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Papprills Lawyers

Real estate attorney · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

Papprills Lawyers

Real estate attorney · Christchurch Centre, Christchurch

Where you stand#128of 216 lawyers
Overall health4.1/10across the eight areas

Going well

08Opening hours9.407Google search and traffic8.1

Where we can help

05Facebook page5.102Reviews4.803Map positions4.504Listings and social3.301Google listing2.706Your website-
How AI describes youMarketbase business report

What AI tells people about you

Papprills Lawyers is a Christchurch Central City law firm providing legal services in the Christchurch area. Their website presents them in the property and business law space. The firm appears well rated by clients, with an emphasis on commercial and property matters, and a recent review noted that some business contact information should be updated.

Papprills Lawyers is a Christchurch Central City law firm based in Christchurch. The firm is presented online under a property and business law banner, indicating a focus on legal work tied to commercial and property matters in the central city.

Their website lists property and business law as the principal areas of practice, suggesting specialisation in transactions, commercial arrangements and matters connected to property. The published site content and metadata point to a practice aligned with clients who need legal support in those areas.

Clients give the firm a high average rating (4.8), indicating generally positive experiences. Review feedback includes a specific request that public contact details and the firm name be updated on listings, which suggests clients value accurate, up-to-date information when engaging the firm.

Located in Christchurch Central City, Papprills Lawyers presents as a locally based property and business law practice with a solid client rating and a need to keep public listings current. Customers seeking commercial or property legal advice in Christchurch would expect a central-city firm with experience in those areas and reasonably strong client satisfaction.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Papprills Lawyers shows a low overall health on Google Business, with room to improve accuracy and completeness. The listing already provides a website link, a title, a phone number, an open-for-business status, and a full address, which supports basic credibility. Key gaps remain in description, photos and logo, which limit engagement and local discoverability.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
2.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Papprills Lawyers
3
Papprills Lawyers1✓
Own this business?
4.8 ★★★★★ (4)
Real estate attorney · Christchurch Centre
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch lawyers · 216 businesses
You are #158 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Papprills Lawyers shows an average health score with room for growth. Primary takeaways are that the business has a strong rating and ongoing review collection, but has not yet responded to any reviews, which affects customer trust. Encouraging more feedback and starting public responses will help improve perceived engagement and reliability.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
4.8Room to grow
What customers seeWhere you rank
9:41
Papprills Lawyers
OverviewReviewsPhotosAbout
4.8★★★★★4 reviews 2
5
4
3
2
1
3How far your rating and your review count together can be trusted
Google reviewsChristchurch lawyers · 216 businesses
You are #112 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Papprills Lawyers shows a moderate overall health in Google Maps search performance, with a 5.0 out of 10 health score. The top opportunities focus on increasing aggregate visibility across suburbs and strengthening borough presence, which has already moved out of the bottom tier. The strongest keywords are related to bankruptcy and general practice in several Christchurch suburbs, indicating solid topical relevance.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
4.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
bankruptcy attorney
2Top three for "bankruptcy attorney" in 2 suburbs, seen in 33
1
Canterbury Legal4.7 ★ (28) · Real estate attorney
2
Layburn Hodgins Barristers & Solicitors4.7 ★ (53) · Real estate attorney
3
White Fox & Jones4.6 ★ (10) · Real estate attorney
4
Buddle Findlay4.9 ★ (9) · Real estate attorney
↓
Papprills Lawyers1Further down, below the first results
Map positionsChristchurch lawyers · 216 businesses
You are #120 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Papprills Lawyers shows an overall below-average health in citations and social presence, with a 3.7 out of 10. The strongest recent achievement is a well-maintained LinkedIn Company listing, which can help reach more clients. Key opportunities lie in establishing active profiles on Instagram, Facebook, and TikTok, plus consistent directory listings for TikTok Directory and GrabOne to improve discoverability and trust.

Strengths

  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/mortlock-mccormack-law) found via: Your website.
  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/papprills-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
16 checks on your listings and social. You're seeing 5 of them.
3.3Room to grow
What customers seeWhere you rank
9:41
Gpapprills lawyers christchurch centre
AllImagesMapsNews
LinkedInmortlock-mccormack-lawPapprills Lawyers | LinkedIn✓
ChristchurchLawyerpapprillsPapprills Lawyers | ChristchurchLawyer
Yelppapprills-christchurchPapprills Lawyers | Yelp✓
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
LinkedInNo listing found✓
Listings and socialChristchurch lawyers · 216 businesses
You are #145 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokLinkedInChristchurchLawyerYelpYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
5.1Room to grow
What customers seeWhere you rank
9:41
facebook
papprills lawyers christchurch centre
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageChristchurch lawyers · 216 businesses
You are #106 for your Facebook page
See how to fix it →
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Facebook
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06Your websiteMarketbase business report

Your website

Papprills Lawyers shows a low on-page SEO health score of 2.8 out of 10. The main finding is the absence of a meta description on the homepage, plus suboptimal title tag length. Strengths include fast page load under 3 seconds and no render-blocking resources. The site uses an SEO-friendly URL and secure HTTPS content.

Strengths

  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.
  • ✓
    Secure content linksThe links on your site point at secure versions of your pages, so nobody is sent through an unnecessary redirect on the way in.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleYour home page headline does not fit the space a search result gives it, so a searcher sees either a half-empty line or one that trails off before your name arrives.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠mortlock-mccormack.co.nz3
✓Page load speed
✓Page file size
✓Secure content links
1Meta description
2Page title
Your websiteChristchurch lawyers · 216 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Papprills Lawyers shows a healthy website traffic profile with an 8.4/10 health score. Organic performance is strong, especially in SERP coverage, with top-10% local keyword presence. Key opportunity areas focus on initiating a small paid traffic program and refining paid keywords, while continuing solid organic activity to push into the next level.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing 3 of them.
8.1Strong
What customers seeWhere you rank
9:41
Glawyer casebrook
AllMapsImagesShopping
321No ads from you on any search
www.saunders.co.nzSaunders and Co | Lawyers Christchurch
nz.jora.comLegal jobs in Casebrook, South Island - 399 vacancies | Jora
www.mortlock-mccormack.co.nzMortlock McCormack Law | Property and Business Lawyers ...

We have the knowledge and experience required for your Property, Business and Personal Legal needs. Contact Us +64 3 377 2900 Level 2, 299 Durham Street North ...

www.inderlynch.co.nzInder Lynch Lawyers - Manukau, Pukekohe, Papakura
About 725 visits a month from search, across 346 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #41 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Papprills Lawyers shows good overall timing with 40 weekly hours open during high-demand windows, including strong midday peaks on Tuesday and Wednesday and late-morning strength on Thursday. However the firm is closed for several popular times - notably weekend afternoons and early Friday mornings - leaving 41 missed high-demand hours. No clear low-demand inefficiencies are evident.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.4Strong
What customers seeWhere you rank
9:41
Papprills Lawyers
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Popular times Sunday · Christchurch Centre
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When people in Christchurch Centre look   You are shut
Opening hoursChristchurch lawyers · 216 businesses
You are #14 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#128of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #128 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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