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Lincoln Hair Design

Hair salon Ā· Lincoln, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers Ā· 498 businesses
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Executive summaryExclusive Marketbase business report

Lincoln Hair Design

Hair salon Ā· Lincoln, Christchurch

Where you stand#204of 498 hair salons & barbers
Overall health5.9/10across the eight areas

Going well

04Listings and social9.201Google listing7.905Facebook page7.902Reviews6.1

Where we can help

08Opening hours5.803Map positions5.307Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lincoln Hair Design is a hair salon in Lincoln offering salon cuts, styling and VIP treatments. Located in Lincoln, it provides services for all ages and hair types. Customers note easy booking, warm friendly staff and experienced stylists who offer product recommendations and personalised cuts suited to individual hair types.

Lincoln Hair Design is a hair salon based in Lincoln. It offers salon cuts, styling and VIP treatments for a range of hair types and ages, serving the local community.

The salon specialises in personalised haircuts, razor cutting and styling. Staff provide product recommendations and aim to match techniques to hair type and customer goals. Booking is presented as straightforward and suitable for spontaneous appointments.

Customers report warm, chatty service and skilled stylists who listen to client preferences. Review themes include satisfaction with modern styling, experienced techniques on fine or wavy hair, and positive first-time experiences. The salon's atmosphere is described as welcoming, with a new, attractive fit-out mentioned by reviewers.

Lincoln Hair Design is positioned as a local salon for clients seeking tailored cuts and friendly service in Lincoln. It is notable locally for experienced stylists, easy booking and a customer-focused approach to styling and product advice.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Lincoln Hair Design shows a strong overall health on Google Business Listing, with a score of 8.2 out of 10. The listing already has essential details and visible status, and customers can reach it easily via a phone number and website link. A key finding is that listing photos could be improved to stay competitive, while descriptions are performing well.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.9Good
What customers seeWhere you rank
9:41
Tiles © Esri
Lincoln Hair Design
1
Lincoln Hair Design✓✓
4.4 ★★★★★ (80)
Hair salon Ā· Lincoln3
Open 6 days · late Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

At Lincoln Hair Design, we offer the highest quality Hair Salon services in Lincoln. Ask anyone in town ā€” we offer the best experience and service youā€™ll find anywhere in the area. Read on to learn all about the amazing services we provide to all of our customers. Swing by our Hair Salon and treat yourself to one of our many VIP treatments!

2
Google listingChristchurch hair salons & barbers Ā· 498 businesses
You are #104 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Lincoln Hair Design shows an above-average health score of 5.9/10, indicating overall performance is acceptable but room for growth. The most important findings are that the business has started to accrue reviews and maintains engagement with customers through responses, with reviews clustering in the upper median and a response rate above many peers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
4 checks on your reviews. You're seeing 3 of them.
6.1Good
What customers seeWhere you rank
9:41
Lincoln Hair Design
OverviewReviewsPhotosAbout
4.4★★★★★80 reviews
5
4
3
2
11
atmosphere 3knowledge 2
2How far your rating and your review count together can be trusted
S
Shirley T.★★★★★ · a month ago

Always get a great hair cut at Lincoln Hair Design. They are friendly and helpful. I have had my hair done by Mel or Ashleigh for the last 11 years and Iā€™m always happy.

Response from the owner3

Thank you for your lovely review :)

J
Joanne B.★★★★★ · Edited 3 months ago

I had a lovely cut & colour with Ashleigh great service & so happy I could pay with Afterpay , šŸ˜Š

Response from the owner

thank you Joanne for the lovely review :)

Google reviewsChristchurch hair salons & barbers Ā· 498 businesses
You are #195 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lincoln Hair Design shows an above-average health in Google Maps with a 5.9/10 score. Top opportunities focus on increasing the aggregate Maps visibility and further cementing local suburb visibility, where rankings are already strong in Lincoln. The strongest keywords include "hair salon in lincoln, christchurch, new zealand" and "unisex hairdresser in lincoln, christchurch, new zealand."

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
5.3Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
1Top three for "hair salon" in 1 suburb, seen in 1
1
Hair Square4.9 ★ (76) · Hair salon
2
Lincoln Hair Design24.4 ★ (80) · Hair salon
3
Creative Hair Lounge5.0 ★ (38) · Hair salon
4
Collective Hair Design4.5 ★ (107) · Hair salon
Map positionsChristchurch hair salons & barbers Ā· 498 businesses
You are #233 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

A concise health assessment shows Lincoln Hair Design scoring 5.6 out of 10 in the Citations and Social Presence area. The overall health suggests moderate presence with room to grow, particularly in social profiles beyond Facebook and in directory listings. The strongest recent asset is a very high-trust Facebook profile and an updated Fresha listing, supporting local visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/lincoln-hair-design-579469996) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.2Strong
What customers seeWhere you rank
9:41
Glincoln hair design lincoln
AllImagesMapsNews
InstagramlincolnhairdesignLincoln Hair Design | Instagram✓
FacebooklincolnhairdesignLincoln Hair Design | Facebook✓
White Pageslincoln-hair-design-sunbedLincoln Hair Design | White Pages
Yelplincoln-hair-design-lincolnLincoln Hair Design | Yelp
Yellowlincoln-hair-design-579469996Lincoln Hair Design | Yellow✓
Freshamias-hair-studio-lincoln-39-davis-road-tjlw1vdgFound through search, not linked from anything you own2
TiktokNo account found1
NeighbourlyNo listing found3
Listings and socialChristchurch hair salons & barbers Ā· 498 businesses
You are #43 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWhite PagesYelpYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
7.9Good
What customers seeWhere you rank
9:41
facebook
lincolnhairdesign✓
738 followers 2
Lincoln Hair Dressing Salon is a L'Oreal Professional salon that specializes in all aspects of hair3
FollowMessage
★ 7 reviews · recommended 1
🌐 lincolnhairdesign.nz✓
☎ +64 3-325 2293✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers Ā· 498 businesses
You are #103 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Lincoln Hair Design's on-page health is very low, with a health score of 1.4 out of 10. Key findings show no on-page SEO score detected and missing meta description and title tag on the homepage, plus no valid favicon and slower page load times beyond 3 seconds. Addressing these basics will set a baseline for improvements.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒lincolnhairdesign.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch hair salons & barbers Ā· 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Lincoln Hair Design shows very low website traffic health, with a score of 1.4 out of 10. This indicates limited organic and paid traffic and weak visibility. The top opportunities focus on building organic traffic value, increasing organic visitors, improving SERP presence, initiating paid campaigns, and setting up measurable paid traffic. Prioritising quality content and targeted optimisation can begin to lift performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Ghair salon lincoln
AllMapsImagesShopping
No ads from you on any search
collectivehairdesign.co.nzLincoln Hair Goals | Collective Hair Design & Pampering ...
www.lincolnhairdesign.nzLincoln Hair Design | Top Hairdressers & Stylists Lincoln

Your local hair experts on Vernon Drive. We offer cutting, colouring, and styling for women, men, and children. Book your appointment online today.

3
www.facebook.comThe Loft Hair by Faith Christidis | Christchurch
Google search and trafficChristchurch hair salons & barbers Ā· 498 businesses
You are #212 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Lincoln Hair Design's opening hours largely match local demand during weekday lunchtimes and Saturday late-morning to midday, with key alignment at Tuesday 11am-1pm and Saturday 11am-12pm. There are notable missed opportunities on weekend afternoons: Saturday 1-2pm and Sunday midday-3pm are popular but the salon is closed. No open hours fall into low-demand periods, indicating efficient scheduling overall.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.8Room to grow
What customers seeWhere you rank
9:41
Lincoln Hair Design
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-8pm
Thursday9am-8pm
Friday9am-5pm
Saturday9am-1pm
SundayClosed
Popular times Tuesday · Lincoln
9a10a11a12p1p2p3p4p5p6p7p
When people in Lincoln look   You are shut
Opening hoursChristchurch hair salons & barbers Ā· 498 businesses
You are #209 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#204of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall Ā· 498 businesses
You are #204 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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