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Radiant Beauty

Beauty salon · Lincoln, Christchurch

What your customers see when they look for you, and where that puts you among 570 Christchurch beauty businesses.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch beauty · 570 businesses
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Executive summaryExclusive Marketbase business report

Radiant Beauty

Beauty salon · Lincoln, Christchurch

Where you stand#266of 570 beauty businesses
Overall health5.3/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Radiant Beauty is a private home studio in Lincoln, Christchurch, run by Kelsey Gough, an internationally qualified skin and beauty therapist with over 10 years' experience. The studio offers relaxing, result-driven facials, massages and bespoke medi-facial treatments, with a focus on personalised care in a calm, welcoming environment.

Radiant Beauty operates from a private home studio in Lincoln, Christchurch. It is run by Kelsey Gough, an internationally qualified skin and beauty therapist with more than 10 years' experience. The studio presents as a small, appointment-based practice focused on one-on-one treatments.

Services centre on facial and body treatments described as relaxing and result-driven, including bespoke medi-facial options and therapeutic massages. Kelsey positions services around personalised care and tailored treatment plans that aim to address individual skin needs while delivering a calming, spa-like experience.

Clients commonly describe the experience as warm, professional and calming. Reviews highlight thorough, knowledgeable therapists who check in during treatments, and many clients report noticeable improvements such as hydrated, glowing skin and a sense of relaxation after facials and massages. The studio environment is repeatedly described as welcoming and peaceful.

Radiant Beauty is distinguished locally by its private home setting, personalised approach and consistent client feedback praising care and professionalism. For those seeking attentive skin and beauty therapy in Lincoln, the studio presents as a small-scale option with a focus on tailored, restorative treatments and a relaxed client experience.

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01Google listingMarketbase business report

Your Google listing

Radiant Beauty shows a healthy presence on Google with a 6.7/10 health score. The listing has clear contact details and a claimed status, yet there is room to improve the description and maintain strong photo content to support higher visibility and engagement.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Category fitYour category set covers less of this market than half the field, so there are jobs being searched for near you that your listing is not eligible to appear in.
  • 3
    Photos on the listingYou have more photos on your listing than half the businesses here, so a customer arriving has enough to look at that they stay on it.
11 checks on your Google listing. You're seeing 6 of them.
6.7Good
9:41
Tiles © Esri
3
Radiant Beauty✓✓
5.0 ★★★★★ (47)
Beauty salon · Lincoln2
Open 2 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Kelsey Gough is a internationally qualified Skin and Beauty therapist who has over 10 years experience in the industry. Working from her private home studio in Lincoln, Christchurch. Offering relaxing, result driven treatments.

1
Google listingChristchurch beauty · 570 businesses
You are #189 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Radiant Beauty shows a healthy Google review profile with a health score of 8.2 out of 10. The strongest finding is a stellar star rating in the top 10%, indicating high customer satisfaction. Engagement remains solid as response rate sits above many peers, suggesting consistent interaction with clients while reviews continue to grow.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing all of them.
8.0Strong
9:41
Radiant Beauty
OverviewReviewsPhotosAbout
5.0★★★★★47 reviews 2
5
4
3
2
1✓
knowledgeable staff 21relaxing atmosphere 17knowledge of skin 10lashes 8sugaring 5lash lifts 4
3How far your rating and your review count together can be trusted
J
Juliana★★★★★ · a year ago

Loved Kelsey’s studio and she’s so lovely. Would recommend her to anyone! Shame I am not a local or she’d be my go to for sure!

Response from the owner1

Thank you Juliana for your kind words 💫

K
Kelly S.★★★★★ · a year ago

Kelsey is extremely knowledgable, kind, calming and gives EXCELLENT massages. Her facials always leaves me feeling peaceful and hydrated. Can't reccomend enough!

Response from the owner

Thank you Kelly for your review, so happy your happy with your treatments ✨

Google reviewsChristchurch beauty · 570 businesses
You are #115 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Radiant Beauty shows a solid overall health score in Google Maps at 7.6 out of 10, indicating strong local visibility with room to grow. The borough-specific ranking is exceptional, placing in the top 10% in Lincoln, Christchurch, which should help attract nearby clients. The top opportunities focus on expanding visibility across more suburbs.

Strengths

  • ✓
    Maps visibility in your own suburbNo business in your suburb turns up in local Maps searches more often than you do - for a customer searching nearby, you are among the first names on the screen.

Top opportunity

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than the middle of the field, so customers searching from outside your own patch are finding you.
2 checks on your map positions. You're seeing both.
8.3Strong
9:41
1234Tiles © Esri
1Top three for "beautician" in 2 suburbs, seen in 4
1
Beauty at Lincoln4.6 ★ (55) · Beauty salon
2
Radiant Beauty✓5.0 ★ (47) · Beauty salon
3
FlexiBeauty5.0 ★ (4) · Beauty salon
4
Spa Paradise Lincoln5.0 ★ (179) · Beauty salon
Map positionsChristchurch beauty · 570 businesses
You are #99 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Radiant Beauty shows a below-average health in Citations & Social Presence with a 3.1/10, indicating limited third-party visibility. The strongest current asset is a very high-trust Facebook profile, while other directory and social profiles are under-optimised. Key opportunities include developing an Instagram profile with higher trust, launching TikTok, and establishing Neighbourly and NoSecretSalon listings to improve local reach.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/radiant-beauty-moraine-street-christchurch-vv4LDJ) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
3.2Room to grow
9:41
Gradiant beauty lincoln
AllImagesMapsNews
Freshalp/en/bt/beauty-salons/in/nz-lincolnRadiant Beauty | Fresha✓
FacebookradiantbeautynzRadiant Beauty | Facebook✓
Instagramradiant.soul.beauty.spaRadiant Beauty | Instagram1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch beauty · 570 businesses
You are #386 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A phone numberA phone number shows on your page, so the person who found you on Facebook before they found your website can ring straight from it.

Top three opportunities

  • 1
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
  • 2
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
  • 3
    What your page says about youYour intro is shorter than half the pages here.
9 checks on your Facebook page. You're seeing 6 of them.
7.2Good
9:41
facebook
radiantbeautynz✓
511 followers 2
Internationally Qualified Skin + Beauty Therapist Kelsey Gough | 16yrs exp Skin + Beauty treatments3
FollowMessage
★ 6 reviews · recommended 1
🌐 radiantbeauty.co.nz✓
☎ +64 21 848 282✓
PostsAboutPhotosReviews
Facebook pageChristchurch beauty · 570 businesses
You are #163 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Radiant Beauty's on-page health is below average, with a 3.4 out of 10. The most critical findings are the absence of a detectable on-page SEO baseline and missing key elements on the homepage, notably the Title Tag and Meta Description, which impact visibility and click-through. A favicon is also missing, reducing brand polish.

Strengths

  • ✓
    Domain UniquenessYour web address is yours alone, so everything your site earns - links, mentions, search standing - accumulates under your name and stays with the business.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Separate sites linking to youNo separate website links to yours.
  • 3
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
23 checks on your website. You're seeing 4 of them.
-Room to grow
9:41
🔒radiantbeauty.co.nz✓
1On-page score
2Separate sites linking to you
3Meta description
Your websiteChristchurch beauty · 570 businesses
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Radiant Beauty shows a below-average health score for website traffic, indicating room for improvement in organic and paid traffic. Key findings point to near-zero organic traffic value and no organic keywords in the top 100, suggesting content, SEO and backlink work is needed. Paid channels also show little to no activity, warranting a small, focused initial campaign.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthSearch is delivering you nothing you would otherwise have to pay for.
  • 2
    Monthly search visitsYour site draws no measurable visitors from search, so the only people reaching it are ones you sent yourself.
  • 3
    Search terms you rank forYour site does not appear in search results for any terms we can measure, so nobody is finding it by searching for what you do.
6 checks on your search and traffic. You're seeing 3 of them.
0.0Room to grow
9:41
Gbeautician lincoln
AllMapsImagesShopping
No ads from you on any search
www.flexibeauty.co.nzFlexiBeauty Lincoln - Professional Beauty Therapy & Salon ...
blossombeauty.co.nzBlossom Beauty Therapy | Blossom into a new you
www.radiantbeauty.co.nz021848282 - HOME

I am extremely passionate about all things skin and beauty ! ​I offer a range of Beauty treatments from Sugaring hair removal to Repechage Organic facials. Every ... Read more

3
spaparadise.co.nzSpa Paradise Lincoln – Best Day Spa Lincoln, Christchurch
Google search and trafficChristchurch beauty · 570 businesses
You are #266 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Radiant Beauty's published hours partially match Christchurch demand: 25 peak-hours open versus 52 missed high-demand hours, and no low-demand open hours. Strong alignment occurs mid-week and weekend afternoons, but several popular late-morning and late-afternoon slots are missed. Adjusting a few evening or mid-morning sessions could capture unmet demand without adding inefficient hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.3Room to grow
9:41
Radiant Beauty
OverviewReviewsPhotosAbout
Hours 1
MondayClosed
TuesdayClosed
Wednesday9:30am-2pm
ThursdayClosed
FridayClosed
Saturday9am-3pm
SundayClosed
Opening hoursChristchurch beauty · 570 businesses
You are #440 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 70 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions1 opportunity

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#266of 570 Christchurch beauty businesses
9:41
Christchurch beautyOverall · 570 businesses
You are #266 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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Jeremy GrayFounder, Marketbase

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