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Kirk Williams

Plastic surgeon · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 17 Christchurch cosmetic surgery businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch cosmetic surgery · 17 businesses
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Executive summaryExclusive Marketbase business report

Kirk Williams

Plastic surgeon · Christchurch Centre, Christchurch

Where you stand#14of 17 cosmetic surgery businesses
Overall health1.9/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Kirk Williams is a consultant Plastic and Reconstructive Surgeon based in Christchurch, practising from Plastic Surgery Associates on the first floor of the Avenue Health building. A Fellow of the Royal Australasian College of Surgeons (FRACS), he works in both public and private sectors and specialises in skin cancer, hand, facial and reconstructive procedures. Onsite car parking is available.

Kirk Williams is a consultant Plastic and Reconstructive Surgeon practising in Christchurch at Plastic Surgery Associates, located on the first floor of the Avenue Health building. The rooms are accessible and there is onsite car parking for patients.

He is a Fellow of the Royal Australasian College of Surgeons (FRACS) with extensive experience in both public and private sectors. His stated specialties include skin cancer surgery, hand surgery, rhinoplasty, cleft lip and palate repair, and facial surgery, covering both reconstructive and cosmetic indications.

Kirk's background combines public hospital work and private practice, giving experience across complex reconstructive cases as well as elective procedures. Patients can expect care from a consultant surgeon who lists a range of head, neck and hand procedures among his clinical focus areas.

Locally, Kirk Williams is identified by his surgical specialisations and hospital-trained credentials. Practising from the Avenue Health building in Christchurch, the clinic setup and onsite carpark aim to make appointments straightforward for patients seeking skin cancer treatment, hand or facial surgery, or cleft lip and palate care.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Kirk Williams's Google Business Listing shows a healthy presence with a score of 8.0 out of 10. Overall health indicates solid completeness and control over listings, with accurate availability and direct contact options for customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
11 checks on your Google listing. You're seeing 6 of them.
6.9Good
9:41
Tiles © Esri
2
Kirk Williams✓✓
0.0 ★★★★★ (0)
Plastic surgeon · Christchurch Centre3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Kirk is a highly skilled consultant Plastic and Reconstructive surgeon and Fellow of the Royal Australasian College of Surgeons (FRACS) with extensive experience in both public and private sectors. His specialties include skin cancer surgery, hand surgery, rhinoplasty, cleft lip and palate, and facial surgery. Kirk's rooms are located at Plastic Surgery Associates on the first floor of the Avenue Health building. There is a carpark available onsite.

1
Google listingChristchurch cosmetic surgery · 17 businesses
You are #6 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Kirk Williams shows a low health score on Google Business reviews. The overall health is 2.0 out of 10, indicating limited customer engagement and weak review presence. The top findings point to a lack of reviews, no response to existing feedback, an unestablished star rating, and a low response rate that could deter potential clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
2.5Room to grow
9:41
Kirk Williams
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch cosmetic surgery · 17 businesses
You are #13 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The overall health on Google Maps for Kirk Williams is 2.0 out of 10, indicating low visibility. The strongest finding is that the business already ranks for several plastic surgery related queries in Christchurch, including areas like Edgeware and Linwood, but local, borough-level visibility remains limited and needs improvement.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.3Room to grow
9:41
1234Tiles © Esri
1Seen in 36 searches across Christchurch, top three in none
1
Dr Jesse Kenton-Smith - Plastic & Reconstructive Surgeon4.7 ★ (70) · Plastic surgeon
2
Dr Kerri Mooney - Merivale Plastic Surgery4.8 ★ (47) · Plastic surgeon
3
Canterbury Surgical Specialists5.0 ★ (2) · Plastic surgeon
4
Terry Creagh Plastic Surgeon4.3 ★ (18) · Plastic surgeon
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Kirk Williams2Further down, below the first results
Map positionsChristchurch cosmetic surgery · 17 businesses
You are #15 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

The overall health score for Kirk Williams is 2.0 out of 10, indicating low presence across social platforms and directories. The most important findings show missing active profiles on Facebook, Instagram and TikTok, plus Neighbourly listings. Addressing these gaps can improve local visibility and trust with potential patients in Christchurch.

Strengths

  • ✓
    Southern Cross ProviderWe can see your Southern Cross Provider listing (https://southerncross.co.nz/mr-kirk-williams-iii) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 4 of them.
5.0Room to grow
9:41
Gkirk williams christchurch centre
AllImagesMapsNews
Southern Cross Providermr-kirk-williams-iiiKirk Williams | Southern Cross Provider✓
Healthpagesplastic-reconstructive-surgery-kirk-williamsKirk Williams | Healthpages
Healthpointmr-kirk-williams-plastic-surgeonKirk Williams | Healthpoint
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch cosmetic surgery · 17 businesses
You are #9 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokSouthern Cross ProviderHealthpagesHealthpointYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
6.9Good
9:41
facebook
kirk williams christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch cosmetic surgery · 17 businesses
You are #6 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Kirk Williams shows a below-average on-page SEO health score of 3.0 out of 10, indicating technical issues that affect crawlability and visibility. The most important findings are missing meta description and title tag on the homepage, and the absence of a valid favicon, which can hurt click-through and brand perception.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
🔒kirkwilliams.co.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch cosmetic surgery · 17 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

The Website Traffic health for Kirk Williams shows a below-average score of 3.0 out of 10, indicating limited engagement and visibility. Key findings point to minimal organic traffic value and no top-100 organic keywords, suggesting content and on-page SEO gaps. Notable opportunities include publishing local content, targeted keywords, and initiating small paid campaigns with tracking.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Kirk WilliamsNot in these results3
Google search and trafficChristchurch cosmetic surgery · 17 businesses
You are #11 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Kirk Williams shows a below-average temporal health score (4.0/10), but city-level demand data is not available to map exact peak hours. Without local popularity data, specific hours of strong alignment or missed opportunities cannot be identified. The lack of demand data means any hour changes should be tested cautiously, prioritising patient needs, after-hours triage and gathering local search or booking data before adjusting published hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
9:41
Kirk Williams
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch cosmetic surgery · 17 businesses
You are #1 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#14of 17 Christchurch cosmetic surgery businesses
9:41
Christchurch cosmetic surgeryOverall · 17 businesses
You are #14 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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