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Lumino Three Kings

Dental clinic · Three Kings, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Lumino Three Kings

Dental clinic · Three Kings, Central Auckland

Where you stand#4of 277 dentists
Overall health9.9/10across the eight areas

Going well

07Google search and traffic10.005Facebook page9.302Reviews9.104Listings and social9.101Google listing8.403Map positions7.408Opening hours6.1

Where we can help

06Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lumino Three Kings is a family dental clinic in Three Kings, Auckland, providing emergency and same-day care alongside general and cosmetic dentistry. Services include crowns, veneers, sedation for selected procedures, and after-hours, late-night and weekend appointments. The clinic also offers student discounts and payment options.

Lumino Three Kings is a family dental clinic in Three Kings, Auckland. It provides emergency and same-day dental services for local patients, with appointments available after hours, late at night and at weekends. The clinic caters for both routine needs and urgent dental concerns.

Its services include general dentistry, crowns and veneers, and cosmetic dentistry. Sedation is available for extractions, wisdom teeth procedures and root canals. The clinic also promotes options intended to support patients who are concerned about discomfort during treatment, along with student discounts and payment options.

Customers commonly describe the team as friendly, welcoming and professional. Review themes include a positive reception experience, gentle care and clear explanations around treatment and costs. Customers have also noted assistance with ACC claims and described their appointments as smooth and reassuring.

Lumino Three Kings combines emergency access with family dental care in a local Auckland setting. Its after-hours and same-day appointments, sedation options, cosmetic services and payment support give patients several ways to arrange treatment around their needs.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Lumino Three Kings has a high Google Business Listing health score of 8.4 out of 10. The listing includes the business name, website link, phone number, open status and claimed status, giving customers clear ways to find and contact the clinic. The main opportunities are to expand the description with more service detail and keep the photo gallery current.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingYou carry more photos than most of this market, which gives a customer a real look at the work before they ring.
11 checks on your Google listing. You're seeing 5 of them.
8.4Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Lumino Three Kings
2
Lumino Three Kings✓✓
4.7 ★★★★★ (135)
Dental clinic · Three Kings
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Emergency dentist Modern dentistry meeting all your needs Crowns and veneers, cosmetic dentistry Sedation for extractions, wisdom teeth, root canals, no pain dentistry Afterhours, late nights and weekend appointments available Emergency and same day services offered Our dentists and staff are friendly, gentle and caring. Will get you out of pain ! Student discounts and payments options available Family dentist for the local community NZ trained clinicians and experienced staff

1
Google listingCentral Auckland dentists · 277 businesses
You are #44 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Lumino Three Kings has a very high Google Business review health score of 9.1 out of 10. The main area to improve is its star rating, which sits below half of local competitors and may influence customer choice. The business also needs to maintain its strong review response rate and steady review flow so its existing rating confidence and review depth continue to support customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits below what half the businesses here carry, which gives a customer choosing between three of you a reason to pick one of the others.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Response rateYou answer nearly all your reviews, which is more than almost anyone in this market, and a customer reading the page sees a two-sided conversation rather than a scoreboard.
4 checks on your reviews. You're seeing 3 of them.
9.1Strong
What customers seeWhere you rank
9:41
Lumino Three Kings
OverviewReviewsPhotosAbout
4.7★★★★★135 reviews
5
4
3
2
11
kind staff 10reception staff 9welcoming atmosphere 6clear explanations 6family dentist 4crowns 3
2How far your rating and your review count together can be trusted
D
Dean T.★★★★★ · a week ago

Recommend, from reception to being treated they were very professional

Response from the owner3

Hi Dean, thank you for your lovely feedback! We’re so pleased to hear you found our team professional and welcoming from reception through to your treatment. We really appreciate your recommendation.

S
Sara S.★★★★★ · 3 weeks ago

Response from the owner

Thanks Sara!

Google reviewsCentral Auckland dentists · 277 businesses
You are #27 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lumino Three Kings has a high Maps Search Performance health score of 7.4 out of 10. It ranks particularly well for dental implants, appearing first, and for cosmetic dentistry, hygiene, general dentistry, prosthodontics and teeth whitening, generally appearing second. The main focus is maintaining visibility across surrounding suburbs and monitoring local rankings regularly.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
7.4Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
dental hygienist
1Top three for "dental hygienist" in 1 suburb, seen in 4
1
Three Kings Dental Centre4.6 ★ (42) · Dental clinic
2
Lumino Three Kings24.7 ★ (135) · Dental clinic
3
Dental Hygiene Clinic5.0 ★ (17) · Dental clinic
4
Mt Eden Road Dental Centre4.2 ★ (30) · Dental clinic
Map positionsCentral Auckland dentists · 277 businesses
You are #74 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lumino Three Kings has a Very high citations and social presence health score of 9.1 out of 10. Strong, clearly connected Facebook and Instagram profiles, along with a LinkedIn company listing, provide reliable visibility across important platforms. The main gaps are the absence of an active TikTok profile and listings on Yelp, Infobel, Cylex and Dentist NZ.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/lumino-the-dentists) found via: Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
9.1Strong
What customers seeWhere you rank
9:41
Glumino three kings three kings
AllImagesMapsNews
FacebookLuminoNZLumino Three Kings | Facebook✓
InstagramluminothedentistsLumino Three Kings | Instagram✓
LinkedInlumino-the-dentistsLumino Three Kings | LinkedIn✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialCentral Auckland dentists · 277 businesses
You are #27 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Lumino Three Kings has a very high Facebook Page health level, with the page providing a clear route to the business through its own website link, phone number and chosen page address. The page also has 8,800 followers, giving posts an established audience. The main gaps are the lack of a published email address and street address, which can make written enquiries and location checks harder for customers.

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
  • 2
    A street addressYour page publishes no street address, so someone deciding whether you are near enough to bother with has nothing to check and moves on to a page that tells them.
  • 3
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
8 checks on your Facebook page. You're seeing 6 of them.
9.3Strong
What customers seeWhere you rank
9:41
facebook
Lumino The Dentists✓
8.8K followers 3
Lumino The Dentists had its first breath of life in 2002 and now we're New Zealand's dental industry leaders. We're the dentists trusted by more Kiwis than any other. And with over 120 practices natio...
FollowMessage
🌐 lumino.co.nz/?utm_source=facebook&utm_medium=social✓
☎ +64 508 586 466✓
PostsAboutPhotosReviews
Facebook pageCentral Auckland dentists · 277 businesses
You are #21 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    Pages linking to youMore pages link to yours than almost any business in this market - the accumulated result of years of being referred to.

Top three opportunities

  • 1
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
  • 2
    The shape of your link profileYour links are spread across a fair range of sites for a profile this size, and the mix of link types looks ordinary.
  • 3
    Domain UniquenessYour web address is shared with other businesses, which is normal for a franchise or a multi-site group.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠lumino.co.nz3✓
✓Separate sites linking to you
✓Pages linking to you
1On-page score
2The shape of your link profile
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Where we can help

Nothing to sort here. You are first of 277 Central Auckland dentists.
6 checks on your search and traffic. You're seeing 3 of them.
10.0Strong
What customers seeWhere you rank
9:41
Gdentist three kings
AllMapsImagesShopping
www.healthpoint.co.nzDentistry • Central Auckland
www.healthpoint.co.nzDentistry near (-36.8800815, 174.71486149999998)
lumino.co.nzMeet the Team at Mt Eden Dental Practice

Lead Dentist Dr Brett Hawkins. He is the lead dentist in both Mt. Eden including Botox, fillers, veneers, bridges, and crowns. Three Kings Oral Health ...

✓
www.healthpoint.co.nzDentistry • Mount Eden, Central Auckland
✓✓About 94,346 visits a month from search, across 7,697 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #1 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Lumino Three Kings covers 68% of the week's customer traffic, with only two open hours in quiet times, so its hours are well aimed but one Saturday gap remains. Saturday 9am to 3pm is closed while customers are busy, leaving them to meet a closed door. Lumino Three Kings should add Saturday 9am to 1pm, letting customers arrive and be served during the busiest part of that period.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
6.1Good
What customers seeWhere you rank
9:41
Lumino Three Kings
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8am-4pm
SaturdayClosed
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #108 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#4of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #4 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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