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PRau

Architect · Christchurch Centre, Christchurch

What your customers see when they look for you, and where that puts you among 252 Christchurch architects.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch architects · 252 businesses
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Executive summaryExclusive Marketbase business report

PRau

Architect · Christchurch Centre, Christchurch

Where you stand#97of 252 architects
Overall health6.2/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

PRau is a Christchurch Central City design practice established in 2014. The practice works across scales, from small interventions and houses to commercial projects and masterplanning, with a consistent focus on form, material, light, texture and colour. PRau is a registered practice of Te Kãhui Whaihanga, NZ Institute of Architects, and responds closely to specific site contexts.

PRau is a Christchurch Central City architecture and design practice established in 2014. The studio operates from Glandovey Studio and describes its work as spanning houses, workplaces, small interventions, commercial projects and masterplanning. The practice locates each project within its specific contextual parameters and considers those conditions when shaping design responses.

The practice specialises in exploring form and material with particular emphasis on light, texture and colour. Projects in the portfolio move across scales while maintaining a similar approach to individuality, questioning and building upon site conditions to define place through architectural interventions.

Customers tend to describe working with Phil and Madeleine as professional and friendly, noting ease of collaboration and a clear understanding of client needs from early meetings. That review theme suggests a collaborative client experience in which the design team seeks to understand brief, context and lifestyle priorities before developing proposals.

Locally, PRau presents itself as a registered Te Kãhui Whaihanga, NZ Institute of Architects practice focused on context-driven work in Christchurch. Its emphasis on materiality, light and the shaping of place, together with a client-centred process, are practical features that distinguish the studio within the city.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

PRau's Google Business Listing shows good health with a score of 8.4 out of 10. The listing is claimed and has a visible phone number and website link, plus an Open-for-Business status. The two strongest findings are a complete contact set and clear status, while there is room to improve photos and keep the description competitive for local search.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 5 of them.
8.3Strong
9:41
Tiles © Esri
1
PRau✓✓
5.0 ★★★★★ (2)
Architect · Christchurch Centre
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

PRau is a Christchurch based design practice established in 2014. Our portfolio of work shifts across scales, from small interventions, houses, commercial and master planning whilst our approach to individuality remains the same.Each project has specific contextual parameters, our work is highly responsive to these, questioning and building upon, allowing us to define place through individual architectural interventions. Our work explores form and material with emphasis of light, texture and colour. PRau is a registered practice of Te Kãhui Whaihanga, NZ Institute of Architects

2
Google listingChristchurch architects · 252 businesses
You are #44 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

PRau shows an above-average health score on Google reviews, with strong star ratings and early review growth. The most notable finding is the top-10% star rating, indicating high customer satisfaction. However, engagement is low since no responses have been posted to reviews, which can affect trust and perceived responsiveness.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing all of them.
6.4Good
9:41
PRau
OverviewReviewsPhotosAbout
5.0★★★★★2 reviews 2
5
4
3
2
1✓
3How far your rating and your review count together can be trusted
Google reviewsChristchurch architects · 252 businesses
You are #92 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

PRau shows a below-average health score of 3.0 out of 10 for Google Maps search performance, indicating limited visibility. The strongest showing is in generic architecture-related queries such as architecture firm in fendalton (rank 9) and several other core locations around Christchurch, suggesting steady recognition but room to grow. Efforts should focus on broader maps queries and local suburb visibility.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
2 checks on your map positions. You're seeing both.
3.3Room to grow
9:41
1234Tiles © Esri
1Seen in 9 searches across Christchurch, top three in none
1
Zion Architecture5.0 ★ (1) · Architect
2
Yardley Architecture5.0 ★ (7) · Architect
3
DD Architects5.0 ★ (1) · Architect
4
SMC Design Studio5.0 ★ (44) · Architect
↓
PRau2Further down, below the first results
Map positionsChristchurch architects · 252 businesses
You are #168 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

PRau shows an above-average health score of 5.8 out of 10 for social presence and directories, indicating decent visibility with room to improve. Key strengths include an outstanding Instagram presence and a well-maintained LinkedIn profile, both supporting trust with customers. The main opportunities focus on expanding TikTok and directory listings to reach broader audiences.

Strengths

  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn ProfileWe can see your LinkedIn Profile listing (https://linkedin.com/in/phil-redmond-61b1bbb4) found via: Google search results, Your website.
  • ✓
    NZIA PracticeWe can see your NZIA Practice listing (https://nzia.co.nz/prau-limited) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Having a Facebook page at allyour Facebook Profile page surfaces strongly in search, which is how we found it - but nothing you control points at it.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
18 checks on your listings and social. You're seeing 6 of them.
5.9Room to grow
9:41
Gprau christchurch centre
AllImagesMapsNews
Instagrampr_auPRau | Instagram✓
LinkedInphil-redmond-61b1bbb4PRau | LinkedIn✓
NZIA Practiceprau-limitedPRau | NZIA Practice✓
Houzz Professionalprau-phil-redmond-architecture-and-urbanism-pfvwnz-pf~2082370965PRau | Houzz Professional
FacebookphilredmondarchitecturePRau | Facebook2
TiktokNo account found1
YellowNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch architects · 252 businesses
You are #105 for listings and social
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GoogleFacebookInstagramTikTokLinkedInNZIA PracticeHouzz ProfessionalYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
9 checks on your Facebook page. You're seeing 6 of them.
6.9Good
9:41
facebook
philredmondarchitecture✓
693 followers 3
Registered Architects delivering bespoke architectural solutions.2
FollowMessage
★ 1 reviews · recommended 1
🌐 prau.co.nz✓
☎ +64 3-356 3198✓
PostsAboutPhotosReviews
Facebook pageChristchurch architects · 252 businesses
You are #78 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

PRau shows an below-average on-page SEO health score of 3.2 out of 10, indicating technical issues need attention. The strongest completed wins include a valid favicon, fast page load under 3 seconds, a relevant meta description and secure content. The main opportunities focus on improving the meta description, refining the title tag length, and expanding content while maintaining a healthy text-to-page ratio.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.
  • ✓
    Page load speedYour home page appears in under three seconds, so someone tapping through from a search result meets your business rather than a blank screen while they decide whether to wait.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
  • 3
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒prau.co.nz✓3
✓Favicon
✓Page load speed
1Meta description
2Page title
Your websiteChristchurch architects · 252 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

PRau shows a below-average health score for website traffic, with room to improve paid and organic visibility. The strongest current signal is organic traffic value, which is above the 25th percentile, indicating SEO fundamentals matter. Key opportunities focus on starting small paid campaigns and strengthening organic presence through targeted keywords and improved site navigation.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
3.6Room to grow
9:41
Garchitect redwood
AllMapsImagesShopping
2No ads from you on any search
www.bbarc.comBob Burnett Architecture: Sustainable High-Performance ...
www.houzz.co.nzArchitects in Christchurch, Canterbury | Houzz NZ
www.prau.co.nzprau

we define place through architectural interventions. houses, workplaces, masterplanning and things. we design architecture. redmond architecture and urbanism … ...

www.sitearchitecture.co.nzSite Architecture Christchurch | Residential, Commercial
31About 2 visits a month from search, across 5 searches
Google search and trafficChristchurch architects · 252 businesses
You are #161 for Google search and traffic
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

PRau's opening hours align reasonably with weekday lunchtime demand, covering several midweek peak slots around late morning and early afternoon. The practice is closed during many high-demand weekend hours, notably Saturday midday and early afternoon and Sunday lunchtime, which represents clear missed commercial opportunity. There are no low-demand open hours flagged, so current schedule avoids obvious inefficiencies.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
9.2Strong
9:41
PRau
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch architects · 252 businesses
You are #22 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 74 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#97of 252 Christchurch architects
9:41
Christchurch architectsOverall · 252 businesses
You are #97 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 252 architects in Christchurch, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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