marketbaseExclusive Marketbase Report
Prepared for

Manukau Road Dental

Dental clinic · Epsom, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Manukau Road Dental

Dental clinic · Epsom, Central Auckland

Where you stand#103of 277 dentists
Overall health6.3/10across the eight areas

Going well

08Opening hours9.707Google search and traffic6.604Listings and social6.0

Where we can help

05Facebook page5.903Map positions5.401Google listing4.902Reviews4.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

Manukau Road Dental is a family dental practice in Epsom, Auckland, beside One Tree Hill. The clinic provides complete dental care, including check-ups, restorations, fillings, extractions and wisdom teeth removal. It describes itself as family friendly, fully equipped with current technology and focused on helping patients maintain healthy smiles.

Manukau Road Dental is a family dental practice in Epsom, Auckland, located beside One Tree Hill. Led by Dr Mike Che and associates, the clinic provides dental care for local patients and families from its Manukau Road setting.

Its services include annual check-ups, preventive hygiene care, restorations, fillings, extractions and wisdom teeth removal. The practice describes itself as fully equipped with current dental technology and offers a broad range of treatments intended to support oral health and smile care.

Customers commonly describe the team as professional, experienced, gentle and clear in its explanations. Review themes include comfortable appointments, consistent care over time and support with both routine visits and more involved procedures. Several reviewers also mention care for families and attention to preventive hygiene.

For local patients, Manukau Road Dental combines a family-focused approach with a wide range of general dental treatments in central Epsom. Its location beside One Tree Hill, ongoing care for families and services spanning check-ups through to restorations and extractions help define its local offering.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Manukau Road Dental's Google Business Listing has an Average health score of 4.9 out of 10. Core details are in place, including the business name, website, phone number, trading status and claimed status. The main gaps are a missing listing description and limited category coverage, while photos are adequate but need regular additions to keep pace with competitors.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
4.9Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Manukau Road Dental
3
Manukau Road Dental✓✓
4.3 ★★★★★ (63)
Dental clinic · Epsom2
Open 6 days · late Wed and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingCentral Auckland dentists · 277 businesses
You are #142 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Manukau Road Dental has an average Google Business review health score of 4.5 out of 10. The main concerns are a star rating below local expectations and a low response rate, meaning much of the feedback is unanswered. Review confidence is also behind half of local businesses, while the review count is above the market midpoint and supports an established profile.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
4.5Room to grow
What customers seeWhere you rank
9:41
Manukau Road Dental
OverviewReviewsPhotosAbout
4.3★★★★★63 reviews
5
4
3
2
11
friendly receptionist 7wisdom teeth removal 6professional advice 6new dentures 4orthodontic treatment 3dr mike 3
3How far your rating and your review count together can be trusted
M
Morgana R.★ · a year ago

Honestly has the rudest receptionist I've ever dealt with.

Response from the owner2

Dear Morgana We're very sorry to hear about your experience. We take all feedback seriously and aim to provide a welcoming and respectful environment for everyone who contacts or visits our practic...

Google reviewsCentral Auckland dentists · 277 businesses
You are #153 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Manukau Road Dental has an Average Google Maps health score of 5.4 out of 10. It ranks in the top five for several Epsom searches, including emergency dental service, cosmetic dentist, dental clinic, dental implants provider, dentist and prosthodontist. The main gap is wider visibility across surrounding suburbs, while local Epsom visibility is stronger than the suburb midpoint.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
5.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
prosthodontist
1Seen in 6 searches across Central Auckland, top three in none
1
Epsom Dentists4.7 ★ (176) · Dental clinic
2
Alpers Dental4.8 ★ (375) · Dental clinic
3
Epsom Dental Centre5.0 ★ (89) · Dental clinic
4
Caring 4 Smiles Dental Group4.8 ★ (226) · Dental clinic
↓
Manukau Road Dental2Further down, below the first results
Map positionsCentral Auckland dentists · 277 businesses
You are #128 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Manukau Road Dental has an above average Citations & Social Presence health score of 5.9 out of 10. Its Facebook profile has strong trust association, providing a reliable social presence. The main gaps are missing Instagram and TikTok profiles, along with absent listings on Cylex, Dentist NZ and OpenLocally, which may limit visibility for customers using those platforms.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
6.0Good
What customers seeWhere you rank
9:41
Gmanukau road dental epsom
AllImagesMapsNews
FacebookmrdepsomManukau Road Dental | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
NeighbourlyNo listing found
Listings and socialCentral Auckland dentists · 277 businesses
You are #111 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Manukau Road Dental's Facebook page is in an above average position, with a 6.1 out of 10 health score. Customers can find a named page address, phone number, email address, street address and cover photo. The main gaps are the absence of recommendations, a modest follower audience of 293, and an intro that gives limited detail about the clinic and its location.

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than follow half the pages here.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
5.9Room to grow
What customers seeWhere you rank
9:41
facebook
Manukau Road Dental | Auckland✓
293 followers 2
Friendly Dental Clinic situated in central Auckland3
FollowMessage
🌐 localist.co.nz/l/manukaurddental
☎ +64 9-638 8199✓
PostsAboutPhotosReviews
Facebook pageCentral Auckland dentists · 277 businesses
You are #115 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.
  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 2
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
  • 3
    Domain Age ScoreYour domain has been registered longer than the newest sites here but is still younger than most.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒mikechedentalgroup.co.nz3✓1
✓The shape of your link profile
✓Meta description
2On-page score
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
6.6Good
What customers seeWhere you rank
9:41
Gdentist epsom
AllMapsImagesShopping
21No ads from you on any search
epsomdentists.co.nzEpsom Dentists
www.caring4smiles.co.nzAuckland Dentist | Family-Friendly Dental Care in Epsom
mikechedentalgroup.co.nzManukau Road Dental: Epsom Family Dentist |- Complete ...

Manukau Road Dental is your local Epsom family dentist sat in the heart of Auckland, beside the beautiful One Tree Hill. Get in touch today!

www.healthpoint.co.nzGeneral Dentist • Epsom, Central Auckland
3About 529 visits a month from search, across 46 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #96 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Manukau Road Dental's hours cover 85% of the week's customer traffic, and most closures fall in quiet periods, so the hours are well aimed with one gap. On Sunday from 1pm to 4pm, customers find the practice closed while demand is busy. Manukau Road Dental should open Sunday from 1pm to 4pm, letting customers arrive and be served when demand is strongest.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.7Strong
What customers seeWhere you rank
9:41
Manukau Road Dental
OverviewReviewsPhotosAbout
Hours ✓
Monday8:30am-5:30pm
Tuesday8:30am-5:30pm
Wednesday8:30am-7pm
Thursday8:30am-5:30pm
Friday8:30am-7pm
Saturday8am-5pm
SundayClosed
Popular times Thursday · Epsom
8a9a10a11a12p1p2p3p4p
When people in Epsom look   You are shut
Opening hoursCentral Auckland dentists · 277 businesses
You are #10 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#103of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #103 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 277 dentists in Central Auckland, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for