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Nurse Maude Care Home

Rest Home · St Albans, Christchurch

What your customers see when they look for you, and where that puts you among 96 Christchurch retirement villages.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch retirement villages · 96 businesses
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Executive summaryExclusive Marketbase business report

Nurse Maude Care Home

Rest Home · St Albans, Christchurch

Where you stand#88of 96 retirement villages
Overall health0.8/10across the eight areas

Going well

05Facebook page9.3

Where we can help

04Listings and social3.608Opening hours2.801Google listing2.702Reviews1.203Map positions0.107Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Nurse Maude Care Home is a residential care facility in Merivale, Christchurch offering aged and end-of-life care. It provides staffed accommodation and day-to-day care for residents. Reviews note compassionate carers and family-centred end-of-life support, alongside some reports of inconsistent service and communication. It serves local families seeking long-term and palliative care in central Christchurch.

Nurse Maude Care Home is a residential aged-care facility located in Merivale, Christchurch. It provides staffed accommodation and day-to-day care for older people, including support at end of life.

Services centre on personal care and residential support for residents needing ongoing assistance. The available information highlights care for relatives during final months and short-term periods, with an emphasis on hands-on caregiving and daily living support.

Customer feedback indicates families often experience compassionate, attentive carers during end-of-life periods. At the same time, reviews reflect mixed experiences, noting inconsistencies in service and occasional difficulties with access or communication from the provider.

Locally, Nurse Maude Care Home is positioned as a central Christchurch option for families seeking residential and palliative-style care. Its combination of hands-on care experiences cited by some customers and reported variability in service consistency are practical points families consider when choosing a Merivale care provider.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Nurse Maude Care Home shows a low overall health on Google Business Listing with a score of 2.0 out of 10, indicating significant room for improvement. The listing already includes a claimed status, a website link, a phone number, and a full address, which are positives. The most important findings are the lack of listing status clarity and limited photos, which impact customer confidence.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Nurse Maude Care Home
2
Nurse Maude Care Home✓✓
3.6 ★★★★★ (5)
Rest Home · St Albans3
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch retirement villages · 96 businesses
You are #70 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Nurse Maude Care Home shows a very low health score on Google reviews, with room for improvement in engagement and ongoing review collection. The top opportunities point to improving rating confidence through consistent positive experiences, increasing response rate to reviews, growing the number of reviews, and maintaining momentum to reach higher rating brackets.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
4 checks on your reviews. You're seeing 3 of them.
1.2Room to grow
What customers seeWhere you rank
9:41
Nurse Maude Care Home
OverviewReviewsPhotosAbout
3.6★★★★★5 reviews
5
4
3
2
13
1How far your rating and your review count together can be trusted
Google reviewsChristchurch retirement villages · 96 businesses
You are #85 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Nurse Maude Care Home shows very low overall health in Google Maps search results, indicating limited visibility overall. The strongest opportunities lie in improving aggregate visibility and ensuring the suburb/borough listing matches the queried spelling to drive better results in Merivale and surrounding Christchurch areas.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.1Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
hospice
1Top three for "hospice" in 1 suburb, seen in 77
1
Nurse Maude Hospice4.7 ★ (12) · Rest Home
2
Nurse Maude Hospice Shop Merivale4.3 ★ (86) · Rest Home
3
Nurse Maude Hospice Christchurch0.0 ★ (0) · Rest Home
4
Nurse Maude Care Home23.6 ★ (5) · Rest Home
Map positionsChristchurch retirement villages · 96 businesses
You are #95 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Nurse Maude Care Home shows a below-average health score for social presence at 3.2/10. The most important findings point to missing active profiles on Instagram, TikTok, and LinkedIn, plus only a moderate trust score on Facebook. This limits local discoverability and trust-building with prospective customers and families seeking care.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/nurse-maude-care-home) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
20 checks on your listings and social. You're seeing 4 of them.
3.6Room to grow
What customers seeWhere you rank
9:41
Gnurse maude care home st albans
AllImagesMapsNews
Healthpointnurse-maude-care-homeNurse Maude Care Home | Healthpoint✓
Age Concernnurse-maude-hospitalNurse Maude Care Home | Age Concern
Village Guidenurse-maude-hospitalNurse Maude Care Home | Village Guide
Eldernet Providernurse-maude-hospitalNurse Maude Care Home | Eldernet Provider
FacebooknursemaudenzFound through search, not linked from anything you own2
InstagramNo account found1
TiktokNo account found3
Listings and socialChristchurch retirement villages · 96 businesses
You are #62 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointAge ConcernVillage GuideYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top two opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    What your page says about youYour intro is shorter than half the pages here.
8 checks on your Facebook page. You're seeing 5 of them.
9.3Strong
What customers seeWhere you rank
9:41
facebook
nursemaudenz✓
1.8K followers 1
Since 1896 we've been delivering healthcare to the most vulnerable people in our community.2
FollowMessage
🌐 nursemaude.org.nz✓
☎ +64 3-375 4200✓
PostsAboutPhotosReviews
Facebook pageChristchurch retirement villages · 96 businesses
You are #8 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Nurse Maude Care Home shows a very low on-page SEO health score, indicating foundational issues on the homepage. The top findings point to missing title tag, missing meta description, and no valid favicon, with a high text-to-page size ratio that suggests content needs better structure. Addressing these areas will improve crawlability and click-through potential.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 3 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠nursemaude.org.nz
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch retirement villages · 96 businesses
See how to fix all 3 →
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See the full website report
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Nurse Maude Care Home's website shows a very low health score for traffic, at 0.2 out of 10, indicating limited visibility and visitor activity. The top opportunities point to building organic value and paid activity, starting with local content and targeted campaigns. Focus should be on improving organic traffic and establishing measurable paid traffic to attract local families seeking care.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Nurse Maude Care HomeNot in these results3
Google search and trafficChristchurch retirement villages · 96 businesses
You are #78 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Nurse Maude Care Home currently has no published opening hours, so alignment with local demand cannot be measured and the temporal health score is very low (0.2/10). Without hours, the listing effectively appears closed during high-demand windows, creating missed opportunities for families searching for residential or palliative care. Adding clear, accurate hours will immediately improve discoverability and reduce missed enquiries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
2.8Room to grow
What customers seeWhere you rank
9:41
Nurse Maude Care Home
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Popular times Thursday · St Albans
12a1a2a3a4a5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p8p9p10p11p
When people nearby look - and nobody can tell if you are open
Opening hoursChristchurch retirement villages · 96 businesses
You are #69 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 75 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#88of 96 Christchurch retirement villages
9:41
Christchurch retirement villagesOverall · 96 businesses
You are #88 overall
Open my free 7 days →
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