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Parisa Beauty

Beauty salon · Northcote-Papanui, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Parisa Beauty

Beauty salon · Northcote-Papanui, Christchurch

Where you stand#352of 570 beauty businesses
Overall health3.8/10across the eight areas

Going well

05Facebook page9.401Google listing6.3

Where we can help

02Reviews3.804Listings and social3.708Opening hours2.903Map positions2.007Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Parisa Beauty is a salon in Papanui, Christchurch offering a range of beauty services including eyelash extensions, makeup and nails. The team is qualified in beauty treatments and focuses on creating a relaxing, clean experience. The salon emphasises friendly service and specialises in lash work that reviewers note as light, gentle and long-lasting.

Parisa Beauty is a beauty salon located in the Papanui suburb of Christchurch. It offers a local salon setting where clients can book personal beauty treatments delivered by a qualified team.

Services include eyelash extensions, makeup application and nail treatments, and the salon notes additional beauty offerings under a general "and more". Staff are described as qualified in beauty disciplines, which shapes the range of services available.

Customers frequently mention eyelash extensions in reviews, describing them as light, gentle and long-lasting. Reviews also describe the appointment experience as relaxing, with some clients commenting that the salon environment feels clean and convenient. Friendly interactions and repeat visits are recurring themes in feedback.

Parisa Beauty is positioned as a neighbourhood salon in Papanui with a focus on lash expertise alongside makeup and nails. The combination of a qualified team, a tidy treatment space and a client base that returns for lashes helps define the salon locally and gives potential clients a clear sense of what to expect.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Parisa Beauty shows a healthy Google Business Listing with an above-average health score and solid basics like a claimed listing, open status, a listed phone number, and a website link. The strongest nearby signal is the credibility of being claimed and accurately showing availability, with room to further improve description and photos.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.3Good
What customers seeWhere you rank
9:41
Tiles © Esri
Parisa Beauty
2
Parisa Beauty✓✓
5.0 ★★★★★ (5)
Beauty salon · Northcote-Papanui3
Open 6 days · late Wed, Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to the Parisa Beauty salon Located in the Papanui, Christchurch. Our beauty caters for all your beauty needs. Our team is qualified in beauty including lashes, makeup, nails &more. We are passionate about beauty and helping you look and feel your best.

1
Google listingChristchurch beauty · 570 businesses
You are #214 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Parisa Beauty shows a healthy overall Google review profile with a 4.6/10 health score, indicating room to grow yet solid potential. The top achievement is a star rating in the top 10% for customer satisfaction, while momentum in reviews and response rate remains modest. The business should build on the strong rating while expanding feedback and engagement.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
4 checks on your reviews. You're seeing all of them.
3.8Room to grow
What customers seeWhere you rank
9:41
Parisa Beauty
OverviewReviewsPhotosAbout
5.0★★★★★5 reviews 2
5
4
3
2
1✓
eyelash extensions 2
1How far your rating and your review count together can be trusted
A
Alisha S.★★★★★ · 3 weeks ago

Just had my eyelashes done for the first time Absolutely love them! ! So light, gentle, fell asleep was so relaxing Thank you so much 💓

Response from the owner3

Thank you. So happy you loved your lashes.🦋

P
Pornpan M.★★★★★ · a year ago

Very good service, excellent eyelash extension skills, clean and convenient area to go

Response from the owner

Our pleasure✨

Google reviewsChristchurch beauty · 570 businesses
You are #353 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Parisa Beauty shows a low overall health score in Google Maps search, indicating limited visibility. The top findings point to a weak aggregate presence but solid performance for several local keywords, notably eyelash salons and beautician terms in Northcote-Papanui. The main opportunity is to improve both the city-wide and borough-specific rankings to raise overall visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.0Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
beautician
1Seen in 3 searches across Christchurch, top three in none
1
Cocoon Lashes and Beauty5.0 ★ (19) · Beauty salon
2
darrienroseartistry5.0 ★ (8) · Beauty salon
3
Divine Hair and Beauty Salon Papanui & Barber4.9 ★ (206) · Beauty salon
4
Citrine Beauty Studio5.0 ★ (70) · Beauty salon
↓
Parisa Beauty2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #458 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Parisa Beauty shows a high health score with solid social and directory presence, indicating reliable visibility. The strongest findings are very high trust on Facebook and Instagram profiles, plus an active Fresha listing. Opportunities include expanding on TikTok and LinkedIn, and improving Neighbourly and NoSecretSalon listings to reach neighbourhood and salon-specific audiences.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Having a Facebook page at allWe found your Facebook Profile page through search rather than through anything you own.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Gparisa beauty northcote-papanui
AllImagesMapsNews
Instagramparisa_beauty_salon__Parisa Beauty | Instagram✓
FacebooklillybethmakeupParisa Beauty | Facebook1
Freshalp/en/bt/eyebrows-and-lashes/in/nz-christchurch/papanuiFound through search, not linked from anything you own
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #359 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    People following your pageYours is one of the largest local followings in this market.
  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top two opportunities

  • 1
    What your page says about youYour intro is shorter than half the pages here.
  • 2
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 5 of them.
9.4Strong
What customers seeWhere you rank
9:41
facebook
Lillybeth: A Beautiful Education | Waihi✓
10K followers ✓
Top-rated wedding makeup + hair team. Based in Waihi + Tauranga. Over 600 brides served!1
FollowMessage
★ 16 reviews · recommended 2
🌐 lillybethmakeup.com✓
☎ +64 21 150 1605
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #34 for your Facebook page
See how to fix both →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒neatplaces.co.nz132
Your websiteChristchurch beauty · 570 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Gnail salon avondale (christchurch city)
AllMapsImagesShopping
No ads from you on any search
www.fresha.com‎Best Nail Salons near me in Christchurch Central City ...
neatplaces.co.nz1999 House of Nails - Manchester Street

1999 House of Nails is a luxurious nail salon located on Christchurch's Manchester Street, known for their artistry skills, service and environment.

www.houseofnails.co.nz1999 House of Nails: Christchurch's #1 Rated Nail Salon
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Parisa Beauty's opening hours partly match local demand: 36 weekly hours fall during peak search times, notably midweek afternoons and Saturday early afternoon, but 41 popular hours are missed when the salon is closed. There are no low-demand open hours, so wasted time is not apparent. The alignment is mixed and suggests targeted hour shifts could capture more customers without increasing overall hours much.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.9Room to grow
What customers seeWhere you rank
9:41
Parisa Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9am-4pm
Tuesday9am-3pm
Wednesday12pm-7pm
Thursday4pm-9pm
Friday4pm-9pm
Saturday9am-3pm
SundayClosed
Popular times Friday · Northcote-Papanui
9a10a11a12p1p2p3p4p5p6p7p8p
When people in Northcote-Papanui look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #407 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 17 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page2 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#352of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #352 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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