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Petal Boutique

Nail salon · Rolleston South West, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Petal Boutique

Nail salon · Rolleston South West, Christchurch

Where you stand#350of 570 beauty businesses
Overall health3.9/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Petal Boutique is a home-based nail salon in Rolleston run by Hailey. By appointment only, the private studio offers gel manicures with a rubber base, BIAB and bespoke nail art, using brands such as The Gel Bottle and Magpie. Clients can expect one-on-one appointments focused on detail and a relaxed, friendly atmosphere.

Petal Boutique is a home-based, appointment-only nail salon in Rolleston owned and operated by Hailey. The private salon describes itself as a quiet, personal space where clients book one-on-one sessions for nail treatments.

Services include gel manicures using a rubber base, BIAB and customised nail art. The salon states it uses products from The Gel Bottle and Magpie and offers removal, shaping and a range of gel and builder options mentioned by clients.

Reviews consistently note skilled technique, careful gel removal and long-lasting results. Clients describe the experience as relaxing and social, highlighting friendly conversations and a welcoming approach. Several reviewers specifically praise nail art and Hailey's willingness to try different designs.

Locally, Petal Boutique presents as a small, specialist nail service focused on personalised care and attention to detail. The combination of an appointment-only home studio, recognised product brands and a reputation for careful work and friendly customer interactions distinguishes it for Rolleston clients seeking private, detail-oriented nail services.

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01Google listingMarketbase business report

Your Google listing

Petal Boutique's Google Business Listing is currently in low health, with a 1.5/10 score. The main strengths are that the listing is claimed, shows a title, open-for-business status, a full address, and a main image. The most important opportunities are adding a website link and phone number, while continuing to improve the description and photos to reach local midpoints.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 3
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
11 checks on your Google listing. You're seeing 6 of them.
1.6Room to grow
9:41
Tiles © Esri
Petal Boutique✓✓
5.0 ★★★★★ (9)
Nail salon · Rolleston South West
Open 6 days · late Mon, Tue and Wed ✓
Directions No website 21
OverviewReviewsPhotosAbout
From the business

My name is Hailey and I own Petal Boutique Nail Salon in Rolleston. Petal Boutique is a beautiful home based private salon where I offer Gel Manicures (using rubber base) BIAB and nail art using only the best products such as The Gel Bottle & Magpie 🩷 - BY APPOINTMENT ONLY

3
Google listingChristchurch beauty · 570 businesses
You are #478 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Petal Boutique shows a high Google review health with a 7.8/10 score. The strongest signal is a top 10% star rating, indicating high client satisfaction. Engagement is solid, and review volume is improving, but there is room to grow both total reviews and response rate to solidly reach mid- to upper-quartile performance.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Response rateYou answer nearly all your reviews, which is more than almost anyone in this market, and a customer reading the page sees a two-sided conversation rather than a scoreboard.
4 checks on your reviews. You're seeing all of them.
6.5Good
9:41
Petal Boutique
OverviewReviewsPhotosAbout
5.0★★★★★9 reviews 2
5
4
3
2
1✓
relaxed environment 3nail art 3flawless nails 2home salon 2welcoming staff 2manicures 2
1How far your rating and your review count together can be trusted
S
Sarah K.★★★★★ · a year ago

Hailey is a true artist! I’ve had Standard Gel, Builder Gel and Soft Gel extensions with Hailey and she always does an amazing job! I leave feeling fabulous and loving my new nails. Hailey takes such pride in her work care for your nails. H...

Response from the owner3

Thank you for the lovely review Sarah, always a pleasure doing your nails 🩷

C
Che-Louise B.★★★★★ · a year ago

Have loved every visit with Hailey! My nails always look fab and last until my next visit! Bonus is the fantastic conversations and laughs we have during my visit! Definitely recommend

Response from the owner

Haha love our convos! Looking forward to seeing you again 😍🩷

Google reviewsChristchurch beauty · 570 businesses
You are #200 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Petal Boutique shows a very low Google Maps health score overall, with room to improve its visibility. The strongest signals come from top keywords like nail salon in rolleston south east and nearby areas, indicating steady relevance but limited reach beyond Rolleston and broader Christchurch. Focused map-listing improvements could lift local visibility and drive more bookings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbWe are not seeing you in Maps searches in your own suburb, which is the search a customer standing a street away actually makes.
2 checks on your map positions. You're seeing both.
0.9Room to grow
9:41
1234Tiles © Esri
1Seen in 2 searches across Christchurch, top three in none
1
Essence Nails5.0 ★ (8) · Nail salon
2
Trending Rolleston Fields4.8 ★ (98) · Nail salon
3
The Nail bar4.2 ★ (138) · Nail salon
4
The Nail Artistry5.0 ★ (4) · Nail salon
↓
Petal Boutique2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #520 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Petal Boutique shows low overall health in Citations & Social Presence with a 2.5/10. The strongest current asset is a very high trust Facebook profile, which anchors credibility and engagement. Opportunities exist across Instagram, TikTok, Fresha, LinkedIn, and Neighbourly to broaden reach and verification.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Fresha ProfileWe could not find an active Fresha Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
6.1Good
9:41
Gpetal boutique rolleston south west
AllImagesMapsNews
FacebookPetalBoutiquebyHaileyPetal Boutique | Facebook✓
Instagrampetal_boutique_Petal Boutique | Instagram✓
TiktokNo account found1
YellowNo listing found2
FreshaNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #221 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    Where your page link pointsYour page points customers at a booking system or directory rather than a site of your own.
9 checks on your Facebook page. You're seeing 6 of them.
6.1Good
9:41
facebook
PetalBoutiquebyHailey✓
744 followers 2
🏡 Home based salon in Rolleston ✨ Fully Qualified - 6+ years 💅🏼 Natural nails only 🎨 100% Hand painted Nail Art 📱 DM to book
FollowMessage
★ 4 reviews · recommended 1
🌐 maps.google.com3
☎ +64 21 213 4575✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #224 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
9:41
🔒google.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Petal BoutiqueNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Petal Boutique's opening hours show mixed alignment with Rolleston demand. The salon is open during several high-demand windows - Tuesday 10am-11am, Thursday 4pm and Saturday 1pm-2pm - which match strong customer interest. However it is closed during other popular times, notably Wednesday late morning and mid-afternoon and Thursday early evening. No open hours fall in low-demand windows.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
3.3Room to grow
9:41
Petal Boutique
OverviewReviewsPhotosAbout
Hours 1
Monday4pm-7pm
Tuesday9am-7pm
Wednesday4pm-7pm
Thursday9am-5pm
Friday9am-5pm
Saturday9am-5pm
SundayClosed
Popular times Monday · Rolleston South West
9a10a11a12p1p2p3p4p5p6p7p8p9p10p
When people in Rolleston South West look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #382 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#350of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #350 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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