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Johnston Architects

Architecture firm · Clifton-Sumner, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

Johnston Architects

Architecture firm · Clifton-Sumner, Christchurch

Where you stand#65of 252 architects
Overall health7.5/10across the eight areas

Going well

08Opening hours9.207Google search and traffic9.104Listings and social8.003Map positions7.901Google listing6.1

Where we can help

02Reviews5.505Facebook page4.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

Johnston Architects is a design-led studio based in Sumner, Christchurch, specialising in quality residential and commercial projects across New Zealand, Australia and the Pacific. The practice focuses on thoughtful, site-responsive architectural design for homes and commercial buildings and positions design rigour and regional experience as core features of its work.

Johnston Architects is a design-led studio located in Sumner, Christchurch, working on residential and commercial projects across New Zealand, Australia and the Pacific. The practice describes itself as focused on high-quality architectural design and applies a regionally aware approach to projects of varying scale and context.

The studio's services centre on architectural design for both houses and commercial buildings. Drawing from the business-provided description, Johnston Architects emphasises design rigour and quality detailing as part of its approach. Projects span private residences and commercial commissions across the specified regions rather than a single local type of work.

Customers tend to report consistently positive experiences, reflected in an average review rating of 5. That snapshot suggests clients commonly express high satisfaction with the design outcomes and the studio's delivery, although individual review details are not provided in the source material.

Locally, Johnston Architects is distinguished by its Sumner base in Christchurch and by operating as a design-led practice serving the wider New Zealand, Australian and Pacific markets. The firm's stated focus on quality residential and commercial architecture and its regional reach are the main attributes that define its offering to clients in the area.

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01Google listingMarketbase business report

Your Google listing

Johnston Architects shows an above-average Google Business health score of 6.3/10. The profile already has a live website link, claimed status, a visible listing title, a phone number and open status, which supports discovery and customer contact. The primary improvement areas are refining the description to surpass the bottom quartile and continuing to add fresh, high-quality photos to push toward the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
6.1Good
What customers seeWhere you rank
9:41
Tiles © Esri
Johnston Architects
3
Johnston Architects✓✓
5.0 ★★★★★ (1)
Architecture firm · Clifton-Sumner2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Johnston Architects is a design-led studio specialising in quality residential and commercial projects throughout New Zealand, Australia and the Pacific region.

1
Google listingChristchurch architects · 252 businesses
You are #100 for your Google listing
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02ReviewsMarketbase business report

Your reviews

The Johnston Architects Google performance shows a health score of 4.6 out of 10, indicating average performance and room for improvement. Strong star rating places the business in the top 10% for customer satisfaction, while review counts and engagement remain low. The main takeaway is solid customer approval with significant opportunity to build trust through responses and more reviews.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
5.5Room to grow
What customers seeWhere you rank
9:41
Johnston Architects
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #115 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Johnston Architects shows a healthy Google Maps presence with a health score of 8.3 out of 10, indicating strong visibility for the business in local searches. The borough-specific results are outstanding, placing Johnston Architects in the top 10% for Sumner, Christchurch, and the surrounding area. Top keywords focus on Clifton-Sumner and nearby suburbs.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
7.9Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
architecture firm
1Top three for "architecture firm" in 1 suburb, seen in 13
1
Johnston Architects✓5.0 ★ (1) · Architecture firm
2
Stephen Fitzgerald Architecture5.0 ★ (3) · Architecture firm
3
Site Architecture5.0 ★ (5) · Architecture firm
4
Geoff Tune Architecture5.0 ★ (4) · Architecture firm
Map positionsChristchurch architects · 252 businesses
You are #54 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Johnston Architects shows a solid health score of 6.4 out of 10, indicating above-average presence but room to strengthen reach. Key strengths are very strong Instagram and Facebook profiles, with high trust scores that support credibility among clients and local audiences. Notable opportunities include expanding on TikTok, TikTok Directory, GrabOne and Neighbourly listings to diversify discovery.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    ArchiPro ProfessionalWe can see your ArchiPro Professional listing (https://archipro.co.nz/johnston-architects) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
8.0Strong
What customers seeWhere you rank
9:41
Gjohnston architects clifton-sumner
AllImagesMapsNews
NZIA Practicejohnston-architectsJohnston Architects | NZIA Practice
ArchiPro Professionaljohnston-architectsJohnston Architects | ArchiPro Professional✓
InstagramjohnstonarchitectsJohnston Architects | Instagram✓
FacebookJohnston-Architects-61563604876586Johnston Architects | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch architects · 252 businesses
You are #50 for listings and social
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GoogleFacebookInstagramTikTokNZIA PracticeArchiPro ProfessionalYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
4.5Room to grow
What customers seeWhere you rank
9:41
facebook
people3
20 followers 2
Johnston Architects is a design-led studio specialising in quality residential and commercial projects throughout New Zealand, Australia and the Pacific region.
FollowMessage
🌐 johnstonarchitects.co.nz✓
☎ +64 3-326 6688✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #140 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Johnston Architects shows an average on-page health of 5.5/10 for the homepage. Strengths include a valid favicon, HTTPS-secure resources, frames not used, an SEO-friendly URL and a compact page size under 256KB. The top opportunity with immediate impact is addressing render-blocking resources; also adding a concise H1 tag will help clarity for both visitors and search engines.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Links to your siteMore sites link to you than almost any business in this market, a position built over years and genuinely hard for a competitor to match.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    The shape of your link profileYour links come from fewer separate sites than most profiles the size of yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒johnstonarchitects.co.nz✓2
✓Links to your site
✓Favicon
1Meta description
3The shape of your link profile
Your websiteChristchurch architects · 252 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Johnston Architects shows a very healthy website traffic profile, with organic value and local rankings in the top decile. The key finding is that organic traffic metrics are strong and stable, while paid activity remains undeveloped. This suggests a solid organic foundation, but paid channels could be leveraged more to broaden reach and convert additional visitors.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
9.1Strong
What customers seeWhere you rank
9:41
Garchitect woolston
AllMapsImagesShopping
321No ads from you on any search
www.nzia.co.nzWoolston Community Library - 2019 Canterbury ...
johnstonarchitects.co.nzJohnston Architects: Architects Christchurch

Johnston Architects is an award winning, design-led architecture firm, who develop high-quality architectural designs for residential and commercial builds ...

www.archdaily.comWoolston Community Library / Ignite Architects
About 864 visits a month from search, across 76 searches
Google search and trafficChristchurch architects · 252 businesses
You are #24 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

Johnston Architects' published hours match several weekday lunch peaks, notably Wednesday 11am-12pm, Wednesday 12pm, Tuesday 12pm and Thursday 12-1pm, which aligns with local demand for architectural services. However, significant demand on weekends is missed: Saturdays around midday and Sunday 12pm when the practice is closed. No low-demand open hours were found, suggesting timing is generally efficient but weekend hours could be reviewed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
9.2Strong
What customers seeWhere you rank
9:41
Johnston Architects
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5:30pm
Tuesday8:30am-5:30pm
Wednesday8:30am-5:30pm
Thursday8:30am-5:30pm
Friday8:30am-5:30pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #22 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#65of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #65 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
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