marketbaseExclusive Marketbase Report
Prepared for

Kevin Clarke Photography

Photographer · Merivale, Christchurch

What your customers see when they look for you, and where that puts you among 194 Christchurch photography businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch photography · 194 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Kevin Clarke Photography

Photographer · Merivale, Christchurch

Where you stand#135of 194 photography businesses
Overall health3.1/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Kevin Clarke Photography is a Christchurch-based photography studio in Merivale that maintains a public portfolio website. The practice presents photographic work online and notes use of third-party cookies and copyright protection on its site. The profile identifies the business by name and location and focuses on showcasing a body of photographic work to prospective clients.

Kevin Clarke Photography is a photography studio based in the Merivale suburb of Christchurch. The business operates a public portfolio website that presents photographic work and identifies the studio by name and location.

The website frames the service as a portfolio presentation and includes site notices about third-party cookies and similar technologies used to enhance browsing and analyse site traffic. The site also displays a copyright notice covering its content.

Visitors can view the photographer's portfolio online and encounter cookie consent options as part of the browsing experience. The website's visible materials focus on imagery and the curated presentation of photographic work; no additional service details are listed in the provided site content.

Located in Merivale, Christchurch, Kevin Clarke Photography is presented primarily through its online portfolio and site notices. The combination of a clear local address and a publicly accessible portfolio is the primary way the studio communicates its presence and photographic work to prospective customers in the area.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Google Business Listing for Kevin Clarke Photography shows a very low health score, indicating critical gaps in claim status, website link, status, and description. The strongest completed items are the listing title, phone number, full address and a main image. Addressing the gaps will begin to improve trust and accessibility for Christchurch photography clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
1.7Room to grow
9:41
Tiles © Esri
Kevin Clarke Photography1✓
Own this business?
0.0 ★★★★★ (0)
Photographer · Merivale
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch photography · 194 businesses
You are #162 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

The overall health is low, with a health score of 2.7 out of 10, indicating limited Google review performance. The most important findings are the need to start collecting more reviews and to improve owner engagement with reviews, as well as addressing a missing star rating and low response activity.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
3.6Room to grow
9:41
Kevin Clarke Photography
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch photography · 194 businesses
You are #125 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Kevin Clarke Photography shows a very low overall health in Google Maps performance, at 1.2/10, meaning visibility is limited and local discoverability is poor. The top finding is that the business ranks for photography service in merivale around position 12, indicating some local relevance but minimal presence overall. The opportunities focus on increasing aggregate maps visibility and boosting borough-specific performance so more local clients can discover the studio.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.0Room to grow
9:41
1234Tiles © Esri
1Seen in 1 search across Christchurch, top three in none
1
Photo & Video International4.7 ★ (356) · Photographer
2
The Sparkes Photography Co.5.0 ★ (22) · Photographer
3
David Carr Photography5.0 ★ (4) · Photographer
4
Soul Creative Studio5.0 ★ (77) · Photographer
↓
Kevin Clarke Photography2Further down, below the first results
Map positionsChristchurch photography · 194 businesses
You are #174 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Citations and social presence assessment shows a below-average health score for Kevin Clarke Photography, with key strengths in Facebook and LinkedIn profiles. Facebook has a very high trust score, indicating a strong, authoritative presence, while LinkedIn supports credibility when aligned with branding. Opportunities focus on expanding Instagram and TikTok activity, and improving Yellow directory visibility to boost discoverability.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search rather than through anything you own.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 4 of them.
3.9Room to grow
9:41
Gkevin clarke photography merivale
AllImagesMapsNews
InstagramkcphotosnzKevin Clarke Photography | Instagram1
FacebookphototournzKevin Clarke Photography | Facebook✓
LinkedInkevin-clarke-069490239Kevin Clarke Photography | LinkedIn
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch photography · 194 businesses
You are #118 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokLinkedInYellowYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
6.1Good
9:41
facebook
phototournz✓
348 followers 2
Join international award winning photographer Kevin Clarke on one his workshops.3
FollowMessage
🌐 kevinclarke.co.nz✓
☎ +64 27 533 8209✓
PostsAboutPhotosReviews
Facebook pageChristchurch photography · 194 businesses
You are #77 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Kevin Clarke Photography shows an above-average on-page technical health score of 6.9/10. Key achievements include a valid favicon, an SEO-friendly URL, a precise title tag, a compact page (under 256KB), and HTTPS content. The main opportunities focus on meta description length, refining the on-page SEO score, adjusting the title tag to the ideal range, improving text-to-page size balance, and adding a clear H1 tag.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒kevinclarke.co.nz✓
✓Favicon
✓Page file size
1Meta description
2On-page score
3Separate sites linking to you
Your websiteChristchurch photography · 194 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Kevin Clarke Photography shows an overall healthy website traffic profile with room for growth. The top finding is that organic traffic value is near zero, suggesting added quality content and topic focus could lift rankings. Another key point is that paid traffic is currently minimal, indicating a small, targeted campaign could capture new customers without heavy spend.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
6.5Good
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Kevin Clarke PhotographyNot in these results
31About 1 visits a month from search, across 4 searches
Google search and trafficChristchurch photography · 194 businesses
You are #68 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Kevin Clarke Photography has no published opening hours, so direct alignment with Christchurch demand patterns cannot be measured. Without hours, the profile neither shows strong alignment with peak search windows nor confirms closures during popular times. This absence is itself a missed opportunity: adding realistic public hours would reveal when the studio matches high-demand periods and where hours might be tightened.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
3.0Room to grow
9:41
Kevin Clarke Photography
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch photography · 194 businesses
You are #137 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#135of 194 Christchurch photography businesses
9:41
Christchurch photographyOverall · 194 businesses
You are #135 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 194 photography businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for