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Lumina Beauty

Beauty salon · Linwood, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Lumina Beauty

Beauty salon · Linwood, Christchurch

Where you stand#394of 570 beauty businesses
Overall health3.1/10across the eight areas

Going well

03Map positions9.601Google listing7.202Reviews6.3

Where we can help

04Listings and social3.408Opening hours1.305Facebook page0.807Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lumina Beauty is a professional beauty salon in Linwood, Christchurch, located in Room 2 inside Brother Tip Tattoo & Art Studio at 164 Woodham Road. The salon focuses on personalised, high-quality treatments such as microneedling, brow shaping, facials and nail services. Clients can expect friendly, attentive care in a relaxed setting with detailed consultations and gentle techniques.

Lumina Beauty is a professional beauty salon based in Linwood, Christchurch, operating from Room 2 inside Brother Tip Tattoo & Art Studio at 164 Woodham Road. The salon presents itself as a calm, welcoming space where clients receive personalised attention and a focus on treatment quality.

Services include microneedling, eyebrow threading and shaping, hybrid stain and facial treatments, and nail services as described by the business. The owner highlights attention to detail and a tailored approach during consultations, with an emphasis on helping clients meet skin and brow goals.

Customers commonly report thorough consultations, professional and gentle treatment, and high levels of customer service. Reviews reference precise, careful brow shaping, comfortable facial and microneedling experiences, and positive interactions with the owner. Comments note that treatments feel calming and that staff take time to listen to client preferences.

Locally, Lumina Beauty is distinguished by its in-studio location within an art and tattoo space and a focus on personalised consultations and gentle techniques. Clients seeking skin treatments, brow work or basic nail services in the Linwood area can expect a friendly, attentive experience with an emphasis on careful, tailored care.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Lumina Beauty's Google Business Listing shows a below-average health score and several solid foundations. The listing is claimed, includes a website link, phone number and full address, and the title exists. The main opportunities are to fix the open-for-business status, continue improving the description, and keep adding fresh photos to reach the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
7.2Good
What customers seeWhere you rank
9:41
Tiles © Esri
Lumina Beauty
2
Lumina Beauty✓✓
5.0 ★★★★★ (10)
Beauty salon · Linwood3
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Lumina Beauty is a professional beauty salon in Christchurch focused on high-quality treatments and personalised care in a relaxing environment. We are located in Room 2 inside Brother Tip Tattoo & Art Studio, 164 Woodham Road. Lumina is dedicated to providing friendly service, attention to detail, and helping clients feel confident and refreshed.

1
Google listingChristchurch beauty · 570 businesses
You are #163 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Lumina Beauty shows a healthy Google review profile with a 7.5/10 health score and strong client satisfaction. The top achievement is a rating in the top 10%, indicating high satisfaction. Opportunities focus on increasing total reviews, improving confidence in the listing, and raising the response rate further to engage clients.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing all of them.
6.3Good
What customers seeWhere you rank
9:41
Lumina Beauty
OverviewReviewsPhotosAbout
5.0★★★★★10 reviews 2
5
4
3
2
1✓
skin 3lash lift 2
1How far your rating and your review count together can be trusted
N
natalie T.★★★★★ · 4 weeks ago

I got my eyebrows done by Khush and she did such an amazing job. She really listened to what I wanted and shaped them perfectly without overdoing it. She’s super gentle and easy to talk to as well, which made the whole experience even bette...

Response from the owner3

Thank you so much for your kind review, I look forward to seeing you next time.

M
Manpreet S.★★★★★ · 4 weeks ago

I had a hybrid stain and facial with Khush at Illumina and absolutely loved the experience. She was professional, gentle, and made me feel completely comfortable.🥰🥰 The results were amazing—natural, defined brows and glowing, refreshed sk...

Response from the owner

Thank you so much for your kind review, i look forward to seeing you next time.

Google reviewsChristchurch beauty · 570 businesses
You are #213 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lumina Beauty shows a very high overall health score for Google Maps search at 9.2 out of 10, indicating strong visibility across searches. The top opportunity is maintaining this high aggregate score, and further improving suburb visibility by refining the Google Business Listing to push into the top 10% of the local area.

Strengths

  • ✓
    Maps visibility across the city groupThere is no wider Maps reach available to a business at your address - you appear across more of the surrounding suburbs than anyone in this market.

Top opportunity

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
9.6Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
✓Top three for "eyelash salon" in 5 suburbs, seen in 21
1
Lumina Beauty15.0 ★ (10) · Beauty salon
2
Zash Lash5.0 ★ (4) · Beauty salon
3
Glamour Nail & Eyelashes5.0 ★ (25) · Beauty salon
4
Fix Hair & Beauty Studio5.0 ★ (50) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #24 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lumina Beauty shows a below-average overall health score for social and directory presence, with room for improvement. The strongest current asset is the highly trusted Instagram and strong TikTok presence; however, Facebook has only moderate trust. The business should build on TikTok and Instagram activity while expanding LinkedIn presence to improve credibility.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/lumina-beauty-christchurch-164-woodham-road-t0v85kve) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Tiktok Profileyour Tiktok Profile page surfaces strongly in search, which is how we found it, but nothing you control points at it.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
Glumina beauty linwood
AllImagesMapsNews
Freshalumina-beauty-christchurch-164-woodham-road-t0v85kveLumina Beauty | Fresha✓
Instagramluminabeauty.nzLumina Beauty | Instagram✓
Tiktok@atawhai.tipeneLumina Beauty | Tiktok2
Facebook100063818340892Lumina Beauty | Facebook1
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #379 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
0.8Room to grow
What customers seeWhere you rank
9:41
facebook
lumina beauty linwood
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch beauty · 570 businesses
You are #526 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒fresha.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Gbeautician linwood
AllMapsImagesShopping
No ads from you on any search
www.fresha.comThe Beautician - 20 Ryan Street - Christchurch

Beyond beauty, indulge in the precision of Face Waxing and the radiance of Dermaplaning. Immerse yourself in a haven where every touch is a stroke of beauty. Read more

www.hairbeautyeastgates.co.nzHairBeautyEastgate
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Lumina Beauty currently has no published opening hours, so there is no measurable alignment between hours and Christchurch demand patterns. With no hours recorded, the business appears closed during all identified peak search windows and cannot show any strong alignment. Publishing accurate, customer-focused hours is the first step to match busy periods and avoid missed bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.3Room to grow
What customers seeWhere you rank
9:41
Lumina Beauty
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Friday · Linwood
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch beauty · 570 businesses
You are #496 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 15 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#394of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #394 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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