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Lees Road Market Farmstand

Flower market · Waimakariri District Coast, Christchurch

What your customers see when they look for you, and where that puts you among 83 Christchurch florists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch florists · 83 businesses
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Executive summaryExclusive Marketbase business report

Lees Road Market Farmstand

Flower market · Waimakariri District Coast, Christchurch

Where you stand#72of 83 florists
Overall health1.3/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

05Facebook page3.004Listings and social2.902Reviews2.608Opening hours1.801Google listing1.003Map positions0.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lees Road Market Farmstand is a seasonal farmstand and florist in Kaiapoi. Closed for winter, it offers locally grown flowers, seasonal strawberries and farm eggs when open. The stall is known for vibrant bouquets and fresh produce sold directly from the farm, with a community focus and online updates about opening times and seasonal availability.

Lees Road Market Farmstand is a seasonal farmstand and florist located in Kaiapoi. The stall operates from the farm and centres on locally grown produce and blooms, with a winter closure noted and a planned return in spring 2024.

The marketstand specialises in fresh-cut flowers and farm-grown strawberries, and also offers eggs and other seasonal produce indicated by the farmstand description. Floral offerings are presented as bunches and bouquets drawn from the farm's own growth, with seasonal variety according to what is flowering and ripe.

Customers describe bright, vibrant blooms and standout strawberry quality, and reviews note clear communication via Facebook about availability and offerings. The review snapshot emphasises strong quality and local provenance, with customers highlighting flowers that suit gifts or everyday purchase and a general appreciation for the farm-to-stall approach.

Locally focused and seasonal, Lees Road Market Farmstand positions itself as a community resource for fresh flowers and produce. The winter closure and spring reopening are part of its seasonal rhythm, and the combination of on-farm flowers, fruit and farm eggs, plus social media updates, is what distinguishes the stall in the Kaiapoi area.

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01Google listingMarketbase business report

Your Google listing

Lees Road Market Farmstand shows a very low Google Business Listing health, but has control over its details. The listing is claimed and open-for-business status is accurate, with a complete address and a main image. The most important findings are that the listing lacks a website link and phone number, and the description is basic but present, indicating room for structured improvements.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
11 checks on your Google listing. You're seeing 6 of them.
1.0Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Lees Road Market Farmstand
Lees Road Market Farmstand✓✓
5.0 ★★★★★ (5)
Flower market · Waimakariri District Coast
Open 3 days ✓
Directions No website 21
OverviewReviewsPhotosAbout
From the business

Closed for winter, see you back in spring 2024 🍓🐔🥚💐

3
Google listingChristchurch florists · 83 businesses
You are #75 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Lees Road Market Farmstand shows a below-average Google review health score of 2.9/10. The most notable finding is a top 10% star rating, indicating strong customer satisfaction, but overall engagement remains low due to no responses to reviews. Strength lies in ratings; the main opportunity is to start engaging publicly with reviews to build trust.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
2.6Room to grow
What customers seeWhere you rank
9:41
Lees Road Market Farmstand
OverviewReviewsPhotosAbout
5.0★★★★★5 reviews 2
5
4
3
2
1✓
strawberries 2flowers 2
3How far your rating and your review count together can be trusted
Google reviewsChristchurch florists · 83 businesses
You are #62 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lees Road Market Farmstand shows a very low overall health score on Google Maps, at 0.1 of 10, indicating limited visibility. The best opportunities lie in boosting aggregate maps visibility and ensuring the suburb/borough listing aligns with map query terms. Top keywords show the business ranks for dried flower shop in kaiapoi west and florist in kaiapoi centre, suggesting focus areas to grow presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
dried flower shop
1Seen in 1 search across Christchurch, top three in none
1
Kaiapoi Florist & Gifts4.2 ★ (43) · Flower market
2
Victoria Florists4.8 ★ (153) · Flower market
3
A Little Bit Floral5.0 ★ (52) · Flower market
4
Peninsula Flowers4.9 ★ (114) · Flower market
↓
Lees Road Market Farmstand2Further down, below the first results
Map positionsChristchurch florists · 83 businesses
You are #82 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lees Road Market Farmstand shows a low overall health score for social presence, with room to improve on multiple platforms. The strongest current asset is a highly trusted Facebook profile, indicating solid audience engagement there. Key opportunities focus on expanding on Instagram and TikTok, plus professional presence on LinkedIn, Neighbourly, and Yellow. Implementing these can broaden reach among local customers and visitors.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
2.9Room to grow
What customers seeWhere you rank
9:41
Glees road market farmstand waimakariri district coast
AllImagesMapsNews
FacebookLees-Road-Market-Farmstand-100086100436809Lees Road Market Farmstand | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
NeighbourlyNo listing found
Listings and socialChristchurch florists · 83 businesses
You are #59 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    People following your pageFewer people follow your page than follow half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
3.0Room to grow
What customers seeWhere you rank
9:41
facebook
people2
481 followers 3
Find our roadside stand on Lees Road Kaiapoi Instagram @leesroadmarketkaiapoi
FollowMessage
🌐 leesroadmarket.co.nz✓
PostsAboutPhotosReviews
Facebook pageChristchurch florists · 83 businesses
You are #58 for your Facebook page
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06Your websiteMarketbase business report

Your website

Lees Road Market Farmstand shows a low on-page SEO health score of 2.1 out of 10, with critical gaps in core elements. The homepage lacks a detected title tag, meta description, and favicon, which limits visibility and brand recognition. Key issues include the absence of baseline SEO structure and suboptimal text-to-page size balance.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 3
    Separate sites linking to youNo separate website links to yours.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒leesroadmarket.co.nz✓1
2On-page score
3Separate sites linking to you
Your websiteChristchurch florists · 83 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Lees Road Market Farmstand's website shows a low health in Website Traffic, with most indicators near zero. Key takeaways: organic traffic value and total organic traffic are almost non-existent, and paid traffic shows no measurable spend. The business should start with basic content and on-page SEO, and consider a small paid campaign to begin attracting local visitors.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Lees Road Market FarmstandNot in these results3
Google search and trafficChristchurch florists · 83 businesses
You are #46 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Lees Road Market Farmstand's opening hours show partial alignment with local demand: all 21 open hours fall during popular windows, including weekday afternoons, but the business misses many peak windows. Total weekly open hours are 21 versus 68 missed high-demand hours, producing a low temporal health score. No hours are open during low-demand times, so inefficiency from over-opening is not evident.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.8Room to grow
What customers seeWhere you rank
9:41
Lees Road Market Farmstand
OverviewReviewsPhotosAbout
Hours 1
Monday12pm-7pm
TuesdayClosed
Wednesday12pm-7pm
ThursdayClosed
Friday12pm-7pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch florists · 83 businesses
You are #68 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#72of 83 Christchurch florists
9:41
Christchurch floristsOverall · 83 businesses
You are #72 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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