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Olivia's Nail Design

Nail salon · Bishopdale, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Olivia's Nail Design

Nail salon · Bishopdale, Christchurch

Where you stand#474of 570 beauty businesses
Overall health1.7/10across the eight areas

What you have

01Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.01ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.01NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Where we can help

05Facebook page5.401Google listing3.502Reviews2.803Map positions2.408Opening hours1.804Listings and social0.707Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Olivia's Nail Design is a nail salon in Burnside, Christchurch, at 422 Wairakei Road. Olivia is a nail technician who specialises in acrylic nails, manicures, french polish, gel polishes and pedicures, and also offers waxing and eyebrow shaping. The salon is noted for friendly service and reliable parking close to the premises.

Olivia's Nail Design is a nail salon located in Burnside, Christchurch, at 422 Wairakei Road. Olivia is a nail technician who moved the salon from Shades Arcade and now works from this dedicated location, providing local clients with a range of nail and beauty services.

Services include professional acrylic nails, manicures, french polish, pedicures and a large range of gel nail polishes suitable for natural nails or applied over acrylics. The salon also offers waxing and eyebrow shaping, reflecting a broader approach to beauty services beyond nails.

Customers commonly describe friendly, attentive service and regular clients note consistent results for nails and brows. Reviews highlight easy parking and a welcoming atmosphere that suits a range of clients, including older women. Repeat bookings and recommendations in reviews suggest clients return for the salon's steady standard of finish and personal service.

Locally, Olivia's Nail Design presents as a neighbourhood nail and beauty service in Burnside with a focus on acrylic and gel nail work plus basic beauty extras. The combination of on-site parking, a long-standing technician and a compact set of services makes it a practical choice for clients seeking manicures, pedicures, waxing and eyebrow shaping in Christchurch.

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01Google listingMarketbase business report

Your Google listing

Olivia's Nail Design shows a below-average overall health score, with room for improvement in the business listing to drive more customer interest. The listing is claimed, website and phone are visible, and the business is shown as open. The most important opportunities are adding a meaningful description and a logo, and continuing to add fresh photos to lift visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.5Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Olivia's Nail Design
3
Olivia's Nail Design✓✓
4.8 ★★★★★ (11)
Nail salon · Bishopdale
Open 2 days · late Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #369 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Olivia's Nail Design shows a low overall health score of 2.8/10, indicating several review metrics need attention for steady improvement. The business has made progress on total reviews and star rating, but engagement with reviews remains zero percent. Focusing on responding to reviews and maintaining rating momentum will help build trust and lift overall performance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing 3 of them.
2.8Room to grow
What customers seeWhere you rank
9:41
Olivia's Nail Design
OverviewReviewsPhotosAbout
4.8★★★★★11 reviews 3
5
4
3
2
1
nails 2
1How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #408 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Olivia's Nail Design shows a low overall health score for Maps Search Performance, at 2.1 out of 10, indicating limited visibility. The top findings show the business performs relatively well for several high intent keywords like "nail salon in burnside" (position 3) and related terms, but there is minimal local presence in the borough. Targeted local improvements are needed.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
nail salon
1Top three for "nail salon" in 1 suburb, seen in 4
1
The Beauty Club4.8 ★ (87) · Nail salon
2
Acacia Beauty4.9 ★ (242) · Nail salon
3
My Nail & Beauty4.9 ★ (133) · Nail salon
4
PennyLane Beauty Co.0.0 ★ (0) · Nail salon
↓
Olivia's Nail Design2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #436 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Olivia's Nail Design shows a low health score for presence across social platforms and directories, with focused strength on Facebook and Fresha, but limited activity on others. The most important finding is the very high trust Facebook profile, contrasted with gaps in Instagram, TikTok, Neighbourly, Yellow, and GrabOne that limit overall visibility and trust. Addressing these gaps will improve reach.

Strengths

  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/olivias-nail-design-wairakei-road-christchurch-YKvZbK) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
14 checks on your listings and social. You're seeing 4 of them.
0.7Room to grow
What customers seeWhere you rank
9:41
Golivia's nail design bishopdale
AllImagesMapsNews
Freshalp/en/tt/pedicures/in/nz-christchurch/bishopdaleOlivia's Nail Design | Fresha✓
InstagramolivianailloungeOlivia's Nail Design | Instagram1
Tiktokcontent/olivias-nails-for-linaOlivia's Nail Design | Tiktok3
FacebookolivianailloungeOlivia's Nail Design | Facebook2
TiktokNo account found3
Listings and socialChristchurch beauty · 570 businesses
You are #529 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 2
    An email addressA customer who would rather put a request in writing at ten at night has only Messenger to work with, because the page carries no email address.
  • 3
    Recommendations on your pageYour count sits above the middle of this market, so a visitor reading the page finds enough written by other people to stop needing anything written by you.
9 checks on your Facebook page. You're seeing 6 of them.
5.4Room to grow
What customers seeWhere you rank
9:41
facebook
olivianaillounge✓
860 followers 1
Come and enjoy our nail salon at Olivia Nail Lounge where we use only the best quality nail care products. We alway put our experience and passion for beauty to work for you.
FollowMessage
★ 14 reviews · recommended 3
🌐 fresha.com/book-now/oliva-nail-lounge-k3vdyocs/all-offer?pId=663808
☎ +64 27 281 8828✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #261 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Olivia's Nail Design shows a very high on-page SEO health score, indicating strong basic technical optimisation for the homepage. Key findings include an excellent meta description and a valid favicon, plus a page size under 256KB and no use of frames. The top opportunity areas focus on nudging the score into the elite range, improving render-blocking resources, and ensuring the text-to-page size ratio remains balanced.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Golivia's nail design website
AllMapsImagesNews
Google Mapsgoogle.com › mapsOlivia's Nail Design - Bishopdale, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Olivia's Nail Design shows a healthy overall traffic profile with a 6.7/10 health score, indicating above-average performance for local online visibility. Key findings include paid traffic gaps and opportunities to build paid presence, alongside steady organic value and mid-range local organic rankings that can improve with content, UX and technical SEO.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Olivia's Nail DesignNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
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08Opening hoursMarketbase business report

Your hours against demand

Overall opening hours at Olivia's Nail Design show limited alignment with local demand: some strong matches at midday and early afternoon on Tuesday and Saturday, but many high-demand slots remain closed later in afternoons. The salon is open during five high-demand hours (Tuesday 11-12, Saturday 12-2) but closed for several popular late-afternoon windows (Wednesday 2-3pm, Thursday 4-5pm, Tuesday 10am), indicating missed revenue opportunities.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
1.8Room to grow
What customers seeWhere you rank
9:41
Olivia's Nail Design
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
TuesdayClosed
WednesdayClosed
ThursdayClosed
Friday9:30am-7pm
Saturday9:30am-3pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #465 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#474of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #474 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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