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Rodney Wayne Riccarton

Hair salon · Riccarton, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Rodney Wayne Riccarton

Hair salon · Riccarton, Christchurch

Where you stand#133of 498 hair salons & barbers
Overall health7.3/10across the eight areas

Going well

07Google search and traffic9.708Opening hours9.302Reviews7.201Google listing6.0

Where we can help

05Facebook page3.903Map positions3.504Listings and social3.506Your website-
How AI describes youMarketbase business report

What AI tells people about you

Rodney Wayne Riccarton is a hairdressing salon in Riccarton, Christchurch, offering a wide range of services to suit different needs and budgets. Experienced stylists use quality products and techniques to create wearable, confidence-boosting hair. Clients note easy booking and attentive staff, with named stylists often praised for delivering personalised cuts and styling.

Rodney Wayne Riccarton is a hairdressing salon located in Riccarton, Christchurch. The salon provides a full range of hair services aimed at everyday wearability and confidence, serving local clients across varied budgets.

The team at Rodney Wayne Riccarton describes itself as experienced stylists who use high-quality products and professional techniques. Services cover cuts, styling and corrective work mentioned in client feedback, and the salon handles bookings and pricing information through its reception.

Clients regularly mention clear booking and pricing, attentive reception, and stylists who listen closely to requests. Several reviews single out individual stylists by name for delivering personalised cuts and successful fixes of prior work, and parents and busy clients report being satisfied with the convenience and results.

Locally, Rodney Wayne Riccarton is positioned as a Riccarton salon that combines standard salon offerings with a focus on customer care and reliable outcomes. It is notable to clients for accessible booking, a welcoming reception experience and stylists who aim to understand and meet each client's needs.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Rodney Wayne Riccarton shows above-average health (5.9/10) for its Google Business Listing. Strengths include a claimed listing, an active phone number, a listed website, and clear open-for-business status, which support reliable customer contact and access. The main area to improve is adding a logo and continuing to enrich listing photos. The existing description is mid-range and can be refined later.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    LogoYour listing has no logo, so in a list of local results yours is the one with a blank space where every competitor has a mark.
  • 2
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
  • 3
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
11 checks on your Google listing. You're seeing 6 of them.
6.0Good
What customers seeWhere you rank
9:41
Tiles © Esri
Rodney Wayne Riccarton
2
Rodney Wayne Riccarton✓✓
4.2 ★★★★★ (138)
Hair salon · Riccarton
Open 7 days · late Thu and Fri ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Rodney Wayne Riccarton is a hairdressing salon that offers a wide range of services to suit all needs and budgets. Our experienced stylists are passionate about creating beautiful and wearable hair that makes you feel confident and your best. We use only the highest quality products and techniques to ensure that you leave our salon looking and feeling fantastic.

3
Google listingChristchurch hair salons & barbers · 498 businesses
You are #198 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Rodney Wayne Riccarton shows an above-average health score of 6.8 out of 10, indicating solid overall performance on Google Reviews. The top findings point to a strong total review count and solid engagement, with room to grow the number of reviews further and push into the upper local tier by sustaining service quality and response consistency.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Response rateYou answer more of your reviews than the middle of this market, so a customer scrolling your page mostly finds you there.
4 checks on your reviews. You're seeing 3 of them.
7.2Good
What customers seeWhere you rank
9:41
Rodney Wayne Riccarton
OverviewReviewsPhotosAbout
4.2★★★★★138 reviews
5
4
3
2
11
friendly staff 45atmosphere 7lovely staff 6hair coloring 4caring staff 4attention to detail 3
2How far your rating and your review count together can be trusted
J
Julia M.★★★★★ · 3 weeks ago

I had a wonderful experience at Rodney Wayne Riccarton. Booking and pricing information was really easy. Kontessa and the team looked after me so well. She really listened and was able to understand the style I was after. She gave me the be...

Response from the owner3

Hi Julia. Thank you so much for the lovely review. We are so happy you loved your service, Kontessa is amazing. Thank you and see you when you next come in.

F
Fatema B.★★★★★ · a month ago

Absolutely fantastic experience! The team really listened to what I was looking for and offered the perfect solution. They went above and beyond to ensure I got exactly what I wanted. The staff created such a welcoming and comfortable atmos...

Response from the owner

Hi Fatema, Thank you so much for your review, we look forward to seeing you again.

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #138 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

The Maps search health for Rodney Wayne Riccarton shows a score of 3.7 out of 10, indicating below average visibility in Google Maps. The top opportunities are strengthening aggregate search presence and improving the borough-specific ranking, with notable gains possible from building the listing and maintaining consistency across key local queries.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
2 checks on your map positions. You're seeing both.
3.5Room to grow
What customers seeWhere you rank
9:41
1234Tiles © Esri
unisex hairdresser
1Seen in 3 searches across Christchurch, top three in none
1
Hair Sense4.4 ★ (165) · Hair salon
2
Synergy Hair Riccarton4.5 ★ (175) · Hair salon
3
J&K Hair Design4.7 ★ (45) · Hair salon
4
Angels Hair and Beauty5.0 ★ (14) · Hair salon
↓
Rodney Wayne Riccarton2Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #325 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Rodney Wayne Riccarton shows a low health score on social and directory presence, with limited active profiles. The strongest current asset is an Instagram profile with high trust, while Facebook and TikTok need work to connect properly to the business. A LinkedIn Company Page could help brands and recruitment. Overall health suggests focused, minimal immediate gains from improving core profiles.

Strengths

  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/rodney-wayne-riccarton-riccarton-road-christchurch-KzE70P) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe found your Facebook Profile page through search alone.
  • 2
    Tiktok ProfileWe turned up your Tiktok Profile page, but only barely, and nothing you own points at it - your website does not link to it and it is not on your Google listing.
  • 3
    Instagram Profileyour Instagram Profile page surfaces strongly in search, which is how we found it, though nothing you control points at it.
14 checks on your listings and social. You're seeing 4 of them.
3.5Room to grow
What customers seeWhere you rank
9:41
Grodney wayne riccarton riccarton
AllImagesMapsNews
Fresharodney-wayne-riccarton-riccarton-road-christchurch-KzE70PRodney Wayne Riccarton | Fresha✓
Yelprodney-wayne-christchurch-2Rodney Wayne Riccarton | Yelp
FacebookRodneyWayneOfficialRodney Wayne Riccarton | Facebook1
Instagramriccarton_rodneywayneRodney Wayne Riccarton | Instagram3
Tiktok@rodneywayneofficialRodney Wayne Riccarton | Tiktok2
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #325 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYelpYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageA couple of recommendations have landed on the page, fewer than most here.
  • 2
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 3
    People following your pageYour following sits ahead of half the pages here, so an ordinary post reaches a real local audience without you paying for it.
8 checks on your Facebook page. You're seeing 6 of them.
3.9Room to grow
What customers seeWhere you rank
9:41
facebook
Rodney Wayne✓
981 followers 3
FollowMessage
★ 1 reviews · recommended 1
🌐 rodneywayne.co.nz✓
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #305 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

This executive summary evaluates On-Page SEO for Rodney Wayne Riccarton in Christchurch. The overall health score is 5.7 out of 10, indicating the site sits in the average range and there is room for improvement. The strongest current achievement is a page load time under 3 seconds, supporting a good user experience.

Strengths

  • ✓
    Separate sites linking to youMore separate websites link to you than almost any business in this market - a spread built over years that a competitor cannot buy their way into.
  • ✓
    The shape of your link profileYour links come from about as wide a range of sites as anything in this market, and the mix of link types looks entirely natural.
  • ✓
    Pages linking to youMore pages link to yours than almost any business in this market - the accumulated result of years of being referred to.

Top three opportunities

  • 1
    On-page scoreYour home page did not return anything we can measure, and a page that will not answer a scanner is usually the same page that keeps a customer waiting.
  • 2
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 3
    Page titleThere is no headline set on your home page, so the clickable blue line in a search result falls back to your domain name or a scrap of code.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠rodneywayne.co.nz
✓Separate sites linking to you
✓The shape of your link profile
✓Pages linking to you
1On-page score
2Meta description
3Page title
Your websiteChristchurch hair salons & barbers · 498 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Rodney Wayne Riccarton's website health score is very high, indicating strong traffic and visibility. The most notable findings are exceptional organic traffic value and top local ranking, with solid organic keyword coverage. Paid activity shows room for initial steps, but current paid metrics are minimal. Overall, traffic foundations are robust and stable.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.
  • ✓
    Search terms you rank forYour site appears for more search terms than almost any business in this market, so there are more ways to find you than to find anyone else here.

Top three opportunities

  • 1
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 2
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
  • 3
    Search terms you advertise onYou are not covering any search terms with ads, which for most local businesses here is normal.
6 checks on your search and traffic. You're seeing all of them.
9.7Strong
What customers seeWhere you rank
9:41
Ghair salon riccarton
AllMapsImagesShopping
321No ads from you on any search
www.westfield.co.nzBrowse Hair & Beauty Salons at Westfield Riccarton
rodneywayne.co.nzRodney Wayne Riccarton hair salon and hairdresser

The skilled stylists at Rodney Wayne Riccarton hair salon provide a wide range of services, including haircuts, colouring, foils, balayage, ombre, blow drys, ... Read more

✓
www.synergyhair.co.nzWestfield Riccarton - Best in Professional Haircare
✓✓About 52,427 visits a month from search, across 6,595 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #15 for Google search and traffic
See how to fix all 3 →
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08Opening hoursMarketbase business report

Your hours against demand

Rodney Wayne Riccarton's opening hours largely match local demand, with most high-demand slots covered and very few low-value open hours. Strong alignment is evident on Saturdays around midday and on Tuesdays at late morning to midday. There are some missed evening and early-Sunday morning opportunities where customer interest is high but the salon is closed. Consider modest evening extensions on Tue/Wed and opening Sunday mornings.

Strengths

  • ✓
    Hours aligned with demandNo business here matches the demand around it more closely than you do - you are open when people are looking and shut when they are not.

Where we can help

Nothing to sort here. Your hours already line up with when people are looking.
1 check on your opening hours. You're seeing it.
9.3Strong
What customers seeWhere you rank
9:41
Rodney Wayne Riccarton
OverviewReviewsPhotosAbout
Hours ✓
Monday9am-6pm
Tuesday9am-6pm
Wednesday9am-6pm
Thursday9am-9pm
Friday9am-9pm
Saturday9am-6pm
Sunday10am-6pm
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #35 for opening hours
See how to keep it that way →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 69 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

Where you'd stand#133of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #133 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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