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Malibu Hair

Hair salon · Shirley, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Malibu Hair

Hair salon · Shirley, Christchurch

Where you stand#266of 498 hair salons & barbers
Overall health4.7/10across the eight areas

Going well

03Map positions9.305Facebook page7.502Reviews6.9

Where we can help

01Google listing5.004Listings and social4.208Opening hours3.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Malibu Hair Salon is a sole-trader hair salon run by Kellie in Shirley, Christchurch. She has nearly 20 years of hairdressing experience and opened Malibu Hair in 2016. The salon offers a friendly, relaxed atmosphere and focuses on full-service hairdressing, with clients noting attentive consultation, professional styling and practical product recommendations.

Malibu Hair Salon is a sole-trader salon in Shirley, Christchurch, run by Kellie, who trained as a hairdresser and has nearly 20 years of industry experience. She opened Malibu Hair in 2016 and operates the salon independently, describing the space as fun and relaxing.

Services centre on all aspects of hairdressing, reflecting Kellie's long experience and qualification. The salon provides restyles, cuts and general hair care; clients also report product recommendations such as Keune shampoo and conditioner. The owner states a love of all aspects of hairdressing and some stock is available for purchase.

Customer comments consistently mention a friendly, professional approach and a comfortable salon environment. Reviews highlight attentive consultation, visible results from restyles and a calm space where clients - including children - feel listened to. Several reviewers describe feeling at ease and well advised about what suits them.

As a locally run, single-operator salon, Malibu Hair's identity is tied to Kellie's personal service, long experience and relaxed salon atmosphere. The combination of hands-on hairdressing, practical product advice and a client-centred approach is what distinguishes Malibu Hair Salon within Shirley, Christchurch.

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01Google listingMarketbase business report

Your Google listing

Malibu Hair Salon shows a solid health profile with room to improve online presence. The overall health score is 4.3 out of 10, reflecting average readiness but with clear, actionable opportunities. The listing already includes a claimed status, a listed phone number and full address, and a visible Open-for-Business status. The biggest gap is adding a website link.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 6 of them.
5.0Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Malibu Hair
Malibu Hair✓✓
4.8 ★★★★★ (34)
Hair salon · Shirley3
Open 5 days · late Tue and Thu ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Hello, my name is Kellie. In 2016 I took the leap and brought Malibu Hair. I have had my salon for over 5 years, It’s been the best thing I have ever done. I am a sole trader. I have been hairdressing for nearly 20 years and fully qualified. I love all aspects of hairdressing. My salon is fun and relaxing. 😁 Please check out my Face Book Malibu Hair 2016.

2
Google listingChristchurch hair salons & barbers · 498 businesses
You are #248 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Malibu Hair Salon shows a solid overall health score of 7.8/10, indicating strong performance in Google reviews relative to peers. The business has a healthy review base and good engagement, with room to push further on buyer interaction and volume. The most notable findings are steady review growth and above-median response activity, suggesting reliable customer care.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing 3 of them.
6.9Good
What customers seeWhere you rank
9:41
Malibu Hair
OverviewReviewsPhotosAbout
4.8★★★★★34 reviews 2
5
4
3
2
13
1How far your rating and your review count together can be trusted
S
Shikha S.★★★★★ · 3 years ago

Kellie completely transformed my hair. She would suggest best for you and not like other salons where they just make money. Bought Keune Shampoo and conditioner works well for my hair.. Happy to visit again :)

Response from the owner

Thankyou very much for the 5 stars ⭐️, and the lovely review.

M
Martin J.★★★★★ · 4 years ago

Response from the owner

Thanks Martin for the 5 ⭐️

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #156 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Malibu Hair Salon shows a very high health score for Maps Search Performance, indicating strong visibility in Google Maps. The top takeaway is the borough-specific strength, with the salon ranking in the top 10% for its suburb. Additionally, several key keywords perform well, especially hair salon in shirley and unisex hairdresser in shirley, supporting steady local discovery.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
9.3Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
1Top three for "unisex hairdresser" in 2 suburbs, seen in 14
1
Kess Hair and Beauty5.0 ★ (87) · Hair salon
2
Malibu Hair✓4.8 ★ (34) · Hair salon
3
Synergy Hair The Palms4.2 ★ (59) · Hair salon
4
EFX Hair4.4 ★ (41) · Hair salon
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #37 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Malibu Hair Salon shows health is below average with a 3.5/10, indicating room for improvement in social presence and local directories. The strongest recent score is the Facebook Profile, rated very high trust, while other profiles and directory listings offer moderate opportunities. The most impactful findings relate to polishing Instagram and expanding TikTok and LinkedIn presence to better connect with local customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/malibu-hair-579380649) found via: Google search results.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/malibu-hair-2016) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
4.2Room to grow
What customers seeWhere you rank
9:41
Gmalibu hair shirley
AllImagesMapsNews
Yellowmalibu-hair-579380649Malibu Hair | Yellow✓
Neighbourlymalibu-hair-2016Malibu Hair | Neighbourly✓
FacebookMalibuhair2016Malibu Hair | Facebook✓
Instagrammalibu_salonMalibu Hair | Instagram1
Freshalp/en/tt/hair-styling/in/nz-christchurch/shirleyMalibu Hair | Fresha3
TiktokNo account found2
FreshaNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #289 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowNeighbourlyFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    Where your page link pointsYour page points customers at a booking system or directory rather than a site of your own.
9 checks on your Facebook page. You're seeing 6 of them.
7.5Good
What customers seeWhere you rank
9:41
facebook
Malibuhair2016✓
433 followers 1
Hello, My name is Kellie. I have been in the Hairdressing industry for 24 years. I enjoy making my clients feel fantastic after a new cut or colour. I have owned and operated Malibu Hair since March 2...
FollowMessage
★ 5 reviews · recommended 2
🌐 maps.google.com3
☎ +64 3-385 7703✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #126 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Malibu HairNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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08Opening hoursMarketbase business report

Your hours against demand

Malibu Hair Salon's opening hours match several high-demand windows, especially Tuesday late morning to early afternoon and Saturday mid-morning to midday. However, there are notable missed opportunities on Monday late morning and early afternoon and Saturday early afternoon when local search demand remains high but the salon is closed. There are no low-demand open hours, indicating no clear time-based waste in the current schedule.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.4Room to grow
What customers seeWhere you rank
9:41
Malibu Hair
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-7pm
Wednesday9am-5pm
Thursday9am-7pm
Friday9am-4pm
Saturday9am-1pm
SundayClosed
Popular times Monday · Shirley
9a10a11a12p1p2p3p4p5p
When people in Shirley look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #329 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#266of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #266 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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