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Prime Pilates

Pilates studio · St Albans, Christchurch

What your customers see when they look for you, and where that puts you among 115 Christchurch yoga & pilates.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch yoga & pilates · 115 businesses
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Executive summaryExclusive Marketbase business report

Prime Pilates

Pilates studio · St Albans, Christchurch

Where you stand#72of 115 yoga & pilates
Overall health3.8/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Prime Pilates is a dedicated Pilates studio in the Saint Albans area of Christchurch offering group classes and private one-to-one sessions with qualified instructors. The studio is fully equipped and keeps class sizes small so instructors can focus on individual technique and correction. Pilates is presented as suitable for all ages and fitness levels, including beginners and those returning to exercise.

Prime Pilates is a dedicated Pilates studio located in Saint Albans, Christchurch. It presents itself as fully equipped and staffed by qualified instructors, offering both group classes and private one-to-one sessions for people at different fitness levels.

The studio describes a focus on small instructor-client ratios to allow teachers to correct and encourage each client during sessions. Services highlighted include mat-based classes, equipment work and tailored private sessions delivered by qualified trainers.

Customer comments note that instruction is customised, with sessions adapted to individual needs and equipment settings adjusted to suit each client. Reviews describe instructors using their expertise to determine which exercises and settings will be most beneficial, and clients commonly experience personalised attention and hands-on corrections.

Locally, Prime Pilates is positioned as a neighbourhood Pilates option for Saint Albans residents and Christchurch clients who want structured, small-group or one-on-one Pilates with an emphasis on tailored instruction. The combination of qualified instructors, a fully equipped studio and small class sizes is presented as what distinguishes Prime Pilates within its local area.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Prime Pilates shows a very high Google Business health score with solid basic listings in place. The top takeaway is that the listing is claimed and the essential contact details are visible, supporting easy customer connections. The health score indicates strong completeness and reliability, with room to improve visuals and description for higher impact.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 2
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 3
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 6 of them.
8.6Strong
9:41
Tiles © Esri
1
Prime Pilates✓✓
5.0 ★★★★★ (1)
Pilates studio · St Albans3
Open 6 days · late Tue and Wed ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Welcome to Prime Pilates Hello and welcome to Prime Pilates. Whether you’re a complete beginner or returning to the mat, we are here to help. We are a fully equipped and dedicated Christchurch Pilates studio, offering group classes as well as private one-to-one sessions with qualified instructors. We make sure our classes have a very small instructor-client ratio, which allows us to focus, correct and encourage each client during our sessions. Pilates is suitable for any age group, gender or fitness level, even if you haven’t exercised for years! It is a form of exercise that is great for everyone.

2
Google listingChristchurch yoga & pilates · 115 businesses
You are #17 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Prime Pilates shows an overall health score of 3.0 out of 10, indicating below-average Google reviews performance. The top positive finding is a rating in the top 10% for star rating, reflecting strong customer satisfaction. The most important improvement areas are engagement with reviews and growing the total review count to build trust and visibility.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Review confidenceRating and review volume together sit well behind this market, which means a customer comparing you has both halves of the picture reading thin.
  • 2
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 3
    Review countYour review count sits well below what buyers here are used to seeing, which means a customer comparing options side by side reads you as the less proven choice.
4 checks on your reviews. You're seeing all of them.
3.2Room to grow
9:41
Prime Pilates
OverviewReviewsPhotosAbout
5.0★★★★★1 review 3
5
4
3
2
1✓
1How far your rating and your review count together can be trusted
Google reviewsChristchurch yoga & pilates · 115 businesses
You are #78 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Prime Pilates in Saint Albans shows a moderate overall health in Google Maps search at 5.3/10, with some solid visibility in key areas and strong rankings for several local keywords. The top opportunities lie in improving aggregate Maps visibility and boosting the borough-specific results where local searches are currently minimal.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
5.3Room to grow
9:41
123Tiles © Esri
2Top three for "pilates studio" in 4 suburbs, seen in 25
1
Prime Pilates15.0 ★ (1) · Pilates studio
2
Studio Pilates International Merivale5.0 ★ (118) · Pilates studio
3
Your Space Pilates5.0 ★ (6) · Pilates studio
Map positionsChristchurch yoga & pilates · 115 businesses
You are #55 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Prime Pilates shows very low overall health on social presence (0.3/10), indicating limited visibility across key platforms. The strongest current asset is the Neighbourly listing, which helps reach local customers. The most important opportunities are to establish active profiles on Instagram, TikTok, LinkedIn, and Yellow Profiles, while Facebook remains a trusted presence.

Strengths

  • ✓
    Neighbourly ProfileWe can see your Neighbourly Profile listing (https://www.neighbourly.co.nz/business/prime-pilates) found via: Google search results.
  • ✓
    ClassPass StudioWe can see your ClassPass Studio listing (https://classpass.com/prime-pilates-lusail) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Having a Facebook page at allyour Facebook Profile page surfaces strongly in search, which is how we found it - but nothing you control points at it.
16 checks on your listings and social. You're seeing 5 of them.
1.0Room to grow
9:41
Gprime pilates st albans
AllImagesMapsNews
ClassPass Studioprime-pilates-lusailPrime Pilates | ClassPass Studio✓
Neighbourlyprime-pilatesPrime Pilates | Neighbourly✓
Age Concernmotivation-therapy-ltdPrime Pilates | Age Concern
Mindbody Locationthe-good-pilates-clubPrime Pilates | Mindbody Location
FacebookprimefitnesspilatesPrime Pilates | Facebook3
InstagramNo account found1
TiktokNo account found2
Listings and socialChristchurch yoga & pilates · 115 businesses
You are #104 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokClassPass StudioNeighbourlyAge ConcernYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Where your page link pointsNothing in your page details points at a website, so a visitor who has read your posts and wants prices, hours or a booking form has nowhere to go next but back to search - where your competitors are waiting.
  • 2
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 3
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
9 checks on your Facebook page. You're seeing 6 of them.
1.9Room to grow
9:41
facebook
primefitnesspilates✓
789 followers 3
Pilates Instructor & Pelvic Floor Health Coach2
FollowMessage
★ 14 reviews · recommended
☎ +44 7776 395165✓
PostsAboutPhotosReviews
Facebook pageChristchurch yoga & pilates · 115 businesses
You are #93 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Prime Pilates shows a moderate on-page SEO health with a score of 4.5 out of 10. The site has solid basics, including an H1 tag, an SEO-friendly URL, relevant meta description, sufficient content length, and a small page size. Key strengths include clear page structure and concise content that informs visitors.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.
  • ✓
    Page file sizeYour home page is light enough to open quickly on a phone with a weak signal, which is where most people meet a local business for the first time.

Top three opportunities

  • 1
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 2
    Meta descriptionThe summary under your name in search results is either too brief to say anything or long enough that Google cuts it mid-sentence.
  • 3
    The shape of your link profileYour links are piled onto a small number of sites for a profile this size, so they are doing less for you than the count suggests.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒primepilates.co.nz✓✓
✓Page file size
1On-page score
2Meta description
3The shape of your link profile
Your websiteChristchurch yoga & pilates · 115 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Prime Pilates shows an above-average health score for website traffic, indicating a solid baseline with room to improve. The most noteworthy findings relate to paid traffic and organic value: paid spend is not yet detectable and paid keywords are missing from top results, while organic value sits mid-range and organic total ranks between the 25th and 50th percentile.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    What that traffic is worthThe search visitors reaching your site are worth less than half the businesses here, so the people arriving are browsing rather than buying.
6 checks on your search and traffic. You're seeing 3 of them.
5.6Room to grow
9:41
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AllMapsImagesShopping
21No ads from you on any search
Prime PilatesNot in these results
3About 54 visits a month from search, across 33 searches
Google search and trafficChristchurch yoga & pilates · 115 businesses
You are #51 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Prime Pilates' opening hours mostly match local demand for class times but there are clear gaps. Strong alignment appears on Tuesday evenings and Saturday mornings when the studio is open during high search activity. Missed opportunities occur on Thursday late afternoons and Monday/ Sunday peak windows when the studio is closed. Consider slight schedule shifts to capture those high-demand hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.7Room to grow
9:41
Prime Pilates
OverviewReviewsPhotosAbout
Hours 1
Monday9am-3pm
Tuesday9am-7pm
Wednesday7am-7pm
Thursday7am-3pm
Friday8am-3pm
Saturday8am-12pm
SundayClosed
Popular times Monday · St Albans
5a6a7a8a9a10a11a12p1p2p3p4p5p6p7p
When people in St Albans look   You are shut
Opening hoursChristchurch yoga & pilates · 115 businesses
You are #50 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#72of 115 Christchurch yoga & pilates
9:41
Christchurch yoga & pilatesOverall · 115 businesses
You are #72 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
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  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 115 yoga & pilates in Christchurch, checked - not a guess from overseas.
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  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

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