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Lee R - Hornby Dental

Dentist · Hornby-Islington, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Lee R - Hornby Dental

Dentist · Hornby-Islington, Christchurch

Where you stand#147of 210 dentists
Overall health3.0/10across the eight areas

Going well

07Google search and traffic7.808Opening hours7.1

Where we can help

05Facebook page3.803Map positions2.802Reviews2.101Google listing1.904Listings and social0.706Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lee R - Hornby Dental is a dental practice in Hornby, Christchurch offering comprehensive care from a team of five dentists and one hygienist. Services include general and cosmetic dentistry, wisdom teeth removal, sedation and implants. The practice uses digital x-rays, is air-conditioned and has on-site carparks. Customers give consistently high ratings, reflecting strong satisfaction.

Lee R - Hornby Dental is a dental clinic located in Hornby, Christchurch. It presents as a larger local practice with multiple clinicians and onsite facilities intended for routine and specialist dental care.

The practice states it offers all aspects of dentistry including cosmetic treatments, removal of wisdom teeth, sedation and implants. It has five dentists and one hygienist and emphasises preventative care and regular check-ups. The clinic is air-conditioned, computerised and uses digital x-ray software for lower radiation imaging.

Customers give consistently high ratings, with an average review score of 5. This indicates strong overall satisfaction among patients. The available information notes friendly, helpful support staff, which aligns with the high review scores.

Locally, Hornby Dental Centre is notable for its size and range of services in the South Island, the multi-dentist team, use of modern digital imaging and practical conveniences such as patient carparks. These features contribute to its role as a full-service dental provider in Hornby.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Lee R - Hornby Dental shows a low overall health of 1.6/10 for the Google Business Listing, indicating significant gaps in optimise and complete information. The most important findings are that the listing has accurate contact details and address, but remains unclaimed and missing a description and logo which limits visibility and trust with prospective patients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Lee R - Hornby Dental
3
Lee R - Hornby Dental1✓
Own this business?
5.0 ★★★★★ (1)
Dentist · Hornby-Islington
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch dentists · 210 businesses
You are #170 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Lee R - Hornby Dental shows a low overall health score of 1.8 out of 10, indicating significant room for improvement in Google reviews performance. The strongest finding is a top 10% star rating, reflecting high patient satisfaction. However, there is no review response activity yet, and review volume is just starting, suggesting the need for more feedback collection and engagement.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
2.1Room to grow
What customers seeWhere you rank
9:41
Lee R - Hornby Dental
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch dentists · 210 businesses
You are #167 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lee R - Hornby Dental shows low overall health in Google Maps performance (2.8/10) but some progress in borough visibility. The strongest opportunities lie in improving aggregate maps presence and building a stronger local borough listing to reach the local midpoint and beyond, while continuing to leverage top keywords like orthodontist in hornby-islington and dental clinic in hornby-islington.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
2.8Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
orthodontist
1Top three for "orthodontist" in 1 suburb, seen in 8
1
Lee R - Hornby Dental25.0 ★ (1) · Dentist
2
Community Dental Clinic Hornby5.0 ★ (6) · Dentist
3
Hornby Dental Centre3.9 ★ (53) · Dentist
4
Antoun | Nichols Orthodontics Halswell5.0 ★ (41) · Dentist
Map positionsChristchurch dentists · 210 businesses
You are #152 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lee R - Hornby Dental shows a low health score for Citations & Social Presence at 2.5/10, indicating limited third-party presence. The most important findings are the existing LinkedIn and TikTok listings, while major gaps exist in Instagram, Facebook, TikTok activity, and directory listings such as Yellow Directory and LinkedIn Company. Addressing these gaps will improve visibility and trust with local customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 3 of them.
0.7Room to grow
What customers seeWhere you rank
9:41
Glee r - hornby dental hornby-islington
AllImagesMapsNews
LinkedInlee-hornby-a190a62aLee R - Hornby Dental | LinkedIn
Tiktokdiscover/lee-hornbyLee R - Hornby Dental | Tiktok3
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch dentists · 210 businesses
You are #195 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
facebook
lee r - hornby dental hornby-islington
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch dentists · 210 businesses
You are #130 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Lee R - Hornby Dental shows an average on-page health score of 5.5/10 for the homepage, indicating moderate optimisation with room for improvement. Strengths include a clear title tag, presence of an H1 tag, a relevant meta description, no frames, and a compact page size under 256KB. Primary opportunities focus on meta description absence, favicon, small tweaks to the title tag, and increasing content length.

Strengths

  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.
  • ✓
    H1 heading tagYour home page opens with a proper heading, so a visitor landing cold and a search engine reading the page are both told what this business is in the first line.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 3
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠hornbydental.co.nz
✓Page load speed
✓Page file size
✓H1 heading tag
1Meta description
2The shape of your link profile
3Separate sites linking to you
Your websiteChristchurch dentists · 210 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Lee R - Hornby Dental shows a solid traffic health score of 6.7 out of 10, indicating above-average performance. The standout finding is strong organic traffic, placing the practice in the local top 10% for Organic Traffic Total. Paid activity remains limited, suggesting opportunities to begin targeted paid campaigns and monitor results without overspending.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.8Good
What customers seeWhere you rank
9:41
Gdentist hornby-islington
AllMapsImagesShopping
321No ads from you on any search
www.1health.nzDentist Hornby | 7-Day & Emergency Dental
www.hornbydental.co.nzHornby Dental Centre | Dentistry For Everyone

We have five dentists and one hygienist. cosmetic dentistry, removal of wisdom teeth, sedation and implants. 5 Tower St Hornby 8042, New Zealand

www.healthpoint.co.nzHornby Dental Centre
About 1,196 visits a month from search, across 45 searches
Google search and trafficChristchurch dentists · 210 businesses
You are #47 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Lee R - Hornby Dental's opening hours largely align with weekday demand, with a clear concentration of well-aligned peak slots on Tuesday and Wednesday mid-mornings and mid-afternoon. However, several Saturday morning and early afternoon peaks are missed because the practice is closed then. No low-demand hours are open, so there is no obvious waste. Consider modest Saturday openings where demand is validated.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
7.1Good
What customers seeWhere you rank
9:41
Lee R - Hornby Dental
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Popular times Saturday · Hornby-Islington
9a10a11a12p1p2p3p4p
When people in Hornby-Islington look   You are shut
Opening hoursChristchurch dentists · 210 businesses
You are #61 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#147of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #147 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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