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Mission Bay Dental

Dental clinic · Mission Bay, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
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Executive summaryExclusive Marketbase business report

Mission Bay Dental

Dental clinic · Mission Bay, Central Auckland

Where you stand#172of 277 dentists
Overall health3.8/10across the eight areas

Going well

03Map positions8.2

Where we can help

05Facebook page4.707Google search and traffic4.104Listings and social4.008Opening hours3.502Reviews3.401Google listing3.106Your website-
How AI describes youMarketbase business report

What AI tells people about you

Mission Bay Dental is a dental practice in Mission Bay, Auckland, offering emergency appointments, examinations, X-rays, hygienist cleans, whitening and smile makeover procedures. The practice also describes relaxation techniques for anxious patients and provides support focused on long-term oral health.

Mission Bay Dental is a dental practice located in Mission Bay, Auckland. It provides general dental care for local patients, with emergency appointments available today and a focus on ongoing oral health support.

The practice lists examinations with X-rays, hygienist cleans and take-home Colgate Optic White whitening systems. It also offers smile makeover procedures and describes relaxation techniques for patients who feel anxious about dental treatment. New patients are offered an examination package that includes an X-ray and hygienist clean.

Reviewers commonly describe the team as friendly and thorough. They mention careful dental cleans, advice from hygienists, repairs to chipped teeth and support with more involved treatment such as molar removal. Reviews also refer to cosmetic work, including veneers, and to staff providing a comfortable service during appointments.

Mission Bay Dental combines emergency access, preventive care, hygiene services and cosmetic dental options in a Mission Bay setting. Its local offering is distinguished by the range of appointment types, take-home whitening, smile makeover procedures and stated support for patients who experience dental anxiety.

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01Google listingMarketbase business report

Your Google listing

Mission Bay Dental's Google Business Listing health is below average at 3.1 out of 10. The listing has several essential foundations in place, including the business name, website link, phone number, open status and claimed status. The main gaps are the lack of a meaningful description, photos and logo, along with category coverage that does not reflect enough of the services provided.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
3.1Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Mission Bay Dental
2
Mission Bay Dental✓✓
4.3 ★★★★★ (10)
Dental clinic · Mission Bay
Open 5 days · late Wed ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingCentral Auckland dentists · 277 businesses
You are #192 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Mission Bay Dental's Google review health is below average, with a score of 3.4 out of 10. The main concerns are a star rating and review volume well behind local expectations, reducing customer confidence when options are compared. Responses also cover only some reviews, leaving opportunities to show engagement. A consistent review request process and regular replies would address the clearest gaps.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing 3 of them.
3.4Room to grow
What customers seeWhere you rank
9:41
Mission Bay Dental
OverviewReviewsPhotosAbout
4.3★★★★★10 reviews 3
5
4
3
2
12
hygienist 3
1How far your rating and your review count together can be trusted
A
al C.★★ · 8 months ago

This dentis doesn’t let you rest when you have ur mount open for long time its a very unpleasant feeling. Not even a 2 second rest🤦🏽‍♂️ definitely cares more about finishing the job than the comfort of the patient. Been 2 months now since...

Response from the owner

Hello Al, we take patient comfort very seriously and are concerned to read this, as it does not reflect our standard of care. We are always happy to allow patients breaks during their treatment, and i...

D
du J.★ · 2 years ago

Does not warranty work properly. Poor aftercare resulted in our family going elsewhere to get mess fixed. Has poor reputation in dental community according to reputable practices

Response from the owner

Good morning Andrew, I'm sorry to hear of your negative dental experience however we do not have any patients on our books that go by this name. Could you please ensure that you have the correct d...

Google reviewsCentral Auckland dentists · 277 businesses
You are #182 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Mission Bay Dental has a high Maps search health score of 8.2 out of 10. It is the strongest business in Mission Bay for local Maps visibility, appearing first for several key services including dental clinics, hygienist care, emergency dentistry and implants. The main opportunity is maintaining reach across surrounding suburbs, where visibility is above average but could fade without continued weekly review activity.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.2Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
cosmetic dentist
1Top three for "cosmetic dentist" in 1 suburb, seen in 3
1
Hello Dental4.7 ★ (226) · Dental clinic
2
Mission Bay Dental✓4.3 ★ (10) · Dental clinic
3
Cosmetic Dental5.0 ★ (86) · Dental clinic
4
Accent Dentists5.0 ★ (354) · Dental clinic
Map positionsCentral Auckland dentists · 277 businesses
You are #51 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Mission Bay Dental's citations and social presence is below average, with a health score of 3.9 out of 10. The business has visible listings on Infobel and Healthpoint, supporting discoverability in relevant directories. However, no active Facebook, Instagram or TikTok profiles were found, and Yelp and Cylex listings are also missing, leaving several third-party channels unavailable to customers.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/mission-bay-dental-surgery) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/mission_bay_dental) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 5 of them.
4.0Room to grow
What customers seeWhere you rank
9:41
Gmission bay dental mission bay
AllImagesMapsNews
Healthpointmission-bay-dental-surgeryMission Bay Dental | Healthpoint✓
Infobelmission_bay_dentalMission Bay Dental | Infobel✓
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #167 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointInfobelYour website
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05Facebook pageMarketbase business report

Your Facebook page

Mission Bay Dental has no Facebook page that customers can find. That leaves people without a place to confirm the practice is real, see recent work, or send a message before booking. A findable page exists for 150 of 277 businesses in this market, making the absence unusual. The gap is straightforward to address.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
facebook
mission bay dental mission bay
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland dentists · 277 businesses
You are #148 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
  • 3
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒missiondental.co.nz✓
✓Favicon
✓Page load speed
1Meta description
2The shape of your link profile
3Page title
Your websiteCentral Auckland dentists · 277 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Mission Bay DentalNot in these results
31About 66 visits a month from search, across 12 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #164 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Mission Bay Dental covers 65% of the week's customer traffic, but several busy periods remain outside its hours. Saturday 9am to 3pm leaves customers facing a closed door during busy hours. Mission Bay Dental should open Saturday 9am to 1pm so customers can arrive and be served during the busiest part of the day.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.5Room to grow
What customers seeWhere you rank
9:41
Mission Bay Dental
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-8pm
Thursday8am-5pm
Friday8am-12pm
SaturdayClosed
SundayClosed
Popular times Saturday · Mission Bay
9a10a11a12p1p2p3p
When people in Mission Bay look   You are shut
Opening hoursCentral Auckland dentists · 277 businesses
You are #180 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#172of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #172 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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