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Pegasus Equine Referrals

Veterinarian · Marshland, Christchurch

What your customers see when they look for you, and where that puts you among 64 Christchurch vets.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch vets · 64 businesses
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Executive summaryExclusive Marketbase business report

Pegasus Equine Referrals

Veterinarian · Marshland, Christchurch

Where you stand#53of 64 vets
Overall health1.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Pegasus Equine Referrals is a Christchurch-based equine referral practice located in Marshland that provides specialist equine veterinary referral services across the South Island. The practice works through referring veterinary clinics rather than direct public intake and lists contact via the referring practice. The website notes Dr Guy Alexander is currently working overseas, and email contact is available.

Pegasus Equine Referrals is an equine referral practice based in Marshland, Christchurch, serving horses and referring veterinarians across the South Island. The practice identifies as a referral-focused equine veterinary service and is presented as a South Island specialist on its website.

The practice concentrates on referral work rather than front-line general practice. Information on the site directs enquiries to the referring veterinary practice and provides an email contact for correspondence. The published content identifies the clinic as equine veterinarians and notes a named clinician currently working overseas.

Public reviews for Pegasus Equine Referrals show consistently high satisfaction, with an average rating of 5. That review snapshot suggests clients and referring vets report positive outcomes and a high level of approval where feedback has been left.

Located in Marshland within Christchurch, Pegasus Equine Referrals is distinguished locally by its explicit referral model and South Island focus. Prospective clients and referring practices are advised to make contact via their usual vet, with formal correspondence available by the listed email address. The practice's website presents clear referral-only contact instructions and the current status of the named clinician.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Pegasus Equine Referrals shows a mixed Google Business health score with several basic details in place but critical gaps remain. The listing has a title, website link, full address and a main image, yet lacks a claimed status, phone number, a meaningful description and sufficient photos, which limits engagement and trust.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
11 checks on your Google listing. You're seeing 6 of them.
0.6Room to grow
9:41
Tiles © Esri
Pegasus Equine Referrals1✓
Own this business?
5.0 ★★★★★ (1)
Veterinarian · Marshland
Directions Website 2✓
OverviewReviewsPhotosAbout
From the business
No description yet3
Google listingChristchurch vets · 64 businesses
You are #60 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Pegasus Equine Referrals shows very low overall health for Google reviews, with a 1.4/10 health score. This indicates limited volume and engagement, but a recent high star rating signals strong patient satisfaction. Key strengths include maintaining a top-10% star rating, suggesting customers value the service. Primary opportunities focus on boosting reviews, response cadence, and listing depth to improve trust and visibility.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
1.4Room to grow
9:41
Pegasus Equine Referrals
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch vets · 64 businesses
You are #55 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Pegasus Equine Referrals shows very low visibility on Google Maps with a health score of 1.3 out of 10. The strongest positioning is in the Marshland area for terms like veterinarian in marshland and animal hospital in marshland, while overall borough and city-wide results are limited. Opportunities focus on increasing aggregate rankings and improving the local borough presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
1.3Room to grow
9:41
1234Tiles © Esri
1Seen in 2 searches across Christchurch, top three in none
1
After Hours Veterinary Clinic3.6 ★ (209) · Veterinarian
2
K9HQ Vet Services4.8 ★ (137) · Veterinarian
3
Shirley Veterinary Clinic4.7 ★ (520) · Veterinarian
4
Veterinary Specialists Aotearoa4.9 ★ (79) · Veterinarian
↓
Pegasus Equine Referrals2Further down, below the first results
Map positionsChristchurch vets · 64 businesses
You are #56 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Pegasus Equine Referrals shows moderate overall health for social presence, with notable strength on Instagram where the account has a very high trust score. The main opportunity is expanding profiles on other platforms to improve trust and discoverability among customers and referring clinics.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Having a Facebook page at allWe found your Facebook Profile page through search alone.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 4 of them.
4.0Room to grow
9:41
Gpegasus equine referrals marshland
AllImagesMapsNews
Instagrampegasus.equine_Pegasus Equine Referrals | Instagram✓
Facebook100064105151107Pegasus Equine Referrals | Facebook1
TiktokNo account found2
YellowNo listing found3
NeighbourlyNo listing found
Listings and socialChristchurch vets · 64 businesses
You are #39 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
  • 3
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
9 checks on your Facebook page. You're seeing 6 of them.
2.4Room to grow
9:41
facebook
Pegasus Equine centre | Clare2
455 followers 1
We support children, adults, schools, and individuals with additional needs through therapeutic, horse-centred programmes.
FollowMessage
★ 4 reviews · recommended 3
🌐 pegasusequineservices.ie✓
☎ +353 87 402 9348✓
PostsAboutPhotosReviews
Facebook pageChristchurch vets · 64 businesses
You are #49 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Pegasus Equine Referrals shows an average health for on-page SEO with a 5.4/10 score. Key strengths include a valid favicon, no frames, a relevant meta description, a small page size under 256KB, and an SEO-friendly URL. The most important issues to address are the missing meta description for the homepage, lack of an H1 tag, and overall room to improve the on-page SEO score toward the top quartile.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    Separate sites linking to youOnly a handful of separate websites link to yours, well behind most of this market.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒pegasusequinereferrals.co.nz✓✓
✓Favicon
1Meta description
2On-page score
3Separate sites linking to you
Your websiteChristchurch vets · 64 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Pegasus Equine Referrals shows a low overall traffic health score, indicating limited paid and organic visibility. The strongest finding is that organic traffic value is above the 25th percentile, while paid activity remains minimal and paid visibility is absent. Focused, small paid efforts plus refinement of landing pages can improve results over time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
2.4Room to grow
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Pegasus Equine ReferralsNot in these results
31About 11 visits a month from search, across 3 searches
Google search and trafficChristchurch vets · 64 businesses
You are #49 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Pegasus Equine Referrals has no published opening hours, so alignment with Christchurch demand patterns cannot be measured. The health score is very low (0.5/10). Without recorded hours, it is unclear which high-demand windows are covered or missed. Adding clear, published hours will allow identification of open-peak alignment, closed-peak missed opportunities and any inefficient open off-peak periods.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandWe could not measure your hours against local demand, which almost always means your listing shows no opening hours at all.
1 check on your opening hours. You're seeing it.
1.7Room to grow
9:41
Pegasus Equine Referrals
OverviewReviewsPhotosAbout
Hours
No opening hours listed1
Opening hoursChristchurch vets · 64 businesses
You are #53 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#53of 64 Christchurch vets
9:41
Christchurch vetsOverall · 64 businesses
You are #53 overall
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