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Nissin King Isuzu Partsworld

Used Car Parts Store · Ōtāhuhu, South Auckland

What your customers see when they look for you, and where that puts you among 48 South Auckland automotive dismantlers.

ReportLocal marketing report
Checked12 October 2026
Your marketSouth Auckland automotive dismantlers · 48 businesses
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Executive summaryExclusive Marketbase business report

Nissin King Isuzu Partsworld

Used Car Parts Store · Ōtāhuhu, South Auckland

Where you stand#24of 48 automotive dismantlers
Overall health5.1/10across the eight areas

Going well

08Opening hours10.005Facebook page7.707Google search and traffic7.402Reviews6.0

Where we can help

01Google listing3.804Listings and social1.703Map positions1.106Your website-
How AI describes youMarketbase business report

What AI tells people about you

Nissin King Isuzu Partsworld is an automotive dismantler based in Ōtāhuhu, Auckland, specialising in used Isuzu parts and accessories. The yard supplies engine, transmission and suspension components, electrical items and 4x4 accessories. Customers can order parts for collection or shipping, and the operation highlights quick parts confirmation and responsive, knowledgeable customer service.

Nissin King Isuzu Partsworld is an automotive dismantler located in Ōtāhuhu, Auckland. It lists a broad stock of used Isuzu parts and accessories and operates weekday hours for parts collection and enquiries.

The business supplies components across several categories: engine and transmission parts; cooling and heating items such as radiators and air con condensers; electricals including alternators, starter motors and ABS sensors; suspension and mounts; clutch and brake items; steering components; and accessories like nudge bars, flares, 4x4 slide steps and mag wheels. The website lists Auckland among its service areas.

Customer feedback emphasises fast, efficient service and staff who confirm part availability promptly. Reviews note knowledgeable, friendly service and instances where parts were located, set aside or shipped overnight. One staff member, Khush, is mentioned by name for helpful, professional advice and prompt communication around parts availability.

Locally, Nissin King Isuzu Partsworld presents as a practical source for second‑hand Isuzu components and common aftermarket accessories. Its mix of broad parts categories, weekday opening hours, and customer experience themes of quick availability checks and helpful staff are the key features that distinguish it within its Ōtāhuhu location.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Nissin King Isuzu Partsworld shows an overall health of 3.8 out of 10, indicating below-average performance on Google Business Listing Completeness. The rating reflects a solid base with a claimed listing, a live phone number, and a website link, but opportunities exist to improve description and imagery to help customers understand services and offerings.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Nissin King Isuzu Partsworld
2
Nissin King Isuzu Partsworld✓✓
4.5 ★★★★★ (89)
Used Car Parts Store · Ōtāhuhu3
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingSouth Auckland automotive dismantlers · 48 businesses
You are #30 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Nissin King Isuzu Partsworld shows an above-average health score of 6.0 out of 10 on Google reviews, indicating solid performance with room to improve. The business benefits from a respectable review count and a credible rating, though the impact hinges on ongoing customer feedback and engagement. Key opportunities lie in boosting responses to reviews and maintaining a steady stream of new feedback.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 3
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing 3 of them.
6.0Good
What customers seeWhere you rank
9:41
Nissin King Isuzu Partsworld
OverviewReviewsPhotosAbout
4.5★★★★★89 reviews 3
5
4
3
2
12
part finding 5nissan 5communication 4tail gate lock 2referrals 2team 2
C
Colin S.★ · 3 months ago

DISAPOINTED ! I need a steel rim/wheel for a Nissan Tida/Latio , 2008 model- 1.8Lt. Stud pattern- 114.3 mm. The guy immediately replied " No , sorry, can't help you. We don't have any. He didn't even look or do an inventory search.

Response from the owner1

Hi Colin. One of the things we at Nissin King Izuzu Partsworld pride ourselves on is the intimate knowledge of those rare or hard to find items. As around 90% of all Tiida were released with a 4x100 s...

F
Frans A.★ · a year ago

Just had a horrible experience.. Been supplied faulty diesel injectors.. send them in to be tested and they had rust inside and needed to be repaired. This people dont even want to help me with half of the price of the faulty injectors they...

Response from the owner

As stated on the back of the invoice that you would have received with your purchase; All our recycled parts (apart from turbos) are covered by a minimum of a 90 day parts only warranty. At no point d...

Google reviewsSouth Auckland automotive dismantlers · 48 businesses
You are #20 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Nissin King Isuzu Partsworld shows very low health on Google Maps at 1.1 out of 10, indicating limited visibility. The top opportunities focus on increasing aggregate and borough visibility, especially through collecting more customer reviews and testing map query positions from the premises. Current strengths include ranking as a used auto parts store in several nearby suburbs.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
used auto parts store
1Seen in 3 searches across South Auckland, top three in none
1
Japanese Spares4.0 ★ (102) · Used Car Parts Store
2
Elite Car Parts4.1 ★ (26) · Used Car Parts Store
3
Pick-A-Part4.0 ★ (772) · Used Car Parts Store
4
ACE Auto Parts Auckland4.8 ★ (131) · Used Car Parts Store
↓
Nissin King Isuzu Partsworld2Further down, below the first results
Map positionsSouth Auckland automotive dismantlers · 48 businesses
You are #43 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Nissin King Isuzu Partsworld shows an above-average social presence health score of 6.4 out of 10, indicating steady visibility with room for growth. Key opportunities lie in establishing active profiles on Instagram, Facebook and TikTok, plus directory listings like TikTok Directory and Yellow Profiles to improve discoverability for local customers and those seeking Isuzu parts.

Strengths

  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/nissin+king+izuzu+partsworld+-+auckland-18174852) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
13 checks on your listings and social. You're seeing 4 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
Gnissin king isuzu partsworld ōtāhuhu
AllImagesMapsNews
Cylexnissin+king+izuzu+partsworld+-+auckland-18174852Nissin King Isuzu Partsworld | Cylex✓
FacebookNissinKingIzuzuPartsworldNissin King Isuzu Partsworld | Facebook2
InstagramnissinkingizuzupartsworldNissin King Isuzu Partsworld | Instagram1
Infobelnissin_king_izuzu_partsworld_aucklandNissin King Isuzu Partsworld | Infobel
TiktokNo account found3
Listings and socialSouth Auckland automotive dismantlers · 48 businesses
You are #40 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokCylexInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Nissin King Isuzu Partsworld's Facebook page has a high health level, with a clear business identity, useful contact options and a link to the business's own domain. The page has 1,263 followers and 13 recommendations, giving customers both an audience and customer feedback to consider. The main gap is the missing street address, while quiet periods can limit the value of its existing following.

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    A street addressYour page publishes no street address, so someone deciding whether you are near enough to bother with has nothing to check and moves on to a page that tells them.
9 checks on your Facebook page. You're seeing 5 of them.
7.7Good
What customers seeWhere you rank
9:41
facebook
Nissin King Izuzu PartsWorld✓
1.3K followers 1
We stock New Zealand's largest range of Nissan/Isuzu new and used parts loaded into our database and readily searchable on www.nissinking.co.nz. We have branches in Auckland, Hamilton and Christchurch...
FollowMessage
★ 13 reviews · recommended ✓
🌐 nissinking.co.nz✓
☎ +64 800 367 647
PostsAboutPhotosReviews
Facebook pageSouth Auckland automotive dismantlers · 48 businesses
You are #12 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒nissinking.co.nz✓✓
✓Favicon
1On-page score
2Meta description
3The shape of your link profile
Your websiteSouth Auckland automotive dismantlers · 48 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
7.4Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
321No ads from you on any search
Nissin King Isuzu PartsworldNot in these results
About 750 visits a month from search, across 90 searches
Google search and trafficSouth Auckland automotive dismantlers · 48 businesses
You are #13 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

No market demand data was recorded for the week, so alignment with customer timing cannot be measured. No closed-hour window is reported in the week's data, so customers meet closed doors when the business is not open. The busiest hours inside any closed window cannot be identified due to the missing demand data, so no specific change is defined.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
What customers seeWhere you rank
9:41
Nissin King Isuzu Partsworld
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Opening hoursSouth Auckland automotive dismantlers · 48 businesses
You are #1 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#24of 48 South Auckland automotive dismantlers
9:41
South Auckland automotive dismantlersOverall · 48 businesses
You are #24 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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