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PB Employment Law

Legal services · Addington-Middleton, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

PB Employment Law

Legal services · Addington-Middleton, Christchurch

Where you stand#32of 216 lawyers
Overall health8.6/10across the eight areas

Going well

02Reviews9.304Listings and social8.505Facebook page7.601Google listing6.507Google search and traffic6.403Map positions6.0

Where we can help

08Opening hours2.206Your website-
How AI describes youMarketbase business report

What AI tells people about you

PB Employment Law is a Christchurch-based law firm in Addington that specialises in practical employment law advice for employees and employers. The team offers clear, sensible guidance by phone or in person and handles work-related disputes, advice on rights and obligations, and case support. Client feedback highlights responsive communication and practical, outcome-focused assistance.

PB Employment Law is a Christchurch law practice located in Addington that specialises in employment law. The firm focuses on providing sensible, clear advice to both employees and employers and offers initial phone consultations.

Services include guidance on employment rights and obligations, support through disputes and investigations, and representation in employment matters. The team emphasises practical, pragmatic legal solutions and the website notes availability for phone conversations to discuss issues.

Clients commonly describe the firm as responsive and communicative, with staff who provide clear, honest guidance. Reviews highlight the team's ability to manage stressful employment situations, offer proactive advice, and achieve satisfactory outcomes while keeping clients informed at each stage.

Locally, PB Employment Law is positioned as an accessible employment law specialist in Addington, Christchurch, known for practical advice, straightforward communication, and support through complex workplace issues.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

PB Employment Law shows strong presence on Google Business Listing with verified claim, accessible phone number and website link. The health score is 6.9 out of 10, indicating above-average listing health. Key strengths include an active listing with open-for-business status and a provided phone number, while the current description and photo count are improving but not yet top-tier.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 2
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 3
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 6 of them.
6.5Good
What customers seeWhere you rank
9:41
Tiles © Esri
PB Employment Law
2
PB Employment Law✓✓
4.9 ★★★★★ (88)
Legal services · Addington-Middleton3
Open 4 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

PB Employment Law are Christchurch based lawyers who specialise in giving good sensible employment law advice. Give us a call and lets have a chat.

1
Google listingChristchurch lawyers · 216 businesses
You are #76 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

PB Employment Law shows a very high overall health score in Google reviews, indicating strong customer satisfaction and engagement. The strongest finding is an outstanding Google Business Rating Confidence and a top 10% star rating, underscoring solid client approval. A notable gap is the lack of responses to reviews, which may affect perceived engagement.

Strengths

  • ✓
    Review confidenceRating and volume together put you at the head of this market: well rated, with enough reviews behind it that a customer takes the number seriously.
  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.
  • ✓
    Review countYou hold one of the deepest review banks in this market - social proof that does its own selling.

Top opportunity

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
4 checks on your reviews. You're seeing all of them.
9.3Strong
What customers seeWhere you rank
9:41
PB Employment Law
OverviewReviewsPhotosAbout
4.9★★★★★88 reviews ✓
5
4
3
2
1✓
employment issues 12helpful staff 12employment law 10fair pricing 5straight to the point 5straight talking approach 2
✓How far your rating and your review count together can be trusted
Google reviewsChristchurch lawyers · 216 businesses
You are #15 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

PB Employment Law shows an average health score on Google Maps of 5.6/10, indicating moderate visibility. The top opportunities focus on strengthening aggregate search presence across multiple local suburbs and improving borough visibility in its own suburb. The business already ranks well for several location-based keywords, particularly for employment attorney across Christchurch areas, which supports local client reach.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
6.0Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
employment attorney
2Top three for "employment attorney" in 65 suburbs, seen in 85
1
PB Employment Law14.9 ★ (88) · Legal services
2
Kathryn Dalziel Barrister5.0 ★ (3) · Legal services
3
Edwards Sluiters5.0 ★ (2) · Legal services
4
Amiable Legal5.0 ★ (221) · Legal services
Map positionsChristchurch lawyers · 216 businesses
You are #87 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

PB Employment Law shows a very high health score with strong social presence. Key strengths include outstanding Facebook and TikTok profiles, plus accurate LinkedIn and Neighbourly listings, supporting trust and reach. Opportunities lie in adding Instagram, TikTok Directory, GrabOne, Neighbourly Directory, and Yellow Directory listings to broaden discovery and engagement.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Tiktok ProfileWe found your Tiktok Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/pb-employment-law-ltd) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    LinkedIn CompanyWe could not find an active LinkedIn Company listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
8.5Strong
What customers seeWhere you rank
9:41
Gpb employment law addington-middleton
AllImagesMapsNews
FacebookpbemploymentlawPB Employment Law | Facebook✓
LinkedInpaul-brown-9a9a0a57PB Employment Law | LinkedIn3
Tiktok@pbemploymentlawyersPB Employment Law | Tiktok✓
Find A Lawyer Firmpb-employment-lawPB Employment Law | Find A Lawyer Firm
Neighbourlypb-employment-law-ltdPB Employment Law | Neighbourly✓
InstagramNo account found1
YellowNo listing found2
LinkedInNo listing found3
Listings and socialChristchurch lawyers · 216 businesses
You are #34 for listings and social
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GoogleFacebookInstagramTikTokLinkedInFind A Lawyer FirmNeighbourlyYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
7.6Good
What customers seeWhere you rank
9:41
facebook
pbemploymentlaw✓
215 followers 1
We can help you with unfair dismissals and personal grievances. Give us a call and lets talk.3
FollowMessage
★ 2 reviews · recommended 2
🌐 pblaw.nz✓
☎ +64 3-222 2385✓
PostsAboutPhotosReviews
Facebook pageChristchurch lawyers · 216 businesses
You are #52 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

PB Employment Law shows solid on-page health with a score of 7.3 out of 10. Strengths include a valid favicon, no use of frames, secure HTTPS content, an SEO-friendly URL and adequate page text. Primary opportunities focus on reducing render-blocking resources, speeding up load times, and tightening the title tag and meta description to sit within optimal ranges.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒pblaw.nz✓3
✓Favicon
✓Page file size
1On-page score
2Separate sites linking to you
Your websiteChristchurch lawyers · 216 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

PB Employment Law shows an above-average health score of 6.1/10 for website traffic, indicating solid visibility but meaningful room for improvement. The strongest near-term wins are paid traffic generation and paid search coverage, with opportunities to start targeted campaigns and craft landing pages. Organic performance is solid but needs consistent content and technical improvements to climb higher in local rankings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than half the businesses here, so competitors are picking up searches you could be answering.
6 checks on your search and traffic. You're seeing 3 of them.
6.4Good
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
21No ads from you on any search
PB Employment LawNot in these results
3About 102 visits a month from search, across 38 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #79 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

PB Employment Law's hours partly match local demand: all 32 well-aligned open hours fall in midday weekday peaks (notably Tue 12-1pm, Wed 12pm, Thu 10-11am). However 49 high-demand hours are missed, including several Friday late-morning to afternoon slots and Sunday afternoon. No low-demand open hours were recorded, so opening fewer off-peak times could focus resources on missed peak windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.2Room to grow
What customers seeWhere you rank
9:41
PB Employment Law
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5pm
Tuesday9am-5pm
Wednesday9am-5pm
Thursday9am-5pm
FridayClosed
SaturdayClosed
SundayClosed
Opening hoursChristchurch lawyers · 216 businesses
You are #168 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews1 opportunity

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#32of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #32 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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