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Orange Door Interior Design

Interior designer · Mairehau, Christchurch

What your customers see when they look for you, and where that puts you among 111 Christchurch interior designers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch interior designers · 111 businesses
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Executive summaryExclusive Marketbase business report

Orange Door Interior Design

Interior designer · Mairehau, Christchurch

Where you stand#41of 111 interior designers
Overall health6.4/10across the eight areas

Going well

02Reviews9.103Map positions8.708Opening hours8.507Google search and traffic6.0

Where we can help

01Google listing5.204Listings and social3.305Facebook page2.306Your website-
How AI describes youMarketbase business report

What AI tells people about you

Orange Door Interior Design is a Mairehau, Christchurch interior design studio led by Jen Howell. The practice specialises in curtains and blinds, furniture, colour schemes and interior advice. Jen says she layers colour, pattern and texture to define home interiors. Clients can expect a hands-on, collaborative approach focused on practical selections and thoughtful combinations.

Orange Door Interior Design is a Mairehau-based interior design studio in Christchurch operated by Jen Howell. The practice focuses on helping homeowners refine interiors through considered colour, pattern and texture choices, with an emphasis on making design decisions approachable and personal.

Services include bespoke curtains and blinds, furniture selection, colour-scheme development and general interior advice. The studio notes a preference for eclectic mixes, drawing on different eras and textures to add interest, and highlights practical fittings such as drapes and blinds as a core offering.

Clients commonly describe Jen as welcoming, knowledgeable and easy to work with. Reviews indicate she listens to client needs, guides selections with patience, and helps make the process straightforward - from choosing samples to arranging fittings. Several comments reference reliable workmanship and relief at having decision-making and logistics handled by the designer.

Locally, Orange Door Interior Design positions itself as a hands-on, client-centred option for Mairehau and Christchurch homeowners who want clear advice on curtains, blinds, furniture and colour. The combination of practical fittings, layered styling and a collaborative approach outlines what distinguishes the studio in its neighbourhood.

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01Google listingMarketbase business report

Your Google listing

Orange Door Interior Design shows an overall listing health of 5.6 out of 10, indicating average performance. The listing already has a website link, open-for-business status, claimed status, a listing title, and a phone number, which supports user accessibility and control. The most notable opportunities are improving the listing description to move above the bottom 25% and continuing to add high-quality photos to reach the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Category fitYour categories cover less of this market than nearly every competitor, so someone searching for a job you actually do is shown a list your listing was never entered into.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
5.2Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Orange Door Interior Design
3
Orange Door Interior Design✓✓
5.0 ★★★★★ (6)
Interior designer · Mairehau2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

What's behind the Orange Door? Interior Design with Jen Howell. Specialising in Curtains and Blinds, Furniture, Colour Schemes and Interior Advice. "I love layering colour, pattern and texture to help you define the interior spaces in your home."

1
Google listingChristchurch interior designers · 111 businesses
You are #54 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Orange Door Interior Design shows a very high overall health on Google reviews, with the health score at 9.3 out of 10. This indicates strong customer satisfaction and solid engagement. The most notable finding is a top-quart star rating, complemented by solid potential in review volume and response rate. Focus remains on maintaining high ratings and improving engagement where feasible.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.
  • ✓
    Response rateYou answer virtually every review, which almost nobody in this market does, and the page reads as a business that is present.

Top two opportunities

  • 1
    Review confidenceYour rating and your review count together sit ahead of half the field here, so a customer has enough to go on and no reason to hesitate.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
4 checks on your reviews. You're seeing all of them.
9.1Strong
What customers seeWhere you rank
9:41
Orange Door Interior Design
OverviewReviewsPhotosAbout
5.0★★★★★6 reviews 2
5
4
3
2
1✓
drapes 3helpful staff 2guidance 2
1How far your rating and your review count together can be trusted
B
Babs S.★★★★★ · 2 years ago

Jen is a super star, she's welcoming and full of design knowledge. We were very thankful to have Jen help us get curtains made, especially since we had no idea what look to go for. Jen offered us options and recommendations. Jen was so prof...

Response from the owner✓

Babs! Thankyou so much! Always a pleasure for me to guide clients/friends through the process to get the right look for your home, and the best bang for your buck! 😄

J
Jannaya B.★★★★★ · 3 years ago

Jen was an absolute legend helping us to get our house fitted with new drapes and blinds. From start to finish the process was easy and we couldn't be happier with the outcome. Looking forward to our next project with Jen

Response from the owner

Thankyou Jannaya! That's so nice to hear. I always enjoy making clients feel at home when putting their own mark on a new home.

Google reviewsChristchurch interior designers · 111 businesses
You are #11 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Orange Door Interior Design shows very strong overall health on Google Maps, with a score of 8.7 out of 10, indicating high visibility. Top findings include a solid aggregate performance that meets the local median and a borough score that matches or exceeds local expectations, suggesting good momentum in both city-wide and suburb-specific searches.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
8.7Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
interior decorator
2Top three for "interior decorator" in 6 suburbs, seen in 29
1
Orange Door Interior Design15.0 ★ (6) · Interior designer
2
Harpers Bazaar Interiors4.7 ★ (3) · Interior designer
3
Home Design Vault0.0 ★ (0) · Interior designer
4
Katy Rolleston Design5.0 ★ (1) · Interior designer
Map positionsChristchurch interior designers · 111 businesses
You are #15 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Orange Door Interior Design shows low overall health for Citations & Social Presence with a 2.0 out of 10. The most notable finding is an outstanding Instagram profile, indicating strong social reach, while other platforms lack active presence and consistent listings.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    ArchiPro ProfessionalWe can see your ArchiPro Professional listing (https://archipro.co.nz/orange-door-interior-design) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
17 checks on your listings and social. You're seeing 5 of them.
3.3Room to grow
What customers seeWhere you rank
9:41
Gorange door interior design mairehau
AllImagesMapsNews
Instagramorangedoor_interiordesignOrange Door Interior Design | Instagram✓
ArchiPro Professionalorange-door-interior-designOrange Door Interior Design | ArchiPro Professional✓
DesignMade Designerorange-door-interior-designOrange Door Interior Design | DesignMade Designer
FacebookNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch interior designers · 111 businesses
You are #75 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokArchiPro ProfessionalDesignMade DesignerYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
2.3Room to grow
What customers seeWhere you rank
9:41
facebook
orange door interior design mairehau
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch interior designers · 111 businesses
You are #86 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Overall on-page health for Orange Door Interior Design sits at 3.9 out of 10, indicating below average health and room for improvement in technical SEO factors. The strongest findings are an already solid favicon, adequate text content, a compact page size, an SEO-friendly URL, and a relevant title tag. The most important opportunities centre on missing title tag and meta description, presence of render-blocking resources, and absence of an H1 tag.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
  • 3
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒orangedoorid.com✓✓
✓Favicon
1Meta description
2Page title
3On-page score
Your websiteChristchurch interior designers · 111 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Orange Door Interior Design shows an above-average website traffic health score of 6.4/10, indicating moderate performance with room for improvement. Notable findings include well above 25th percentile in organic traffic value and solid standing in local organic rankings, while paid traffic shows gaps that require targeted testing and landing pages.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
6.0Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
Orange Door Interior DesignNot in these results
1About 12 visits a month from search, across 17 searches
Google search and trafficChristchurch interior designers · 111 businesses
You are #45 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Orange Door Interior Design's opening hours partly match Mairehau demand: 40 hours open during peak windows but 49 high-demand hours are missed. Strong alignment exists midweek mornings and a midweek afternoon slot (Tuesday 3pm; Wednesday 9am and 11am; Thursday 11am; Friday 10am). Missed opportunities include Sunday mornings (9-11am) and late weekday afternoons (Tuesday and Thursday 5pm). Consider opening limited Sunday mornings or extending weekday late-afternoon hours to capture demand without increasing total weekly hours much.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.5Strong
What customers seeWhere you rank
9:41
Orange Door Interior Design
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch interior designers · 111 businesses
You are #18 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 73 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews2 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#41of 111 Christchurch interior designers
9:41
Christchurch interior designersOverall · 111 businesses
You are #41 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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