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Lapilipina Beauties

Beauty salon · Burnside, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Lapilipina Beauties

Beauty salon · Burnside, Christchurch

Where you stand#383of 570 beauty businesses
Overall health3.3/10across the eight areas

Going well

04Listings and social10.0

Where we can help

05Facebook page4.108Opening hours4.101Google listing3.703Map positions3.502Reviews2.207Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lapilipina Beauties is a lash and beauty studio in Burnside, Christchurch, specialising in eyelash extensions including classic and hybrid styles. The studio is noted for an updated, cosy treatment space, frequent appointment availability and generally reasonable pricing. Clients commonly mention long-term regulars who praise technician Anjie, while some recent reviews flag inconsistent results and retention problems.

Lapilipina Beauties is a lash-focused beauty studio located in the Burnside suburb of Christchurch. The salon presents as an updated, cosy space and identifies eyelash extensions as its primary service, with clients booking classic, hybrid and natural-hybrid sets.

Services centre on eyelash extension applications, with many customers specifically referring to classic and hybrid styles. The business appears to offer regular appointment availability and competitive pricing, and longstanding clients often cite a familiarity with specific technicians and preferred application styles.

Customer experiences vary. A number of reviewers praise a technician named Anjie for fast, professional service and consistently pleasing results, noting natural-looking and fuller lash outcomes. At the same time several recent reviews report inconsistent quality after staffing changes, including issues with gaps, poor retention and lashes falling out, plus occasional waits and concerns about materials and pricing for some clients.

Locally, Lapilipina Beauties presents as a neighbourhood lash studio serving Burnside and surrounding Christchurch areas. It is described by many clients as cosy and welcoming, with a mix of loyal regulars and newer customers. The combination of classic and hybrid extension options, visible technician continuity for some clients, and recent variability in service consistency are the practical points that stand out for local customers.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Lapilipina Beauties shows a below-average Google Business Health score of 3.9 out of 10, indicating room for improvement. The listing already has a claimed status, website link, phone number, and open-for-business status, which supports accessibility and trust. The most important findings are the lack of a meaningful business description and a missing logo, with ongoing opportunities to expand visual content.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Lapilipina Beauties
3
Lapilipina Beauties✓✓
3.3 ★★★★★ (59)
Beauty salon · Burnside
Open 6 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #358 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Lapilipina Beauties shows a very low overall Google review health score, indicating limited review volume and engagement. The most important findings are: a rising Google rating that has moved beyond the bottom bracket, and a lack of owner responses to reviews, which can erode trust. The business also has a solid base of reviews and a stable listing, but needs more responsive engagement to build confidence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
2.2Room to grow
What customers seeWhere you rank
9:41
Lapilipina Beauties
OverviewReviewsPhotosAbout
3.3★★★★★59 reviews
5
4
3
2
13
lashes 42friendly staff 23lash extensions 11lash retention 8classic extensions 3lovely staff 3
1How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #444 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lapilipina Beauties shows a below-average health score of 3.5 out of 10 for Google Maps search visibility. The business ranks well for several local keywords, notably eyelash salon in burnside (Position 3) and eyebrow bar in burnside (Position 9), indicating strong relevance in its core area. Opportunities lie in improving aggregate Maps visibility and expanding borough presence to mid-range levels.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
3.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
1Top three for "eyelash salon" in 1 suburb, seen in 2
1
GK Beauty Lounge5.0 ★ (29) · Beauty salon
2
Cariche Just for You5.0 ★ (35) · Beauty salon
3
Lapilipina Beauties23.3 ★ (59) · Beauty salon
4
Pure Indulgence Beauty Therapy5.0 ★ (121) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #373 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lapilipina Beauties shows a below-average health score of 3.9/10 for social presence. The strongest current asset is a highly trusted Facebook profile, with active engagement. Opportunities lie in improving Instagram and TikTok trust scores, and adding LinkedIn and Neighbourly profiles to broaden local reach and humanise the brand.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Tiktok ProfileWe found your Tiktok Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 2
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    LinkedIn CompanyWe could not find an active LinkedIn Company listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
10.0Strong
What customers seeWhere you rank
9:41
Glapilipina beauties burnside
AllImagesMapsNews
Instagramlapilipina_beautiesLapilipina Beauties | Instagram✓
Freshalapilipina-beauties-christchurch-4c-charlcott-street-cw82727dLapilipina Beauties | Fresha
Infobellapilipina_beautiesLapilipina Beauties | Infobel
Tiktok@lapilipinabeauties_Lapilipina Beauties | Tiktok✓
FacebookLapilipina-beauties-100063546671998Lapilipina Beauties | Facebook✓
YellowNo listing found1
NeighbourlyNo listing found2
LinkedInNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #1 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    What your page says about youFew intros in this market run as full as yours, and it sits close to the limit that length has stopped being a lever.

Top three opportunities

  • 1
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 2
    Where your page link pointsThe link on your page sends people to another feed or a links page rather than to a site of your own, so someone chasing a price ends up one more tap from the answer and scrolls until the errand is forgotten.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
8 checks on your Facebook page. You're seeing 6 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
facebook
people1
5.2K followers ✓
With over 8 years of high experience in the art of lash extensions, we are lapilipina, specializing in individual and fanned/cluster lash. we have passion for enhancing natural beauty and to providing...✓
FollowMessage
☎ +64 210 869 5261✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #337 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒fresha.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Geyelash salon burnside
AllMapsImagesShopping
No ads from you on any search
www.fresha.comBest Eyelash Extensions near me in Burnside, Christchurch

Find local salons for eyelash extensions near you in Burnside. Compare photos, reviews, prices, menus & opening hours. Book & pay online.

www.emlashnbeauty.comEm Lash n Beauty
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Lapilipina Beauties' opening hours partly match local demand: 41 weekly hours fall within high-demand windows, notably Tuesday 10-11am, Thursday 4-5pm and Saturday 1pm. However the studio misses several popular times-Wednesday mid‑afternoon and Saturday 2-3pm-and records no low‑demand open hours. Adjusting a small number of evening or weekend slots could capture more walk‑ins and appointment bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.1Room to grow
What customers seeWhere you rank
9:41
Lapilipina Beauties
OverviewReviewsPhotosAbout
Hours 1
Monday9am-2:30pm
Tuesday9am-2:30pm
Wednesday9am-2:30pm
Thursday9am-6pm
Friday9am-6pm
Saturday9am-1:30pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #334 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 43 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#383of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #383 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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