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Muscle People Physiotherapy

Physical therapy clinic · Bishopdale, Christchurch

What your customers see when they look for you, and where that puts you among 203 Christchurch physiotherapy businesses.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch physiotherapy · 203 businesses
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Executive summaryExclusive Marketbase business report

Muscle People Physiotherapy

Physical therapy clinic · Bishopdale, Christchurch

Where you stand#21of 203 physiotherapy businesses
Overall health9.0/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Muscle People Physiotherapy is a Christchurch physiotherapy clinic based in Bishopdale. The clinic offers personalised, evidence-informed care with a multidisciplinary approach, including biomechanical assessment programmes and sports-specific rehabilitation. They work with individuals on injury recovery, prevention and goal setting, and also provide workplace assessments and ongoing staff care for local businesses.

Muscle People Physiotherapy is a physiotherapy clinic located in Bishopdale, Christchurch, operating with an emphasis on personalised, evidence-informed care. The practice describes itself as combining clinical expertise with genuine care and has served the Christchurch community since 1998.

Services include individual injury recovery, chronic pain and sports-specific biomechanical rehabilitation. The clinic highlights biomechanical assessment programmes based on current research, work with a multidisciplinary team that can include doctors, nurses, gym instructors, nutritionists, massage therapists, occupational therapists, speech-language therapists and psychologists, and workplace services such as staff assessments and ongoing care for businesses.

Customers tend to report positive experiences with the team's skill and professionalism. Reviews note clinicians taking time to listen and explain treatment and exercise plans clearly, friendly and supportive staff, practical exercise programmes for rehabilitation, and effective hands-on treatment. Comments also describe punctual, accommodating appointments and follow-up care.

Locally, Muscle People positions itself around personalised attention rather than high-volume treatment, ongoing staff upskilling, and integration with other health professionals. These features, together with clinic-based biomechanical assessment and workplace services, distinguish its offering for Christchurch clients seeking a coordinated, research-informed approach to physiotherapy.

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01Google listingMarketbase business report

Your Google listing

Muscle People Physiotherapy shows a very healthy Google Business Listing with a score of 9.3 out of 10. The listing is claimed, includes a website link and phone number, and displays correct open status. Primary strengths are strong listing ownership and accessible contact information, with a high-quality description contributing to local visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 6 of them.
8.6Strong
9:41
Tiles © Esri
2
Muscle People Physiotherapy✓✓
4.8 ★★★★★ (29)
Physical therapy clinic · Bishopdale1
Open 5 days · late Mon, Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

We take pride in offering an excellent physiotherapy service, which includes: Spending time to get to know our clients (not production-line physio). Highly qualified staff – who undergo regular upskilling. Working as part of a multidisciplinary team (Doctors, nurses, gym instructors, nutritionist, massage therapist, OT, SLT, Psychologists, coaches). Looking beyond your specific injury or disease process to offer guidance with injury prevention and goal setting. Working with businesses to provide assessments and ongoing care for their staff. Our clinics boast biomechanical assessment programmes based on current, and well-researched evidence with regards to back pain and sports specific biomechanical rehabilitation.

3
Google listingChristchurch physiotherapy · 203 businesses
You are #30 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Muscle People Physiotherapy shows a high overall health score for Google Business reviews, with room to improve in engagement. The business has solid ratings and review volume and is performing above local medians in confidence, but no reviews have been responded to yet, which may affect customer trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 3
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing 3 of them.
7.9Good
9:41
Muscle People Physiotherapy
OverviewReviewsPhotosAbout
4.8★★★★★29 reviews
5
4
3
2
13
injury recovery 3injury 3team 2treatment 2back sprain treatment 2kind staff 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch physiotherapy · 203 businesses
You are #44 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Muscle People Physiotherapy shows very high overall health on Maps with a score of 8.9/10, indicating strong visibility in Google Maps searches and solid local presence. The top strengths include borough-specific visibility in Bishopdale, where rankings are in the top 10% and several core keywords rank first or near first. The main opportunity is to push aggregate Maps performance higher beyond the current bracket.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.0Strong
9:41
1234Tiles © Esri
1Top three for "physical therapy clinic" in 1 suburb, seen in 12
1
Muscle People Physiotherapy✓4.8 ★ (29) · Physical therapy clinic
2
Way Forward Physio5.0 ★ (2) · Physical therapy clinic
3
Performance Physiotherapy Clinic4.8 ★ (50) · Physical therapy clinic
4
Embrace Physiotherapy Burnside5.0 ★ (10) · Physical therapy clinic
Map positionsChristchurch physiotherapy · 203 businesses
You are #42 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Muscle People Physiotherapy shows a very high overall health score across social presence, indicating strong trust signals from key profiles. The strongest assets are Instagram and Facebook, both ranked outstanding, with consistent branding and active engagement. LinkedIn Company listing is accurate and up to date, extending reach to professional audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/muscle-people) found via: Google search results, Your website.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
9.7Strong
9:41
Gmuscle people physiotherapy bishopdale
AllImagesMapsNews
FacebookMusclePeoplePhysiotherapyMuscle People Physiotherapy | Facebook✓
InstagrammusclepeoplephysioMuscle People Physiotherapy | Instagram✓
LinkedInmuscle-peopleMuscle People Physiotherapy | LinkedIn✓
Healthpagesphysiotherapists-muscle-people-physiotherapy-bishopdaleMuscle People Physiotherapy | Healthpages
Healthpointmuscle-peopleMuscle People Physiotherapy | Healthpoint
Physio NZ Membermuscle-people-physiotherapy-ymca-city-clinicMuscle People Physiotherapy | Physio NZ Member
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch physiotherapy · 203 businesses
You are #8 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInHealthpagesHealthpointYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 5 of them.
8.0Strong
9:41
facebook
MusclePeoplePhysiotherapy✓
394 followers 1
Your Christchurch Physio: Muscle People Physiotherapy was formed in 1998 with a vision of providing2
FollowMessage
★ 10 reviews · recommended ✓
🌐 musclepeople.co.nz✓
☎ +64 3-360 3606
PostsAboutPhotosReviews
Facebook pageChristchurch physiotherapy · 203 businesses
You are #41 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Muscle People Physiotherapy shows above-average on-page SEO health with a 6.2/10. Favourable factors include a valid favicon, fast page load under 3 seconds, HTTPS resources, and a concise page text count. The most important finding is the strong title tag relevance and overall on-page SEO score, though meta description length and text-to-page size ratio warrant attention.

Strengths

  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
⚠musclepeople.co.nz✓2
✓Favicon
✓Page load speed
1Meta description
3On-page score
Your websiteChristchurch physiotherapy · 203 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Muscle People Physiotherapy shows healthy website traffic with room to grow paid activity. Organic traffic value is in the 50-75% local band, indicating solid reach; ongoing content and backlinks could push that higher. Paid activity is currently unclear, suggesting initial, targeted spend and tracking would help measure impact.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.8Good
9:41
Gphysio bishopdale
AllMapsImagesShopping
321No ads from you on any search
musclepeople.co.nzMuscle People Physiotherapy | Expert Physio in Christchurch ...

1 Aug 2025 — Muscle People Physiotherapy has proudly served Christchurch since 1998 with expert, personalised physio ... 13A Bishopdale Ct, Bishopdale, ...

pnz.org.nzMuscle People Physiotherapy - Bishopdale Clinic
About 850 visits a month from search, across 113 searches
Google search and trafficChristchurch physiotherapy · 203 businesses
You are #46 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Muscle People Physiotherapy's opening hours largely match local demand, with strong alignment across weekday daytime peaks. The clinic is open during high-demand slots such as Monday 2pm, Tuesday 10-11am and Thursday 10am, which supports appointment availability. Some missed opportunities exist at early mornings and a Sunday lunchtime, while Monday 7pm is open despite low local search demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
7.6Good
9:41
Muscle People Physiotherapy
OverviewReviewsPhotosAbout
Hours 1
Monday8am-8pm
Tuesday8am-6pm
Wednesday8am-8pm
Thursday8am-8pm
Friday8am-5:20pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch physiotherapy · 203 businesses
You are #50 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#21of 203 Christchurch physiotherapy businesses
9:41
Christchurch physiotherapyOverall · 203 businesses
You are #21 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 203 physiotherapy businesses in Christchurch, checked - not a guess from overseas.
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