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Papanui Dental Centre

Dental clinic · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 210 Christchurch dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch dentists · 210 businesses
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Executive summaryExclusive Marketbase business report

Papanui Dental Centre

Dental clinic · Northcote-Papanui, Christchurch

Where you stand#119of 210 dentists
Overall health4.4/10across the eight areas

Going well

07Google search and traffic6.7

Where we can help

08Opening hours4.801Google listing4.702Reviews4.405Facebook page3.803Map positions3.304Listings and social1.606Your website-
How AI describes youMarketbase business report

What AI tells people about you

Papanui Dental Centre is a dental practice in Papanui, Christchurch, led by Dr Bill Kennedy, Dr Madelina Caliman and Dr Nigel Bratten. Services include general dentistry, surgical extractions and sedation options (intravenous and nitrous oxide with Dr Bill Kennedy), plus a hygienist who develops personal care plans. Reception staff book appointments and the practice offers aftercare and follow-up support.

Papanui Dental Centre is a dental practice located in Papanui, Christchurch, staffed by dentists Dr Bill Kennedy, Dr Madelina Caliman and Dr Nigel Bratten. The practice presents a professional and friendly environment where patients are encouraged to book through the reception team.

Clinical services include general dental care, surgical extractions and wisdom-tooth work. Sedation options are available with Dr Bill Kennedy, including intravenous sedation and nitrous oxide for extractions and some filling procedures. The practice notes aftercare and follow-up as part of those treatments.

A gentle hygienist is part of the team and works with patients to create personal care programme plans aimed at routine maintenance and oral health education. Review themes indicate patients often find the team welcoming and professional, and that the practice is able to accommodate time-sensitive needs and provide straightforward, efficient care for anxious patients.

Locally, Papanui Dental Centre is characterised by its named clinical team, available sedation for surgical work, and a focus on follow-up care and personal oral-health planning. Customers looking for a Christchurch dental practice with sedation options and a hygienist-led care plan will recognise these practical features when choosing local dental services.

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01Google listingMarketbase business report

Your Google listing

Papanui Dental Centre shows solid listing health with a 4.9/10 overall. The strongest finding is that the listing already includes phone, website link, claimed status, and an open-for-business indicator, which helps customers reach and learn about the practice. Immediate attention should go to adding photos and a logo to boost trust and visibility.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
  • 2
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 3
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
11 checks on your Google listing. You're seeing 6 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Papanui Dental Centre
1
Papanui Dental Centre✓✓
4.1 ★★★★★ (28)
Dental clinic · Northcote-Papanui
Open 5 days · late Mon ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Experienced dentists - Dr Bill Kennedy, Dr Madelina Caliman and Dr Nigel Bratten. Sedation - Intravenous and Nitrous Oxide is available with Dr Bill Kennedy. This can be used for wisdom teeth and surgical extractions and filling work with excellent after care and follow up. We have a gentle hygienist who will help you with your own personal care programme plan. Give our reception team a call to make an appointment. We look forward to helping you.

3
Google listingChristchurch dentists · 210 businesses
You are #112 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Papanui Dental Centre shows an overall health of 4.1 out of 10 on Google reviews, which is below average. The practice has started gathering reviews and shows some response to feedback, with a solid rating confidence that sits in the bottom half of local peers. The total number of reviews is in the upper median, indicating a reasonable level of customer trust.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
4.4Room to grow
What customers seeWhere you rank
9:41
Papanui Dental Centre
OverviewReviewsPhotosAbout
4.1★★★★★28 reviews
5
4
3
2
11
staff 5tooth extraction 4pricing 3dental work 3hygienist 2welcome feeling 2
3How far your rating and your review count together can be trusted
J
Jamie N.★★★★★ · a year ago

10/10 Experience Bill Kennedy is the man to see - especially if you have a fear of the dentist. I explained to Bill my reason for fearing the dentist and hadn't been in 14 years. He quickly put my mind at ease and together we put a dental...

Response from the owner2

Thanks very much Jamie for the review - it is a pleasure to be able to help you. Kind regards Bill

R
Rory A.★★★★★ · a year ago

Bill is an actual lad and the only dentist you should be seeing

Response from the owner

Thanks Rory - pleased we could help you.

Google reviewsChristchurch dentists · 210 businesses
You are #118 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Papanui Dental Centre shows a below-average health score in Google Maps search at 3.5 out of 10, indicating limited overall visibility but some steady activity. Top findings include a solid presence for pediatric and emergency dental services in the Northcote-Papanui area and several related services, with opportunities mainly to improve aggregate and borough-level rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
3.3Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
pediatric dentist
1Top three for "pediatric dentist" in 1 suburb, seen in 6
1
Happy Smiles Paediatric Dentistry5.0 ★ (15) · Dental clinic
2
Bright Smiles Children's Dentistry3.4 ★ (55) · Dental clinic
3
Papanui Dental Centre24.1 ★ (28) · Dental clinic
4
Studio Dental5.0 ★ (224) · Dental clinic
Map positionsChristchurch dentists · 210 businesses
You are #140 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Papanui Dental Centre shows a low health score for its social presence, indicating limited visibility across key platforms. The most important finding is the absence of active profiles on Facebook and Instagram, and no presence on TikTok or Neighbourly profiles, which limits reach and trust with local patients.

Strengths

  • ✓
    Healthpoint ListingWe can see your Healthpoint Listing listing (https://healthpoint.co.nz/papanui-dental-centre) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 4 of them.
1.6Room to grow
What customers seeWhere you rank
9:41
Gpapanui dental centre northcote-papanui
AllImagesMapsNews
Healthpointpapanui-dental-centrePapanui Dental Centre | Healthpoint✓
Dentist NZpapanui-dental-centrePapanui Dental Centre | Dentist NZ
Yelpteam-dental-papanui-christchurchFound through search, not linked from anything you own
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialChristchurch dentists · 210 businesses
You are #176 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokHealthpointDentist NZYelpYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
3.8Room to grow
What customers seeWhere you rank
9:41
facebook
papanui dental centre northcote-papanui
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch dentists · 210 businesses
You are #130 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Papanui Dental Centre's on-page health scores 7.2 out of 10, indicating a solid technical base with several refinements possible. The most important findings are strong title tag and favicon presence, plus no frames and a compact page size. A key opportunity remains the missing meta description, which could help click-through rates, and some render-blocking scripts and a high plaintext-to-page ratio.

Strengths

  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠papanuidental.co.nz3
✓Page title
✓Favicon
✓Page load speed
1Meta description
2Separate sites linking to you
Your websiteChristchurch dentists · 210 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Papanui Dental Centre shows an above-average website traffic health score of 6.6/10, indicating decent visibility but room for growth. The top findings point to paid traffic gaps and steady organic value, with paid campaigns yet to take off and room to lift organic rankings through content and technical improvements.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
6.7Good
What customers seeWhere you rank
9:41
Gdentist northcote-papanui
AllMapsImagesShopping
21No ads from you on any search
www.langdonsdental.nzLangdons Dental | Dentist Christchurch | 139 Langdons Road ...
lumino.co.nzDental Clinics in Christchurch
www.papanuidental.co.nzOpenWide Dentist | Papanui Dental Centre Christchurch

Papanui Dental Centre. Your friendly local Papanui dentists. Sunday 8:00am - 8:00pm 8:00am - 5:00pm (03) 352 6019 [email protected]. Hours Monday 8am-8 ...

www.facebook.comLoxo Dental | Christchurch
3About 461 visits a month from search, across 69 searches
Google search and trafficChristchurch dentists · 210 businesses
You are #69 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Papanui Dental Centre's published hours largely match local demand during weekday mid-mornings and afternoons, with 48 well-aligned peak hours and no low-demand open hours. Strong alignment appears on Tuesday at 10am, 11am, 2pm and 3pm, and Wednesday 11am. Missed opportunities occur on Saturdays around 9am-1pm when searches remain substantial while the practice is closed, suggesting a gap for patient convenience.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
4.8Room to grow
What customers seeWhere you rank
9:41
Papanui Dental Centre
OverviewReviewsPhotosAbout
Hours 1
Monday8am-8pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
SaturdayClosed
SundayClosed
Popular times Tuesday · Northcote-Papanui
8a9a10a11a12p1p2p3p4p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch dentists · 210 businesses
You are #109 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#119of 210 Christchurch dentists
9:41
Christchurch dentistsOverall · 210 businesses
You are #119 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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