marketbaseExclusive Marketbase Report
Prepared for

Pinkies Nails & Beauty Salon

Spa · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Pinkies Nails & Beauty Salon

Spa · Christchurch Centre, Christchurch

Where you stand#314of 570 beauty businesses
Overall health4.5/10across the eight areas

Going well

08Opening hours9.002Reviews7.405Facebook page7.301Google listing6.5

Where we can help

04Listings and social4.703Map positions2.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Pinkies Nails & Beauty Salon is a nail and beauty salon located in Christchurch Central City. The salon specialises in manicures including French styles and decorative nail art. Customers note friendly, helpful service, attractive nail results and reasonable pricing, making it a well-rated local option for routine nail and beauty treatments.

Pinkies Nails & Beauty Salon is a nail and beauty salon based in Christchurch Central City. It offers salon services focused on nails and general beauty treatments for local customers seeking routine care and styling in the central city.

Services include manicures with French finishes and decorative nail work, alongside general beauty salon treatments. Information provided by customers highlights the salon's nail specialisms and a variety of manicure styles seen in recent visits.

Customers commonly describe friendly, helpful service, satisfaction with the finished nails and good value for price. Recent reviews reference standout manicures, attentive staff and decorative details such as floral nail art, reflecting a consistent positive experience among clients.

Locally, Pinkies Nails & Beauty Salon is distinguished by a strong average rating and a focus on nail styling and customer service. It presents as a convenient central-city choice for clients seeking well-presented manicures and personable salon service.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

The Google Business Listing for Pinkies Nails & Beauty Salon shows solid basics with a health score of 5.4 out of 10. Strengths include a claimed listing, an active open-for-business status, a website link, and a visible phone number, which support customer access. The key challenge is a lack of a meaningful description that communicates services and value to potential clients.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
11 checks on your Google listing. You're seeing 5 of them.
6.5Good
What customers seeWhere you rank
9:41
Tiles © Esri
Pinkies Nails & Beauty Salon
Pinkies Nails & Beauty Salon✓✓
4.9 ★★★★★ (107)
Spa · Christchurch Centre2
Open 7 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business
No description yet1
Google listingChristchurch beauty · 570 businesses
You are #201 for your Google listing
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Pinkies Nails & Beauty Salon shows an above-average health score of 6.7/10, indicating generally solid performance in Google reviews. The summary highlights a strong review response rate, high rating confidence, and a top-tier star rating, with a competitive total review count. The business should maintain consistency in service and engagement to preserve trust and market position.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateYou reply to some of your reviews but not most, so a customer scrolling your page finds long stretches where nobody answered.
  • 2
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
  • 3
    Star ratingYour rating is higher than most of this market, and it is the first thing a customer reads about you.
4 checks on your reviews. You're seeing 3 of them.
7.4Good
What customers seeWhere you rank
9:41
Pinkies Nails & Beauty Salon
OverviewReviewsPhotosAbout
4.9★★★★★107 reviews
5
4
3
2
13
manicure 26pedicure 10attention to detail 9head spa 6nail salon 6shoulder massage 2
2How far your rating and your review count together can be trusted
N
Nga N.★★★★★ · Edited 2 months ago

First time coming here today and it was beautiful! The service, the staff, the decor, everything was flawless. I loved how much time and detail that was taken to remove my current acrylics and repaint the gel. You get gold star treatment fo...

Response from the owner1

Thanks so much

P
Paulette B.★★★★★ · 3 months ago

They went over and above to provide a good service. Nails still looking great after many weeks!

Response from the owner

Thank you so much for supporting us 🤗❤️

Google reviewsChristchurch beauty · 570 businesses
You are #149 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Pinkies Nails & Beauty Salon shows a low overall Google Maps health score of 2.2 out of 10, indicating limited visibility. The best opportunity lies in improving local map presence and boosting rankings for top keywords such as nail salon in christchurch centre and beauty salon in christchurch centre, which already rank in the top 10. Focused improvements in local visibility could move this toward stronger local results.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
2.4Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
nail salon
1Seen in 5 searches across Christchurch, top three in none
1
House of Nails Manchester Street5.0 ★ (488) · Spa
2
New Regent Nails4.8 ★ (165) · Spa
3
Nail and Beauty5.0 ★ (101) · Spa
4
Aura Nail Studio5.0 ★ (46) · Spa
↓
Pinkies Nails & Beauty Salon2Further down, below the first results
Map positionsChristchurch beauty · 570 businesses
You are #431 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Pinkies Nails & Beauty Salon shows an average health rating with room for improvement in social presence. The strongest current asset is Facebook, already shown as very high trust, which supports credible connections with customers. Other platforms have mixed visibility, with Fresha contributing to searches, while TikTok and LinkedIn offer opportunities to lift trust and discoverability.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/pinkies_nails_beauty_salon_mid_city_spa) found via: Google search results.
  • ✓
    Cylex ListingWe can see your Cylex Listing listing (https://cylex.co.nz/pinkies+nails+&+beauty+salon+-+mid+city+spa-18240838) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe found your Tiktok Profile page through search alone, with nothing on your own website or your Google listing pointing at it.
  • 2
    Instagram Profileyour Instagram Profile page surfaces strongly in search, which is how we found it, though nothing you control points at it.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
Gpinkies nails & beauty salon christchurch centre
AllImagesMapsNews
FacebookPinkiesnailPinkies Nails & Beauty Salon | Facebook✓
InstagrampinkiesnailsalonchchnzPinkies Nails & Beauty Salon | Instagram2
Infobelpinkies_nails_beauty_salon_mid_city_spaPinkies Nails & Beauty Salon | Infobel✓
Cylexpinkies+nails+&+beauty+salon+-+mid+city+spa-18240838Pinkies Nails & Beauty Salon | Cylex✓
Freshalp/en/tt/manicures/in/nz-christchurch/addingtonPinkies Nails & Beauty Salon | Fresha
Family Company Studiopinkies-nail-salon-christchurcPinkies Nails & Beauty Salon | Family Company Studio
Tiktok@maddyfahey_Found through search, not linked from anything you own1
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #304 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokInfobelCylexFreshaYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    What your page says about youFew intros in this market run as full as yours, and it sits close to the limit that length has stopped being a lever.

Top three opportunities

  • 1
    Where your page link pointsThe link on your page sends people to another feed or a links page rather than to a site of your own, so someone chasing a price ends up one more tap from the answer and scrolls until the errand is forgotten.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
9 checks on your Facebook page. You're seeing 6 of them.
7.3Good
What customers seeWhere you rank
9:41
facebook
Pinkiesnail✓
783 followers 2
Pinkies provides customers professional nail services of manicure, pedicure spa, acrylics, dipping powder, facial wax & tint and eyelashes extension.* Scissor cut and Clippercut * *Nourishing Shampoo...✓
FollowMessage
★ 23 reviews · recommended 3
☎ +64 3-926 5227✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #155 for your Facebook page
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain HealthYour website did not come back healthy when we tried it, and anyone clicking through from your Google listing is meeting whatever we met.
  • 2
    Domain UniquenessWe could not find a domain registered to your business, which means there is no address of your own for a customer to go to and nothing for your Google listing to link to.
  • 3
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
Gpinkies nails & beauty salon website
AllMapsImagesNews
Google Mapsgoogle.com › mapsPinkies Nails & Beauty Salon - Christchurch Centre, Christchurch
Your websiteNo website of your own1
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Pinkies Nails & Beauty SalonNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Pinkies Nails & Beauty Salon's opening hours are closely matched to local demand: 74 of 76 weekly hours fall during high-demand windows, with only three missed popular hours and zero low-demand open hours. Strong alignment includes weekday and Saturday afternoons (Tuesday 11am, Wednesday 3pm, Thursday 4pm, Saturday 1-2pm). Missed opportunities are Sunday 9am and Thursday-Friday 8pm.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.0Strong
What customers seeWhere you rank
9:41
Pinkies Nails & Beauty Salon
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-7:30pm
Tuesday9am-7:30pm
Wednesday9am-7:30pm
Thursday9am-7:30pm
Friday9am-7:30pm
Saturday9am-7:30pm
Sunday10am-7:30pm
Popular times Sunday · Christchurch Centre
9a10a11a12p1p2p3p4p5p6p7p8p
When people in Christchurch Centre look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #58 for opening hours
See how to keep it that way →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

Where you'd stand#314of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #314 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 570 beauty businesses in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for