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Lumo Photography

Photographer · Cashmere, Christchurch

What your customers see when they look for you, and where that puts you among 194 Christchurch photography businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch photography · 194 businesses
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Executive summaryExclusive Marketbase business report

Lumo Photography

Photographer · Cashmere, Christchurch

Where you stand#56of 194 photography businesses
Overall health7.2/10across the eight areas

Going well

05Facebook page9.204Listings and social8.607Google search and traffic6.901Google listing6.0

Where we can help

03Map positions5.608Opening hours5.602Reviews5.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Lumo Photography is a Cashmere-based Christchurch studio offering professional advertising and commercial photography across New Zealand. Led by Lisa Gane, the studio highlights careful planning, an eye for detail and on-location shoots for headshots, teams, homes and gardens.

Lumo Photography is a Cashmere-based photography studio in Christchurch specialising in advertising and commercial photography across New Zealand. The practice is led by Lisa Gane and describes an emphasis on visual detail and planned shoots.

Services focus on commercial assignments including professional headshots, team photos and on-location photography for businesses, homes and gardens. The studio notes a background in photographing high-end residential projects and creative shoots for commercial clients.

Customers commonly describe an organised shoot process, a photographer who helps subjects feel at ease and careful attention to composition and detail. Reviews reference repeat clients for business website imagery, team photography and specialised shoots that require planning and sensitivity to location.

Locally, Lumo Photography presents as a Christchurch-based commercial photographer available for work throughout New Zealand. The studio is positioned around detailed planning, on-location capability and a portfolio that spans corporate portraits, architectural and garden photography.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Lumo Photography shows a solid health level on Google Business Listing with room to tighten the description and grow photo assets. The profile already has claimed status, a website link, an open status, a listing title and a phone number, which support customer inquiries and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.0Good
What customers seeWhere you rank
9:41
Tiles © Esri
Lumo Photography
2
Lumo Photography✓✓
5.0 ★★★★★ (4)
Photographer · Cashmere3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Award winning Professional Photographer specialising in Advertising and Commercial photography through-out New Zealand.

1
Google listingChristchurch photography · 194 businesses
You are #78 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Lumo Photography shows a mixed health signal on Google Business performance, with a 5.2/10 health score and a top 10% star rating. The strongest completed achievement is an exceptionally high star rating, reflecting strong customer satisfaction. Key opportunities focus on improving engagement through review responses and continuing momentum on total reviews and rating confidence.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
5.3Room to grow
What customers seeWhere you rank
9:41
Lumo Photography
OverviewReviewsPhotosAbout
5.0★★★★★4 reviews 3
5
4
3
2
1✓
2How far your rating and your review count together can be trusted
Google reviewsChristchurch photography · 194 businesses
You are #91 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Lumo Photography shows average health in Google Maps search with room to grow. The top opportunities focus on improving aggregate map visibility and strengthening the business's presence in its suburb. Key positions include strong rankings for "photographer in cashmere" and related services, indicating solid local recognition. Prioritising broader and suburb-specific visibility should help lift overall performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
5.6Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
photographer
1Top three for "photographer" in 1 suburb, seen in 6
1
Camera & Digital5.0 ★ (71) · Photographer
2
Stephanie Defregger Photography4.9 ★ (30) · Photographer
3
Lumo Photography25.0 ★ (4) · Photographer
4
Kurt Langer Photographer4.9 ★ (84) · Photographer
Map positionsChristchurch photography · 194 businesses
You are #86 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Lumo Photography shows solid social and directory presence with a health score of 7.5 out of 10. The most notable findings are outstanding Instagram and Facebook profiles, indicating strong brand authority and trust, while opportunities exist to broaden reach through TikTok and local directories.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/lumo+photography-18102766) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
8.6Strong
What customers seeWhere you rank
9:41
Glumo photography cashmere
AllImagesMapsNews
Cylexlumo+photography-18102766Lumo Photography | Cylex✓
InstagramlumophotoLumo Photography | Instagram✓
FacebooklumophotoLumo Photography | Facebook✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch photography · 194 businesses
You are #28 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
8 checks on your Facebook page. You're seeing 5 of them.
9.2Strong
What customers seeWhere you rank
9:41
facebook
lumophoto✓
698 followers 1
Award-winning Editorial and Commercial Advertising photographer. Travelling throughout New Zealand.2
FollowMessage
🌐 lumo.co.nz✓
☎ +64 21 745 866✓
PostsAboutPhotosReviews
Facebook pageChristchurch photography · 194 businesses
You are #17 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Lumo Photography shows an average on-page SEO health score with several solid wins, notably an SEO-friendly URL, a valid favicon, and secure HTTPS content. The main opportunities focus on meta description length, title tag length, improving text-to-page size balance, and adding a clear H1 tag to guide crawlers and visitors.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒lumophotography.co.nz✓
✓Favicon
✓Page load speed
1Separate sites linking to you
2Meta description
3Page title
Your websiteChristchurch photography · 194 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Lumo Photography shows a healthy overall traffic posture with room to lift paid and organic visibility. Key findings highlight solid organic traffic value already above the 25th percentile and opportunities to grow paid reach through targeted campaigns, landing pages, and careful keyword selection.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
6.9Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
Lumo PhotographyNot in these results
1About 6 visits a month from search, across 8 searches
Google search and trafficChristchurch photography · 194 businesses
You are #60 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Lumo Photography's published hours align reasonably with Christchurch demand during weekday mid-day trade, especially Monday late-morning to mid-afternoon and Wednesday lunchtime. However several evening peaks are missed, and a few open hours fall into lower-demand windows. Overall the studio runs 40 weekly hours with 36 well-aligned peak hours, 44 missed high-demand hours and 4 low-demand open hours - a mixed fit for local search timing.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.6Room to grow
What customers seeWhere you rank
9:41
Lumo Photography
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch photography · 194 businesses
You are #86 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#56of 194 Christchurch photography businesses
9:41
Christchurch photographyOverall · 194 businesses
You are #56 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 194 photography businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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