marketbaseExclusive Marketbase Report
Prepared for

Parts Planet European Autospares

Auto parts store · Manukau, South Auckland

What your customers see when they look for you, and where that puts you among 48 South Auckland automotive dismantlers.

ReportLocal marketing report
Checked12 October 2026
Your marketSouth Auckland automotive dismantlers · 48 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Parts Planet European Autospares

Auto parts store · Manukau, South Auckland

Where you stand#32of 48 automotive dismantlers
Overall health3.4/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Parts Planet European Autospares supplies OEM, aftermarket, new and used parts for European cars from a Manukau City Centre address in Auckland. They stock parts for Audi, BMW, Mercedes-Benz, Mini and VW, offer specialist advice from sales reps, and promote fast dispatch and delivery for mechanics and private customers seeking European spares.

Parts Planet European Autospares supplies OEM, aftermarket, new and used parts for European vehicles from its Manukau City Centre location in Auckland. The business lists common European marques including Audi, BMW, Mercedes-Benz, Mini and VW, and highlights a mix of genuine and aftermarket components alongside premium second-hand parts.

The company promotes same-day dispatch on in-stock items and urgent courier options, with parts sourced locally and internationally. Its online presence notes secure checkout and specialist sales reps available for expert support. The stock listing and site content reference over 100 genuine European parts searchable by name, SKU or vehicle.

Customer feedback commonly mentions helpful phone service, responsive communication from staff, fast delivery and accurate parts matching for urgent repairs. Reviews note clear ordering processes, follow-up with photos and shipping updates, and pricing described as competitive by several customers. These themes suggest a focus on practical support for both mechanics and private clients needing timely parts.

Locally, Parts Planet European Autospares positions itself as a specialist European auto parts supplier in Auckland with a breadth of new and used options, fast dispatch practices and staff who provide sales support. Clients seeking OEM or aftermarket parts for European marques can expect accessible ordering and prompt delivery from this Manukau-based provider.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Parts Planet European Autospares shows a solid overall health with a 7.2/10 score, indicating a generally well-optimised Google Business listing. The most notable strengths are that the listing is claimed and verified, includes a website link, and displays a current Open-for-Business status. These elements support easy customer contact and reliable information.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
7.2Good
9:41
Tiles © Esri
2
Parts Planet European Autospares✓✓
3.9 ★★★★★ (88)
Auto parts store · Manukau3
Open 6 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Parts Planet European Autospares | Auto Parts in Auckland, NZ Your trusted auto parts supplier in Auckland, New Zealand. We offer genuine OEM, aftermarket, new, and used parts for Audi, BMW, Mercedes-Benz, Mini, VW, and more. Find high-quality, affordable car parts with expert guidance. Fast delivery and competitive prices. Drive with confidence—visit Parts Planet today! #AutoPartsAuckland #CarPartsNZ #OEMParts #UsedCarParts #TrustedAutoSupplier

1
Google listingSouth Auckland automotive dismantlers · 48 businesses
You are #14 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Parts Planet European Autospares shows an overall health of 3.4 out of 10, which is below average for Google reviews. The most important findings are a low overall star rating and limited confidence in both rating and review count, suggesting customers are less likely to trust the listing compared with peers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
4 checks on your reviews. You're seeing 3 of them.
3.4Room to grow
9:41
Parts Planet European Autospares
OverviewReviewsPhotosAbout
3.9★★★★★88 reviews
5
4
3
2
11
BMW 10alternator 2fast shipping 2product availability 2
2How far your rating and your review count together can be trusted
L
Lisa K.★★★★★ · 3 years ago

Amazing service, efficient delivery of brand new parts! Awesome!

Response from the owner3

Thank you Lisa, we appreciate your great feedback and we are very happy that we could help you.

M
M A.★★★★★ · 3 years ago

Got what I needed. Very fast and professional.

Response from the owner

Thank you, we appreciate your feedback.

Google reviewsSouth Auckland automotive dismantlers · 48 businesses
You are #32 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Health remains mid-range for Maps search, with an overall score of 5.5 out of 10. The business ranks well for several related themes in the Manukau area, but local visibility could improve, particularly in nearby borough searches where reviews influence ranking.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
5.5Room to grow
9:41
1234Tiles © Esri
2Top three for "used auto parts store" in 2 suburbs, seen in 14
1
NSC Auto Parts4.3 ★ (148) · Auto parts store
2
Parts Planet European Autospares13.9 ★ (88) · Auto parts store
3
Pick-A-Part4.0 ★ (772) · Auto parts store
4
Bamian Auto Parts4.4 ★ (125) · Auto parts store
Map positionsSouth Auckland automotive dismantlers · 48 businesses
You are #22 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Parts Planet European Autospares shows an above-average social presence health of 6.4/10, indicating reasonable reach but clear gaps in key profiles. The top opportunities focus on establishing Instagram, Facebook, and TikTok profiles as business accounts, plus ensuring directory listings are claimed (TikTok Directory, Yellow Profile) to improve visibility and credibility with local customers.

Strengths

  • ✓
    Yelp ListingWe can see your Yelp Listing listing (https://yelp.com/european-autospares-auckland) found via: Google search results.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/parts_planet_european_autospares) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
13 checks on your listings and social. You're seeing 5 of them.
0.2Room to grow
9:41
Gparts planet european autospares manukau
AllImagesMapsNews
Yelpeuropean-autospares-aucklandParts Planet European Autospares | Yelp✓
Infobelparts_planet_european_autosparesParts Planet European Autospares | Infobel✓
ServiceFinderEuropean-Autospares-Limited-59595Parts Planet European Autospares | ServiceFinder
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialSouth Auckland automotive dismantlers · 48 businesses
You are #47 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokYelpInfobelServiceFinderYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Parts Planet European Autospares has no findable Facebook page. That leaves customers with no quick way to check the business is real, see recent work or send a message on the platform - a gap many local buyers expect to avoid. In this market only 17 of 48 businesses have a page Marketbase can find, so this absence is unusual for the area.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
0.9Room to grow
9:41
facebook
parts planet european autospares manukau
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageSouth Auckland automotive dismantlers · 48 businesses
You are #44 for your Facebook page
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    On-page scoreMost checks on your home page pass, so someone clicking through from a search gets a page that opens quickly and says what it is.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒europart.co.nz✓✓2
✓Favicon
1Meta description
3On-page score
Your websiteSouth Auckland automotive dismantlers · 48 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
7.0Good
9:41
G
AllMapsImagesShopping
21No ads from you on any search
Parts Planet European AutosparesNot in these results
3About 385 visits a month from search, across 199 searches
Google search and trafficSouth Auckland automotive dismantlers · 48 businesses
You are #15 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

There is no demand data for the week, so alignment between opening hours and customer timing cannot be measured. No closed-hours block is recorded for the week, and therefore no specific closed window is listed where customers meet a closed door. No change is required in this report because no busiest hours inside any closed window are recorded to direct customers to be admitted or served.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
10.0Strong
9:41
Parts Planet European Autospares
OverviewReviewsPhotosAbout
Hours 1
Monday8am-5pm
Tuesday8am-5pm
Wednesday8am-5pm
Thursday8am-5pm
Friday8am-5pm
Saturday9am-1pm
SundayClosed
Opening hoursSouth Auckland automotive dismantlers · 48 businesses
You are #1 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#32of 48 South Auckland automotive dismantlers
9:41
South Auckland automotive dismantlersOverall · 48 businesses
You are #32 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 48 automotive dismantlers in South Auckland, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for