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Pheonix Beauty Therapy

Beauty salon · Avonhead, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Pheonix Beauty Therapy

Beauty salon · Avonhead, Christchurch

Where you stand#474of 570 beauty businesses
Overall health1.7/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Pheonix Beauty Therapy is a beauty therapy clinic in Avonhead, Christchurch. It offers beauty therapy services and is noted for a friendly, professional approach to client care. Clients can expect personalised attention in a local neighbourhood setting.

Pheonix Beauty Therapy is a beauty therapy clinic located in Avonhead, Christchurch. It provides beauty therapy services for local clients seeking treatments in a neighbourhood setting.

The clinic describes its offerings simply as beauty therapy services. No further specialisations are listed in the provided source, so services should be understood as general beauty therapy work aimed at local customers.

Clients describe the experience as friendly and professional, with reviews highlighting courteous service and competent care. The review snapshot shows a strong average rating, which suggests consistent satisfaction among customers.

As a locally based Avonhead option for beauty therapy, Pheonix Beauty Therapy is notable for its professional manner and neighbourly approach to client interactions. Customers looking for a straightforward beauty therapy clinic in Christchurch will find a small local provider focused on client care.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Pheonix Beauty Therapy's Google Business Listing shows a low overall health score but has some solid basics in place. The listing already includes a title, claimed status, a visible open/closed status, a phone number, and a full address. The most important findings highlight that missing website link and logo as well as limited photos are opportunities to improve overall presence.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    WebsiteYour listing has no website link, so a customer who wants to check your prices or your work before ringing has nowhere to go from Google.
  • 2
    Description lengthYour description is far shorter than what most businesses here have written, which means a customer comparing listings gets a line from you and three paragraphs from the business beside you.
  • 3
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
11 checks on your Google listing. You're seeing 6 of them.
1.8Room to grow
9:41
Tiles © Esri
Pheonix Beauty Therapy✓✓
5.0 ★★★★★ (1)
Beauty salon · Avonhead
Open 5 days ✓
DirectionsCall No website 1
OverviewReviewsPhotosAbout
From the business

Beauty Therapy services

2
Google listingChristchurch beauty · 570 businesses
You are #468 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Pheonix Beauty Therapy shows a low overall Google review health score but strong recent star rating. The business has a top-10% star rating and a growing review count, yet has not engaged with reviews. The key finding is that customer satisfaction appears high, while engagement with feedback is the main area needing attention.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
1.9Room to grow
9:41
Pheonix Beauty Therapy
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch beauty · 570 businesses
You are #464 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Pheonix Beauty Therapy shows a low overall health in Google Maps performance, with a 1.6 out of 10, indicating limited visibility. Top opportunities focus on strengthening aggregate Maps results and boosting borough-specific presence. Notable keywords show the clinic ranking well for terms like beautician in avonhead and beauty salon in avonhead, yet overall local reach remains limited.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou appear in a handful of Maps searches across the suburbs around you, far fewer than most businesses here.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
1.7Room to grow
9:41
1234Tiles © Esri
1Seen in 2 searches across Christchurch, top three in none
1
Lovoir Beauty Salon & Day Spa Avonhead5.0 ★ (826) · Beauty salon
2
Beauty Services5.0 ★ (5) · Beauty salon
3
Helen's Beauty5.0 ★ (27) · Beauty salon
4
On Hair Salon5.0 ★ (39) · Beauty salon
↓
Pheonix Beauty Therapy2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #471 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Pheonix Beauty Therapy shows a very low overall health score for social presence, highlighting key gaps in Instagram and TikTok profiles and local directory listings that limit visibility. The strongest current asset is a highly trusted Facebook page, supported by an active Fresha listing; both help maintain brand credibility and client reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 4 of them.
1.5Room to grow
9:41
Gpheonix beauty therapy avonhead
AllImagesMapsNews
FacebookphoenixbeautynzPheonix Beauty Therapy | Facebook✓
Freshaphoenix-beauty-therapy-main-road-kumeu-LyExDQPheonix Beauty Therapy | Fresha
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #482 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 2
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 3
    What your page says about youThere is more in your intro than in half the pages here, so a visitor has a real sense of the business before they reach the photos.
9 checks on your Facebook page. You're seeing 6 of them.
7.5Good
9:41
facebook
phoenixbeautynz✓
208 followers 1
Call in to see Michelle at Phoenix Beauty Therapy for your Beauty needs, specialising in waxing, facials and massage. Email - [email protected]3
FollowMessage
★ 7 reviews · recommended 2
🌐 phoenixbeauty.nz✓
☎ +64 210 772 253✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #144 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Pheonix Beauty Therapy shows a very low on-page SEO health score for its homepage, at 1.3 out of 10. The two most impactful findings are missing meta description and missing title tag, which limit visibility and click-through. Other issues include lack of a recognised favicon and render-blocking resources that slow loading.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 3
    Separate sites linking to youNo separate website links to yours.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
🔒phoenixbeauty.nz✓1
2On-page score
3Separate sites linking to you
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Pheonix Beauty Therapy shows very low overall website traffic health, indicating limited organic and paid visibility for local clients in Avonhead, Christchurch. Key findings point to near-zero organic traffic value and no top-100 organic keywords, with no measurable paid traffic yet. This highlights a need for basic content, on-page SEO and starter paid initiatives to build visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
G
AllMapsImagesShopping
No ads from you on any search
Pheonix Beauty TherapyNot in these results3
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Pheonix Beauty Therapy's hours show clear strengths and gaps versus local demand. Open hours capture several weekday peaks in mid-morning and mid-afternoon, but the clinic is closed during high-demand weekend and late‑afternoon slots. No open hours fall into low-demand windows, indicating efficient use of time. Consider modest adjustments to capture missed Saturday and Thursday evening demand.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
3.5Room to grow
9:41
Pheonix Beauty Therapy
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday9am-4pm
Wednesday9am-5pm
Thursday9am-5pm
Friday9am-5pm
Saturday9am-1pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #370 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#474of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #474 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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