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Queens Lashes

Beauty salon · Sydenham, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Queens Lashes

Beauty salon · Sydenham, Christchurch

Where you stand#344of 570 beauty businesses
Overall health4.0/10across the eight areas

Going well

04Listings and social9.002Reviews7.508Opening hours6.2

Where we can help

03Map positions4.501Google listing1.705Facebook page1.407Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Queens Lashes is a beauty studio in Sydenham, Christchurch that specialises in eyelash extensions and lash lifts. The salon is noted for a friendly, professional approach and natural-looking results. Clients also report buying a lash serum from the operator. The studio serves local customers seeking long-lasting, natural lash enhancements in a relaxed atmosphere.

Queens Lashes is a beauty studio located in Sydenham, Christchurch that focuses on eyelash extensions and lash lifts. The salon operates from a local neighbourhood setting and presents as a single-operator business serving Christchurch clients.

Services described by customers include classic eyelash extensions, lash lifts/perm treatments and retail of a lash serum. The operator handles the treatments personally and customers reference both extension and lift procedures in their accounts of visits.

Customer feedback emphasises a friendly, professional manner and natural-looking results. Review themes note a comfortable atmosphere and repeat visits, including clients returning after special events such as weddings. Several reviews mention corrective work performed after previous treatments and satisfaction with the finished look.

Locally, Queens Lashes is distinguished by its focus on lash enhancement services in Sydenham and by the personal service customers describe. The combination of extensions, lift treatments and a retail lash serum positions the studio as a neighbourhood option for clients seeking maintenance and event-ready lashes in Christchurch.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Queens Lashes shows overall health as low in Google Business Listing health score with meaningful room for improvement. The most important findings are that the listing is not claimed and lacks a strong description, plus there are few or no photos and no logo, which limit visibility and trust among local customers.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.
  • ✓
    WebsiteYour listing links to your website, so a customer can move from Google to your own pages in one tap and read your account of the work before they ring.

Top three opportunities

  • 1
    ClaimedYour listing is not claimed, which means anyone can suggest an edit to it and you have no way to reply to a review or correct what is shown.
  • 2
    Description lengthThere is no real description on your listing, so when someone finds you on Google there is nothing in your own words telling them what you do.
  • 3
    Photos on the listingYou have no photos on your listing, or close to none, so a customer scrolling past sees a blank where every other business shows their work.
11 checks on your Google listing. You're seeing 6 of them.
1.7Room to grow
What customers seeWhere you rank
9:41
Tiles © Esri
Queens Lashes
3
Queens Lashes1✓
Own this business?
4.8 ★★★★★ (18)
Beauty salon · Sydenham
Open 5 days ✓
DirectionsCall Website ✓
OverviewReviewsPhotosAbout
From the business
No description yet2
Google listingChristchurch beauty · 570 businesses
You are #476 for your Google listing
See how to fix all 3 →
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Queens Lashes shows a healthy Google review profile with an 8.5/10 health score, indicating strong performance relative to peers. The standout finding is an outstanding Google Review Response Rate, placing the business in the top 10% for engagement, which boosts reputation and visibility.

Strengths

  • ✓
    Response rateYou answer virtually every review, which almost nobody in this market does, and the page reads as a business that is present.

Top three opportunities

  • 1
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 2
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
  • 3
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
4 checks on your reviews. You're seeing all of them.
7.5Good
What customers seeWhere you rank
9:41
Queens Lashes
OverviewReviewsPhotosAbout
4.8★★★★★18 reviews 2
5
4
3
2
13
lash extensions 7lash lift 7natural look 4longer lashes 2friendly staff 2atmosphere 2
1How far your rating and your review count together can be trusted
J
J S.★★★★★ · 9 months ago

I have used Queens lashes for an eye lash extension and recently eye lash lift/perm. Both times, the service was amazing - very friendly, professional. The eye lash extension looked so natural and gorgeous, the best I've ever gotten (been t...

Response from the owner✓

Thanks for your lovely review! I’m so glad to hear that you loved my work. I’m looking forward to see you next time!! Thank you Queens Lashes

J
Jennifer M.★★★★★ · a year ago

My favourite place to get Lashes 🥰

Response from the owner

Hiya :) thanks for your lovely review!! See you soon ❤️

Google reviewsChristchurch beauty · 570 businesses
You are #146 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Queens Lashes shows a below-average health score in Google Maps at 4.1/10, indicating limited visibility. The strongest signal is rankings for multiple eyelash related terms in St Martins, Sydenham and Beckenham, suggesting good performance for some local keywords. The main opportunity is to grow aggregate maps visibility and improve local borough results to capture more local clients.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches, but below most businesses in your suburb, so a customer looking from a nearby street is shown someone else first.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
4.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
eyelash salon
2Top three for "eyelash salon" in 1 suburb, seen in 9
1
Classy Lash and Beauty Studio5.0 ★ (39) · Beauty salon
2
The Glam Lash&brow4.8 ★ (39) · Beauty salon
3
Proud Beauty5.0 ★ (56) · Beauty salon
4
Queens Lashes14.8 ★ (18) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #314 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Queens Lashes shows a below-average health score for Citations & Social presence, at 3.7/10. Key strengths include a high-trust Facebook profile and an active Fresha listing and page. Notable opportunities focus on Instagram and TikTok trust, completing Yellow Directory details, and adding a LinkedIn Company Page to improve professional credibility and discoverability.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/queens-lashes-king-street-christchurch-46Dg9D) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 6 of them.
9.0Strong
What customers seeWhere you rank
9:41
Gqueens lashes sydenham
AllImagesMapsNews
Facebook100090283854954Queens Lashes | Facebook✓
Freshaqueens-lashes-king-street-christchurch-46Dg9DQueens Lashes | Fresha✓
Infobelqueens_lashesQueens Lashes | Infobel
InstagramQUEENSLASHESQueens Lashes | Instagram✓
Tiktok@reviewbruQueens Lashes | Tiktok1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #58 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.
  • ✓
    A cover photoYour page opens with a cover photo rather than a blank banner, so the first impression a visitor gets is your own work.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    People following your pageFewer people follow your page than most in this market, which means a post reaches people who already know you rather than anyone still deciding.
  • 3
    A page address you choseYour page address is one Facebook generated rather than one you chose - your business name with a long number bolted on, or just the number.
9 checks on your Facebook page. You're seeing 6 of them.
1.4Room to grow
What customers seeWhere you rank
9:41
facebook
✓
people3
71 followers 2
Eyelash extensions and Lash lift
FollowMessage
🌐 maps.google.com
☎ +64 21 100 4728✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #491 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Domain Age ScoreWe could not read how long your domain has been registered, or it is only weeks old.
  • 2
    Domain HealthYour site answers, but something did not check out - an insecure link, a redirect chain, a domain shared with other businesses, or a listing pointing at a social page.
  • 3
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒google.com132
Your websiteChristchurch beauty · 570 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
No ads from you on any search
Queens LashesNot in these results
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to keep it that way →
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08Opening hoursMarketbase business report

Your hours against demand

Queens Lashes shows mixed temporal fit with local demand: 36 weekly hours align with peak search times, notably Tuesday 11am, Wednesday 3pm, Thursday 4pm and Saturday 1-2pm. However, 41 high-demand hours are missed, including Thursday 6pm, Saturday 10am, Monday 2pm, Tuesday 3pm and Sunday 1pm. No open hours fall in low-demand periods, so current hours are not wasting time but miss evenings and weekend mornings.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
6.2Good
What customers seeWhere you rank
9:41
Queens Lashes
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
Tuesday10am-3pm
Wednesday10am-6pm
Thursday10am-6pm
Friday10am-6pm
Saturday11am-6pm
SundayClosed
Popular times Monday · Sydenham
9a10a11a12p1p2p3p4p5p6p7p
When people in Sydenham look   You are shut
Opening hoursChristchurch beauty · 570 businesses
You are #217 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 18 opportunities, from the 44 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

08Opening hours1 opportunity

Where you'd stand#344of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #344 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

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