrows 4eyebrow shaping 2calming atmosphere 2hydrated skin 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #387 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

J C Beauty shows solid overall health in Google Maps with a 7.8 out of 10. The borough score is outstanding, placing it in the top 10% for Northwood, Christchurch, and this strong local visibility supports steady client inquiries. The main opportunity lies in expanding across more suburbs to lift the aggregate score.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.0Strong
9:41
1234Tiles © Esri
1Top three for "eyebrow bar" in 2 suburbs, seen in 3
1
J C Beauty✓5.0 ★ (8) · Beauty salon
2
Unique Beauty5.0 ★ (56) · Beauty salon
3
Hada Studio5.0 ★ (21) · Beauty salon
4
Lash Boutique4.9 ★ (135) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #114 for map positions
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

J C Beauty shows a solid overall health score with active Facebook, Instagram and Fresha presence, indicating trust and reach among clients. The strongest findings are the outstanding Facebook and Instagram profiles, and a well-maintained Fresha listing that supports discoverability for services. Opportunities include expanding TikTok and LinkedIn, and improving Yellow and TikTok directory visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/j-c-beauty-christchurch-160a-hussey-road-a83y6ixp) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
8.0Strong
9:41
Gj c beauty northwood
AllImagesMapsNews
InstagramjcbeautyandbrowsJ C Beauty | Instagram✓
Freshajc-beauty-christchurch-160a-hussey-road-dfitqizcJ C Beauty | Fresha✓
FacebookJc-Beauty-61556322974118J C Beauty | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #113 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokFreshaYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
8 checks on your Facebook page. You're seeing 6 of them.
3.7Room to grow
9:41
facebook
people2
142 followers 1
FollowMessage
★ 1 reviews · recommended 3
🌐 Www.Jcbeauty.co.nz✓
☎ +64 21 162 9631✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #358 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

This executive summary evaluates the On-Page SEO for J C Beauty, noting an overall health score of 7.7 out of 10, which indicates solid technical performance with room to improve. The most notable strengths include a valid favicon, an SEO-friendly URL, a page under 256KB, no frames, and a relevant meta description. Improvements should focus on meta description length and render-blocking resources.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 3
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒jcbeauty.co.nz✓✓
✓Favicon
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch beauty · 570 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

J C Beauty shows an overall website traffic health of 6.8 out of 10, which is above average, indicating solid performance with room to grow. The top opportunities focus on paid traffic and organic value, with immediate emphasis on launching targeted paid campaigns and refining content to lift organic rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.3Good
9:41
Gnail salon northwood
AllMapsImagesShopping
21No ads from you on any search
www.jcbeauty.co.nzJ C Beauty | Beauty | 160A Hussey Road, Northwood ...

HANDS & FEET · Gel Polish Manicure – $55 · Gel Polish Manicure with Builder – $65 · Naked Manicure – $40 · Express Gel Pedicure – $55 · Full Gel Pedicure with soak, ... Read more

www.fresha.comBest Nail Salons near me in Northwood, Christchurch
3About 217 visits a month from search, across 30 searches
Google search and trafficChristchurch beauty · 570 businesses
You are #155 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

J C Beauty shows a generally good match between hours and local demand, with 49 well-aligned peak hours and no low-demand open hours. Strong alignment occurs on weekday late-morning and mid-afternoon slots, notably Tuesday 10-11am and Wednesday 3pm, and Thursday 4-5pm. Missed opportunities appear on Saturdays around midday and early afternoon when local search interest is high but the studio is closed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.9Room to grow
9:41
J C Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-8pm
Wednesday9am-8pm
Thursday9am-8pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #291 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#192of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #192 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for