marketbaseExclusive Marketbase Report
Prepared for

Newmarket Family Dental Care

Dental clinic · Newmarket, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Newmarket Family Dental Care

Dental clinic · Newmarket, Central Auckland

Where you stand#88of 277 dentists
Overall health6.8/10across the eight areas

Going well

08Opening hours9.205Facebook page6.907Google search and traffic6.801Google listing6.703Map positions6.302Reviews6.204Listings and social6.0

Where we can help

06Your website-
How AI describes youMarketbase business report

What AI tells people about you

Newmarket Family Dental Care is a family dentistry practice at 38 Broadway, Newmarket, Auckland. Led by Dr Carolyn Langrell-Read and her team, it has served the local community for more than 25 years. The practice focuses on dental care for the whole family, with reviews highlighting gentle, considerate support and a welcoming approach.

Newmarket Family Dental Care is a dentistry practice at 38 Broadway in Newmarket, Auckland. Led by Dr Carolyn Langrell-Read, the practice has been caring for local patients and their families for more than 25 years.

The practice provides dental care for the whole family, with treatment delivered by Dr Carolyn and her team. Its own description focuses on precision, care and dental health, while its Newmarket location provides a convenient option for people seeking local dental services.

Customers commonly describe the team as caring, considerate, friendly and professional. Review themes include gentle treatment, help in making uncomfortable situations more manageable, and a clean clinic where patients feel at ease. Reviews also mention support for families over many years and assistance arranging a specialist appointment when needed.

Newmarket Family Dental Care is distinguished locally by its long connection with the community, family-focused approach and established team. Its patient experience is centred on kind, sympathetic care alongside practical dental support for adults and children in Newmarket and the wider Auckland area.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Newmarket Family Dental Care has an above average Google Business Listing health score of 6.7 out of 10. The listing includes the business name, website link, phone number, open status and claimed status, giving customers a solid base for finding and contacting the practice. The main opportunities are to expand the description and keep adding photos so the profile remains competitive locally.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
6.7Good
What customers seeWhere you rank
9:41
Tiles © Esri
Newmarket Family Dental Care
2
Newmarket Family Dental Care✓✓
4.9 ★★★★★ (92)
Dental clinic · Newmarket3
Open 6 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

With over 25 years’ experience serving the local community, you can be sure the dental services you receive at Newmarket Family Dental Care will be completed with the utmost precision and care, by Dr Carolyn and her team.

1
Google listingCentral Auckland dentists · 277 businesses
You are #93 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Newmarket Family Dental Care has an above average Google review health score of 6.2 out of 10. Its rating, review volume and rating confidence are ahead of most of the local market, supporting an established impression. The main gap is review response rate, with most reviews lacking a reply. A consistent weekly request for new reviews would also help protect current performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing 3 of them.
6.2Good
What customers seeWhere you rank
9:41
Newmarket Family Dental Care
OverviewReviewsPhotosAbout
4.9★★★★★92 reviews 2
5
4
3
2
1
caring staff 16attention to detail 12thorough dentist 6gentle care 4emergency dental care 3crowns 2
3How far your rating and your review count together can be trusted
L
Laraun D.★★★★★ · 6 months ago

Very caring and considerate

Response from the owner1

Thanks for your kind words - Laraun Caring for You and Your Smile is out motto:)

O
Opal G.★★★★★ · 11 months ago

I recommend Carolyn as a patient, sympathetic dentist who makes an uncomfortable situation bearable due to her kind approach. Carolyn was my dentist for many years until I moved away from Auckland and I certainly miss her friendly and...

Response from the owner

Thankyou Opal - such lovely kind words- I hope you have found someone kind and sympathetic to care for You and Your Smile now that you are living out of Auckland. Best Wishes Carolyn and the team at...

Google reviewsCentral Auckland dentists · 277 businesses
You are #106 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Newmarket Family Dental Care has an above average Maps Search Performance health score of 6.3 out of 10. It ranks especially strongly for emergency dental services, dental clinic and dentist searches in Newmarket, appearing in positions 1 and 2. The main opportunity is to appear more often across surrounding suburbs, while local suburb visibility is already stronger than average.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
6.3Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
dental clinic
1Top three for "dental clinic" in 1 suburb, seen in 4
1
Newmarket Dental Group4.9 ★ (19) · Dental clinic
2
Newmarket Family Dental Care24.9 ★ (92) · Dental clinic
3
Aevitas Dentistry4.5 ★ (39) · Dental clinic
4
Dental Artistry Auckland4.9 ★ (341) · Dental clinic
Map positionsCentral Auckland dentists · 277 businesses
You are #102 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Newmarket Family Dental Care has an above average Citations & Social Presence health score of 5.9 out of 10. Its Facebook profile has strong trust association, helping customers recognise the page as genuine. The main gaps are missing Instagram and TikTok profiles, along with absent Yelp, Infobel and Cylex listings, which may limit visibility when customers check those platforms.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 4 of them.
6.0Good
What customers seeWhere you rank
9:41
Gnewmarket family dental care newmarket
AllImagesMapsNews
FacebooknewmarketfamilydentalcareNewmarket Family Dental Care | Facebook✓
Healthpointnewmarket-dental-groupFound through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #111 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokHealthpointYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Newmarket Family Dental Care's Facebook page has High overall health at 7.3 out of 10. The page gives customers clear ways to make contact, with its own website link, phone number, email address and street address. The main limitations are a smaller follower audience, three recommendations and a brief intro, which leave less information for new customers deciding whether the practice suits them.

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
6.9Good
What customers seeWhere you rank
9:41
facebook
Newmarket Family Dental Care | Auckland✓
193 followers 1
Welcome to Newmarket Family Dental Care. Carolyn Langrell-Read and her Team looks forward to caring3
FollowMessage
★ 3 reviews · recommended 2
🌐 newmarketfamilydentist.co.nz/contact-us✓
☎ +64 9-529 9273✓
PostsAboutPhotosReviews
Facebook pageCentral Auckland dentists · 277 businesses
You are #86 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒newmarketfamilydentist.co.nz✓2
✓The shape of your link profile
✓Favicon
1Meta description
3On-page score
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than half the businesses here, so competitors are picking up searches you could be answering.
6 checks on your search and traffic. You're seeing 3 of them.
6.8Good
What customers seeWhere you rank
9:41
Gdentist newmarket
AllMapsImagesShopping
21No ads from you on any search
newmarketdentalgroup.co.nzNewmarket Dental Group: Home
www.inspiredental.co.nzInspire Dental
newmarketfamilydentist.co.nzNewmarket Family Dental Care: Newmarket Dentist ...

Contact us on 09-529-9273 to find out about the local dental services that are offered by our Newmarket dentist, suitable for the whole family.9-529-9273

lumino.co.nzNewmarket Dentists
3About 279 visits a month from search, across 139 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #89 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

The business covers 75% of the week's customer traffic, and its closed hours are largely well placed against demand. Sunday 1pm to 4pm is a closed period while the market is busy, so customers meet a closed door. The business should open Sunday 1pm to 4pm, letting customers arrive and be served when demand is highest.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.2Strong
What customers seeWhere you rank
9:41
Newmarket Family Dental Care
OverviewReviewsPhotosAbout
Hours ✓
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-4pm
Saturday9am-3pm
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #23 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#88of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #88 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 277 dentists in Central Auckland, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for