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Minx Hair Studio

Hair salon · Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Minx Hair Studio

Hair salon · Riccarton, Christchurch

Where you stand#329of 498 hair salons & barbers
Overall health3.4/10across the eight areas

Going well

08Opening hours7.103Map positions6.5

Where we can help

05Facebook page4.701Google listing4.304Listings and social3.902Reviews3.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

minx hair studio is a Riccarton hair salon in Christchurch offering cuts, colour and styling for women and men. Reviews highlight attentive consultation, strong technical skills and a friendly, polite team. Customers often note efficient service and reasonable pricing. The salon places emphasis on listening to client requests and delivering personalised haircuts and colour work in a relaxed suburban setting.

minx hair studio is a hair salon located in Riccarton, Christchurch. It provides cutting, colouring and styling services for a range of clients, including men's haircuts mentioned in customer feedback. The description reflects a neighbourhood salon where clients book in for routine cuts, colour updates and styling appointments.

The salon's stated offerings include precision cutting, colour services and styling. Review themes indicate staff provide practical advice during consultations and demonstrate technical skill. Services referenced by customers cover both men's and women's cuts and colour work, with at least one reviewer naming a stylist, Jenny, in praise of colour and style results.

Customers tend to experience attentive, polite service and efficient appointments. Reviews describe staff who listen to client needs and leave clients feeling noticeably better after a visit. Several comments point to friendly demeanour and helpful advice, and one reviewer specifically noted reasonable pricing compared with other places they had visited.

As a Riccarton salon, minx hair studio presents as a local option for clients wanting straightforward hair services with an emphasis on consultation, technical competence and a friendly approach. The combination of haircutting, colour and personalised attention, together with mentions of good value, characterises the salon's local offering.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Minx Hair Studio shows solid control of its Google Business Listing with a claimed status, phone, and website link, but overall health remains mediocre at 4.5/10. The strongest finding is that the listing is claimed and open-for-business, keeping customers informed. A key opportunity is to add a more compelling description and a logo to boost visibility and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
11 checks on your Google listing. You're seeing 6 of them.
4.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Minx Hair Studio
3
Minx Hair Studio✓✓
4.5 ★★★★★ (43)
Hair salon · Riccarton
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #286 for your Google listing
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02ReviewsMarketbase business report

Your reviews

Minx Hair Studio shows a low overall health score of 2.7 out of 10 on Google reviews, indicating limited breadth and engagement. The strongest finding is that listing activity and response efforts are starting to improve alongside a growing review base. The business benefits from ongoing customer engagement and continued collection of feedback to move into higher performance brackets.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
Minx Hair Studio
OverviewReviewsPhotosAbout
4.5★★★★★43 reviews
5
4
3
2
11
haircut 12friendly staff 7hairdresser 6value for money 2efficiency 2head 2
3How far your rating and your review count together can be trusted
김
김명준★★★★★ · 3 years ago

The staff was very kind and cut my hair nicely^^ Very nice cut! Thx💯💯

Response from the owner2

Thanks for the review. 🙂

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #328 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps search health for minx hair studio in Riccarton is 6.3 out of 10, indicating an above-average visibility that supports steady local discovery. The business ranks well for several key terms and shows room to grow in broader city searches and borough searches to reach top results.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.5Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
1Seen in 4 searches across Christchurch, top three in none
1
Hair Sense4.4 ★ (165) · Hair salon
2
Synergy Hair Riccarton4.5 ★ (175) · Hair salon
3
J&K Hair Design4.7 ★ (45) · Hair salon
4
The Daily Cut4.5 ★ (438) · Hair salon
↓
Minx Hair Studio2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #174 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Minx Hair Studio shows a low overall health score for citations and social presence, at 2.6 out of 10, indicating limited visibility across directories and social platforms. The top findings point to strong Facebook presence and a well-maintained Fresha and Yellow Directory profile, while opportunities lie in expanding Instagram trust, creating TikTok presence, and improving listings on Fresha, Yellow, and NoSecretSalon.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Yellow ProfileWe can see your Yellow Profile listing (https://yellow.co.nz/y/minx-hair-studio-579506558) found via: Google search results.
  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/minx-hair-studio) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe turned up your Instagram Profile page, but only barely, and nothing you own points at it - your website does not link to it and it is not on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Fresha ProfileWe can see the Fresha Profile listing (https://fresha.com/minx-hair-spa-east-street-ashburton-2GZXj9) found via: Google search results, but nothing on it tells us it is yours - no matching phone number, no matching address, and the name does not line up.
14 checks on your listings and social. You're seeing 6 of them.
3.9Room to grow
What customers seeWhere you rank
9:41
Gminx hair studio riccarton
AllImagesMapsNews
FacebookRiccartonchchJennyMinx Hair Studio | Facebook✓
White Pagesminx-hair-studioMinx Hair Studio | White Pages✓
ServiceFinderMinx-Hair-Studio-247917Minx Hair Studio | ServiceFinder
Family Company Studiominx-hair-studioMinx Hair Studio | Family Company Studio
Yellowminx-hair-studio-579506558Minx Hair Studio | Yellow✓
Infobelminx_hair_studioMinx Hair Studio | Infobel
InstagramminxhairsalonMinx Hair Studio | Instagram1
Freshaminx-hair-spa-east-street-ashburton-2GZXj9Minx Hair Studio | Fresha3
TiktokNo account found2
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #306 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokWhite PagesServiceFinderFamily Company StudioYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
8 checks on your Facebook page. You're seeing 6 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
facebook
RiccartonchchJenny✓
162 followers 1
FollowMessage
★ 4 reviews · recommended 2
🌐 maps.google.com
☎ +64 3-348 0595✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #263 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Minx Hair StudioNot in these results
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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08Opening hoursMarketbase business report

Your hours against demand

minx hair studio's opening hours largely match peak local demand around late morning and early afternoon, particularly on Saturdays and Tuesdays. The salon is open during 11am-1pm on Tuesday and 11am-1pm on Saturday when customer searches are highest. There are notable missed opportunities around Monday midday and Sunday afternoon when demand is strong but the salon is closed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
7.1Good
What customers seeWhere you rank
9:41
Minx Hair Studio
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-6pm
Friday9am-6pm
Saturday9am-5pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #145 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 43 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#329of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #329 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
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