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Prepared for

Noir

Nail salon · Burnside, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Noir

Nail salon · Burnside, Christchurch

Where you stand#548of 570 beauty businesses
Overall health0.4/10across the eight areas

Going well

05Facebook page9.2

Where we can help

04Listings and social1.308Opening hours1.302Reviews1.203Map positions1.101Google listing0.307Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Noir is a beauty business located in Burnside, Christchurch. Noir provides a range of beauty services for local clients and visitors, operating from premises in the Burnside area. The salon serves Christchurch customers seeking professional beauty treatments close to home, with appointments available for neighbourhood residents and visitors to the city.

Noir is a beauty business situated in the Burnside suburb of Christchurch. The description available identifies its location and category but does not specify a detailed service list.

The business offers beauty services. No specific treatments or specialised services are detailed in the supplied information, so offerings are described only at the level of general beauty services for clients in the Christchurch area.

No customer review summary or review snapshot was provided in the source material, so no claims about typical customer experiences can be drawn from the supplied information.

Noir is a local Burnside-based option for beauty services in Christchurch. Its location in Burnside is the primary distinguishing detail supplied, making it a convenient choice for clients seeking beauty services within that neighbourhood and the wider Christchurch area.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Noir's Google Business Listing shows a very low health score, indicating incomplete and inconsistent data. The strongest positives are a listed phone number, full address and a main image, which support basic customer contact and location awareness. Critical gaps include ownership verification, a website link, operating status, a clear description, and multiple photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    PhoneYour listing carries a phone number, so the call button is live for anyone who finds you on a phone.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
0.3Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Noir
Noir1✓
Own this business?
0.0 ★★★★★ (0)
Nail salon · Burnside
DirectionsCall No website ✓2
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch beauty · 570 businesses
You are #555 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Noir faces very low Google review health, with a 0.3/10 health score and sparse reviews. The most important findings are a lack of customer reviews and no response to existing reviews, which undermines trust. The business should focus on collecting positive reviews and begin engaging with customers publicly to rebuild credibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together put you at the bottom of this market - either the rating is low, or there are too few reviews behind it for anyone to trust it.
  • 2
    Star ratingYou have no star rating yet, so a customer scanning results sees an empty space where every other business shows a number.
  • 3
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Noir
OverviewReviewsPhotosAbout
–★★★★★0 reviews
5
4
3
2
12
No reviews yetBe the first to review1
Google reviewsChristchurch beauty · 570 businesses
You are #502 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Noir shows very low visibility in Google Maps search with a health score of 1.0 out of 10. This indicates limited presence for local queries and reflects on potential footfall. The best performing keyword is nail salon in burnside (rank 10), suggesting some local recognition but room to grow. Focus should be on reinforcing borough visibility and broad map queries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
nail salon
1Seen in 1 search across Christchurch, top three in none
1
PennyLane Beauty Co.0.0 ★ (0) · Nail salon
2
Amalfi Nails5.0 ★ (11) · Nail salon
3
Olivia's Nail Design4.8 ★ (11) · Nail salon
4
Nail Creative Co5.0 ★ (148) · Nail salon
↓
Noir2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #507 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Noir shows very low presence across social and local directories, with a health score of 0.3 out of 10. The most important findings are the lack of active profiles on Instagram, TikTok, and LinkedIn, and limited listing on Neighbourly and NoSecretSalon. Strength is the confirmed Facebook presence, but broader platform activity is needed to improve local visibility.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.3Room to grow
What customers seeWhere you rank
9:41
Gnoir burnside
AllImagesMapsNews
FacebookballettovineyardsNoir | Facebook✓
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
FreshaNo listing found
Listings and socialChristchurch beauty · 570 businesses
You are #494 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    Recommendations on your pageYour recommendation count is one of the deeper collections in this market, and enough of it is written by other people that the page does some of the arguing for you.

Top opportunity

  • 1
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
5 checks on your Facebook page. You're seeing 4 of them.
9.2Strong
What customers seeWhere you rank
9:41
facebook
Balletto Vineyards & Winery
5.4K followers ✓
Balletto Vineyards & Winery Open Daily: 10am - 5pm1
FollowMessage
★ 790 reviews · recommended ✓
🌐 ballettovineyards.com✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #46 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 2
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒213
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
NoirNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Noir has no recorded opening hours, so alignment with Christchurch demand patterns cannot be measured. Without published hours, strong alignment periods cannot be confirmed, and missed opportunities likely include peak-search windows currently unserved. Adding accurate opening hours and aligning availability to city-level beauty-service peaks would quickly reveal where extending or shifting appointments could capture more local demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.3Room to grow
What customers seeWhere you rank
9:41
Noir
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch beauty · 570 businesses
You are #496 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 40 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#548of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #548 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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