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Marcio's Hairdresser

Hair salon · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Marcio's Hairdresser

Hair salon · Christchurch Centre, Christchurch

Where you stand#122of 498 hair salons & barbers
Overall health7.6/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Marcio's Hairdresser is a Christchurch Central City salon on Antigua Street offering men's, ladies' and teenagers' haircuts plus beard trims. Established by Marcio, who brings decades of cutting experience, the salon accepts walk-ins and bookings and advertises a free car park. Payment options include cards and cash, with weekday and Saturday opening hours.

Marcio's Hairdresser is a Christchurch Central City salon at 17/212 Antigua Street that serves men, women and teenagers. Established in 2000, the salon highlights its owner Marcio's long experience, with services listed for haircuts, beard trims and groomsmen styling, and a free car park for customers.

Services include mens, ladies and teenagers haircuts along with beard trims and groomsmen work. The website also mentions mens hair highlights and a variety of payment methods including Paywave, Eftpos, Visa, Mastercard, Amex and cash. Opening hours run Tuesday to Friday 10am-6pm and Saturday 10am-3pm, with bookings by phone or text and a note that walk-ins are welcome.

Customer feedback commonly mentions skilled, reliable haircuts and positive conversations during visits. Reviews describe repeat visits and satisfaction with both haircuts and beard trims, noting the owner's technical skill and friendly manner. Responses from the business appear regularly in review threads.

Locally, Marcio's Hairdresser presents as a long-standing Antigua Street option for straightforward, experienced barbering and hairdressing. The combination of an established operator, a range of routine services for different age groups, visible opening hours and a free car park are practical details that help nearby customers choose the salon.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Marcio's Hairdresser shows a healthy Google Business Listing with a 6.6/10 health score and clear infor mation like a listed phone number, website link, claimed status and open status. Key strengths include a verified listing, a visible title, and a direct contact method, all supporting easy discovery by customers. The main opportunities focus on improving the description and adding more high-quality photos to reach mid-market benchmarks.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 5 of them.
6.5Good
9:41
Tiles © Esri
2
Marcio's Hairdresser✓✓
4.8 ★★★★★ (91)
Hair salon · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Free car park

1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #176 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Marcio's Hairdresser shows a very high overall health score on Google Business Reviews, indicating strong customer perception and solid engagement. The top findings highlight high rating confidence and a good response rate, along with a solid total review count that places the business well within its local peers. Overall, health supports continued positive momentum.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing 3 of them.
9.1Strong
9:41
Marcio's Hairdresser
OverviewReviewsPhotosAbout
4.8★★★★★91 reviews 3
5
4
3
2
12
hairdresser 11barber 5cut 5cleanliness 3conversation 2passion 2
1How far your rating and your review count together can be trusted
T
Tate B.★★★★★ · 2 months ago

Marcio does an excellent job, and you can just walk-in. My new go to barber

Response from the owner

Cheers Tate, have a great weekend :)

T
Tass S.★★★★★ · 3 months ago

Just had a haircut and beard trim, left me looking and feeling like a celebrity. Marcio is a master of his craft, and I'm eagerly looking forward to my next visit.

Response from the owner

Thanks Tass, have a wonderful time in New Zealand :)

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #48 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Marcio's Hairdresser faces a very low overall health in Google Maps search, indicating limited visibility across multiple suburbs. The top opportunities point to refining the Google Business Listing and ensuring address accuracy to maximise borough presence. Focus on aligning suburb/borough information with the maps query for better rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou barely turn up in Google Maps searches across the suburbs around you, so the customers who search by what they need rather than by your name never see you at all.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.1Room to grow
9:41
Tiles © Esri
1Not seen in the searches we ran across Christchurch
↓
Marcio's Hairdresser2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #492 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Marcio's Hairdresser shows a low overall health in social presence (2.3/10). The strongest current asset is an outstanding Facebook profile and an active Neighbourly listing, with a well-maintained Fresha listing and directory presence on Fresha and Yellow. The main opportunities lie in establishing Instagram and TikTok profiles, improving Neighbourly and Yellow visibility, and adding a NoSecretSalon profile to broaden reach.

Strengths

  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/marcios-hairdresser-579504453) found via: Google search results.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/marcios-hairdresser-antigua-street-christchurch-0qN4Ga) found via: Google search results.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/marcio-s-hairdresser) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Having a Facebook page at allyour Facebook Profile page surfaces strongly in search, which is how we found it - but nothing you control points at it.
14 checks on your listings and social. You're seeing 6 of them.
1.4Room to grow
9:41
Gmarcio's hairdresser christchurch centre
AllImagesMapsNews
Freshamarcios-hairdresser-antigua-street-christchurch-0qN4GaMarcio's Hairdresser | Fresha✓
White Pagesmarcios-hairdresserMarcio's Hairdresser | White Pages
Family Company Studiomarcio-s-hairdresserMarcio's Hairdresser | Family Company Studio
Neighbourlymarcio-s-hairdresserMarcio's Hairdresser | Neighbourly✓
Yellowmarcios-hairdresser-579504453Marcio's Hairdresser | Yellow✓
Infobelmarcio_s_hairdresserMarcio's Hairdresser | Infobel
Facebook110850475619113Marcio's Hairdresser | Facebook3
InstagramNo account found1
TiktokNo account found2
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #430 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaWhite PagesFamily Company StudioYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    What your page says about youFew intros in this market run as full as yours, and it sits close to the limit that length has stopped being a lever.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
9 checks on your Facebook page. You're seeing 6 of them.
5.5Room to grow
9:41
facebook
barberChristchurch2
71 followers 1
Hi there, I'm Marcio I am originally from South America; to be precise, from Ecuador, I've been cutting hair in Christchurch for over 24 years and back in Ecuador for over 10 years as well, I'm still...✓
FollowMessage
★ 5 reviews · recommended 3
🌐 marcioshairdresser.com/book-online✓
☎ +64 210 818 0175✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #227 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Marcio's Hairdresser shows a strong on-page technical health score with clear strengths in favicon, H1, meta description and title tag correctness. The overall health score is 8.3 out of 10. The most important findings concern improving page load speed, securing content, and fine-tuning meta description length and on-page SEO score to stay above the lower quartile.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    On-page scoreThe basics on your home page are half in place: it opens and it reads, but enough checks still fail that a customer on a phone away from wifi notices the wait before they notice the business.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒marcioshairdresser.com✓3
✓Favicon
✓Page file size
1Meta description
2On-page score
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Health score for Marcio's Hairdresser is 6.7 out of 10, indicating above average website traffic health. The strongest signal is organic traffic value and total that place above the bottom quartile, but paid channels show no measurable activity yet. A small targeted paid campaign and clearer landing pages could help convert visitors into potential customers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
6.6Good
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Marcio's HairdresserNot in these results
31About 107 visits a month from search, across 46 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #168 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Marcio's Hairdresser is partially well aligned with local demand: several mid-day slots on Tuesday and Saturday match high search activity, but several Monday lunch hours and Sunday afternoon are closed during popular periods. There are no open hours during low-demand windows, so current hours avoid obvious waste. Overall, the schedule hits key Saturday and Tuesday peaks but misses some commercially valuable Monday and Sunday windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
6.6Good
9:41
Marcio's Hairdresser
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday10am-6pm
Wednesday10am-6pm
Thursday10am-6pm
Friday9am-5pm
Saturday10am-3pm
SundayClosed
Popular times Monday · Christchurch Centre
8a9a10a11a12p1p2p3p4p5p6p7p8p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #168 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#122of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #122 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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