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Madisons For Hair

Hairdresser · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Madisons For Hair

Hairdresser · Northcote-Papanui, Christchurch

Where you stand#175of 498 hair salons & barbers
Overall health6.5/10across the eight areas

Going well

07Google search and traffic9.405Facebook page9.104Listings and social6.5

Where we can help

08Opening hours5.301Google listing5.203Map positions2.402Reviews1.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

Madisons For Hair is a hair salon in Papanui, Christchurch, offering full hairdressing services with a team bringing over 35 years of experience. The salon provides hair replacement, extensions and professional colour services, operates seven days with late-night Thursday, and accepts drop-in clients. Facilities include rear parking, wheelchair access and senior citizen discounts.

Madisons For Hair is a hair salon located in Papanui, Christchurch. The salon promotes a team with more than 35 years of combined experience in the hairdressing industry and serves local clients from the neighbourhood and beyond.

Services at Madisons For Hair cover all aspects of hairdressing noted in their description, including hair replacement and hair extensions. A professional colourist is available to manage colour work and the salon offers both routine haircuts and specialised treatments.

Customers commonly report friendly, helpful staff and a generally positive in-salon experience, with many noting they leave happy with their hair. The salon operates seven days a week with no-appointment-needed haircuts and a late night on Thursday, which customers appreciate for convenience. Parking behind the salon and on-street options are mentioned as practical benefits.

Madisons For Hair describes itself as family friendly and offers senior citizen discounts. Practical features that distinguish the salon locally include drop-in service availability, extended hours, a dedicated colourist, and on-site parking with wheelchair access, which together aim to make visits straightforward for a wide range of clients.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Madisons For Hair shows a solid overall health, with key listing elements in place and verified. The strongest findings are a claimed listing, a visible open-for-business status, and complete contact details. However, the listing lacks a website link, which limits direct traffic, and should continue building on solid photo and description performance to sustain ranking.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Madisons For Hair
3
Madisons For Hair✓✓
3.5 ★★★★★ (22)
Hairdresser · Northcote-Papanui
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

We have a dedicated team with over 35 years experience in the hairdressing industry to look after all your hairdressing requirements. We offer all aspects of hairdressing including hair replacement and hair extensions. Professional colourist to look after all your colour wishes We are family friendly with no appointment necessary for haircuts 7 days a week late night Thursday. Senior citizens discounts. Car park at the back of the salon with wheelchair access

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #242 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Madisons For Hair shows a very low overall health score on Google reviews, indicating limited review engagement and volume. The strongest base is a small but growing number of reviews and some response to feedback. The two key findings are a rising total review count and initial response activity, with room to improve rating confidence and consistency.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
4 checks on your reviews. You're seeing 3 of them.
1.5Room to grow
What customers seeWhere you rank
9:41
Madisons For Hair
OverviewReviewsPhotosAbout
3.5★★★★★22 reviews
5
4
3
2
12
hairstyling 6
1How far your rating and your review count together can be trusted
J
Josh J.★ · 5 years ago

Visited this place Sunday with my 5 year old son. This woman can’t cut men’s hair. Absolutely terrible. The lady herself was rather nice. However this doesn’t make up for the fact my hair looks terrible. My poor 5 year old looks like he was...

Response from the owner3

Thanks for your feedback we are always striving for customer satisfaction so you’re review prompted us to look into your comments and after reviewing our security cameras we see you giving our stylist...

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #422 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Madisons For Hair shows a low overall health score in Google Maps search performance, with room to improve visibility beyond the local borough. It currently ranks for several hair extension and unisex hairdresser terms, especially in Northcote-Papanui, Casebrook and nearby areas, indicating strong relevance in key keywords but limited breadth across maps queries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
2.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair extension technician
1Top three for "hair extension technician" in 1 suburb, seen in 3
1
Savanna Hair Solutions4.8 ★ (78) · Hairdresser
2
Forbidden Hair & Extensions4.7 ★ (36) · Hairdresser
3
Madisons For Hair23.5 ★ (22) · Hairdresser
4
uncommon hair4.8 ★ (89) · Hairdresser
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #378 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Madisons For Hair shows very low overall health for citations and social presence, indicating limited visibility in local directories and social platforms. The most important finding is the lack of active profiles on Instagram and TikTok, which reduces reach to local clients. A second key finding is the partial Facebook presence with low trust, suggesting a need to align business details.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
6.5Good
What customers seeWhere you rank
9:41
Gmadisons for hair northcote-papanui
AllImagesMapsNews
FacebookgymnasticsnzMadisons For Hair | Facebook✓
InstagramgymnasticsnzMadisons For Hair | Instagram✓
Cylexfederation+beauty+clinic-17955602Found through search, not linked from anything you own
Freshalp/en/bt/hair-salons/in/nz-christchurch/northcoteFound through search, not linked from anything you own3
TiktokNo account found1
YellowNo listing found2
FreshaNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #173 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 5 of them.
9.1Strong
What customers seeWhere you rank
9:41
facebook
gymnasticsnz✓
12K followers ✓
Gymnastics NZ is the not for profit National Sporting Organisation for gymnastics.2
FollowMessage
★ 7 reviews · recommended 1
🌐 gymnasticsnz.com✓
☎ +64 9-377 3600
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #45 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Madisons For Hair shows an above-average on-page SEO health with a score of 6.7 out of 10. The site already has a valid favicon and fast load times, plus concise text and a relevant meta description. The two key findings are the missing H1 tag and the lack of a meta description on the homepage, which affect clarity and click-through potential.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Separate sites linking to youNo separate website links to yours.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒gymnasticsnz.com✓
✓Favicon
✓Page load speed
1Separate sites linking to you
2Meta description
3On-page score
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Madisons For Hair shows a very strong overall health for website traffic, indicating solid visibility and value from organic sources. The key achievements show local top-10 performance in organic traffic, high organic traffic value, and excellent local keyword coverage, suggesting strong credibility and relevance in the Christchurch area.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
9.4Strong
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Madisons For HairNot in these results
About 7,386 visits a month from search, across 594 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #32 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Madisons For Hair broadly matches several key local demand peaks, particularly late-morning and lunchtime on Tuesday and mid-day Saturday, but also misses notable Monday midday demand and a Sunday afternoon slot. The salon has no low-demand open hours, so current hours avoid obvious waste. Adjusting Monday and Sunday openings could capture extra customers during proven high-search periods.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.3Room to grow
What customers seeWhere you rank
9:41
Madisons For Hair
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
Saturday9am-5pm
SundayClosed
Popular times Thursday · Northcote-Papanui
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #234 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#175of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #175 overall
Open my free 7 days →
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