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Rogue Florals

Florist · Burnside, Christchurch

What your customers see when they look for you, and where that puts you among 83 Christchurch florists.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch florists · 83 businesses
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Executive summaryExclusive Marketbase business report

Rogue Florals

Florist · Burnside, Christchurch

Where you stand#27of 83 florists
Overall health6.8/10across the eight areas
How AI describes youMarketbase business report

What AI tells people about you

Rogue Florals is a Christchurch-based florist operating from a Burnside workshop and a mobile flower truck. They deliver freshly created bouquets across Canterbury from Tuesday to Sunday, with pickup available by appointment. The business focuses on fresh, locally sourced blooms and offers online ordering alongside workshops and wedding florals.

Rogue Florals is a Christchurch florist based in Burnside that operates a mobile flower truck and an online shop. They deliver freshly created bouquets across Canterbury from Tuesday to Sunday, and offer pickup from their workshop by appointment. The website also highlights wedding florals and a floral workshops programme.

The studio specialises in creative, fresh arrangements using blooms from local growers and suppliers. Services mentioned on the site include same-day delivery within Christchurch, wedding florals via a dedicated form, and hands-on Rogue workshops for people who want to learn flower arranging. The flower truck Randy is noted as part of how they bring flowers to customers.

Customers commonly report prompt delivery, straightforward online ordering and well-presented, creative bouquets. Reviews describe arrangements as fresh, colourful and thoughtfully composed, and they frequently mention attentive customer service and positive reception from gift recipients. Repeat customers cite ease of ordering and consistently attractive presentation.

Locally, Rogue Florals is distinguished by its combination of a mobile flower truck, an online ordering service and a Burnside workshop offering pickups and classes. The focus on fresh stock from local suppliers, wedding support and regular delivery days across Canterbury are practical details that shape what customers can expect when ordering from Rogue Florals.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Rogue Florals shows an overall health score of 3.0 out of 10, which indicates below average health for its Google Business Listing. The strongest sign is a complete address and claimed status, meaning listing control and location are accurate. The major gap is the missing phone number, which hinders customer contact, and the current description and photos are improving but not yet at the local midpoint.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    PhoneYour listing has no phone number, so the call button a customer expects to tap is not there and the ones in a hurry ring someone else.
  • 2
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 3
    Photos on the listingThere are more pictures on most listings around you than on yours, so a customer flicking between them gets a fuller look at the businesses either side of you.
11 checks on your Google listing. You're seeing 6 of them.
3.0Room to grow
9:41
Tiles © Esri
3
Rogue Florals✓✓
5.0 ★★★★★ (9)
Florist · Burnside
Open 6 days ✓
Directions Website 1
OverviewReviewsPhotosAbout
From the business

Rogue Florals Flower Truck We deliver freshly created bouquets for every occasion throughout Canterbury from Tuesday to Sunday. Pick up is also available from our workshop in Burnside via appointment only. Jump over to our website to see whats blooming!

2
Google listingChristchurch florists · 83 businesses
You are #58 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Rogue Florals shows below-average overall health on Google reviews, with a 3.5/10 health score. The strongest current finding is a top-10% star rating, indicating high customer satisfaction. Key opportunities include no responses to reviews, room to grow listing reviews, and building confidence to reach the upper quartile.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
3.2Room to grow
9:41
Rogue Florals
OverviewReviewsPhotosAbout
5.0★★★★★9 reviews 3
5
4
3
2
1✓
flower arrangements 3beautiful arrangements 2times now 2flowers 2
2How far your rating and your review count together can be trusted
Google reviewsChristchurch florists · 83 businesses
You are #57 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Rogue Florals shows below-average overall health on Google Maps with a 3.4 out of 10, indicating room for growth. The strongest findings are top rankings for flower designer and florist in Burnside, and solid presence for flower delivery in Burnside. Focused improvements around aggregate map visibility could lift overall performance over time.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than the middle of your suburb, so a customer searching nearby is likely to see you in the first handful.
2 checks on your map positions. You're seeing both.
3.4Room to grow
9:41
1234Tiles © Esri
1Top three for "florist" in 1 suburb, seen in 8
1
Andrea's Florist & Gifts4.5 ★ (37) · Florist
2
Rogue Florals25.0 ★ (9) · Florist
3
Flowers Across Christchurch4.9 ★ (140) · Florist
4
Derose Studio0.0 ★ (0) · Florist
Map positionsChristchurch florists · 83 businesses
You are #55 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Rogue Florals shows a solid health score with strong social profiles already in place. The most important findings are high-quality Facebook and Instagram presences, which support trust and reach locally. Opportunities focus on expanding visibility on LinkedIn, TikTok, Neighbourly and Yellow profiles to improve discovery among business and community audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Instagram ProfileWe found your Instagram Profile page, and the trail between you and it is unambiguous - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Infobel ListingWe can see your Infobel Listing listing (https://infobel.com/rogue_florals) found via: Google search results.

Top three opportunities

  • 1
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 2
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
  • 3
    Neighbourly ProfileWe could not find an active Neighbourly Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
15 checks on your listings and social. You're seeing 6 of them.
8.8Strong
9:41
Grogue florals burnside
AllImagesMapsNews
Instagramrogue_florals_Rogue Florals | Instagram✓
Facebookrogue.floralsRogue Florals | Facebook✓
Infobelrogue_floralsRogue Florals | Infobel✓
TiktokNo account found1
YellowNo listing found2
NeighbourlyNo listing found3
Listings and socialChristchurch florists · 83 businesses
You are #11 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokInfobelYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    A street addressA street address sits in your page details, so someone deciding between you and a business two suburbs over can see which of you is closer.

Top three opportunities

  • 1
    People following your pageFewer people follow your page than follow half the pages here.
  • 2
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 3
    Recommendations on your pageYou hold fewer recommendations than the middle of this market.
9 checks on your Facebook page. You're seeing 6 of them.
3.4Room to grow
9:41
facebook
rogue.florals✓
374 followers 1
We create beautiful bespoke florals from our workshop in Burnside for delivery throughout Otautahi!
FollowMessage
★ 3 reviews · recommended 3
🌐 rogueflorals.com✓
PostsAboutPhotosReviews
Facebook pageChristchurch florists · 83 businesses
You are #55 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Rogue Florals shows a very high on-page SEO health (9.6/10), indicating technical optimisation is strong and supporting visibility in local search. The most notable findings are the perfect title tag length (50-60 chars) and a valid favicon, which aid click-through and brand recognition. Meta description is relevant but its length ranges vary, hinting at room for fine-tuning.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    On-page scoreFew sites in this market clear these checks as completely as yours: fast to open, readable, and accurate about itself to Google and to the person who lands on it.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.

Top three opportunities

  • 1
    Separate sites linking to youMore separate websites link to you than half the businesses here, so a reasonable spread of places vouch for you.
  • 2
    Pages linking to youFewer pages link to you than half the businesses here, which means a customer researching your trade reads someone else's explanation of it rather than yours.
  • 3
    Meta descriptionThe length of your search summary is close enough now that most people see all of it, so the gain left is in the words: one concrete reason to ring you beats another description of what you do.
23 checks on your website. You're seeing 6 of them.
-Room to grow
9:41
🔒rogueflorals.com✓
✓On-page score
✓Page title
1Separate sites linking to you
2Pages linking to you
3Meta description
Your websiteChristchurch florists · 83 businesses
See how to fix all 3 →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Rogue Florals shows a solid website traffic health, with room for improvement in paid activity and continued growth in organic visibility. Key takeaways: paid traffic is not yet measured, suggesting a small, targeted campaign with clear landing pages and tracking conversions; organic traffic value is above the 25th percentile and should keep refining SEO basics.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly search visitsYour site draws fewer visitors from search than most businesses here, so most people looking for what you do are landing somewhere else.
6 checks on your search and traffic. You're seeing 3 of them.
4.9Room to grow
9:41
G
AllMapsImagesShopping
2No ads from you on any search
Rogue FloralsNot in these results
31About 2 visits a month from search, across 8 searches
Google search and trafficChristchurch florists · 83 businesses
You are #43 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Rogue Florals shows focused alignment on weekday lunchtime demand but has significant gaps across busy weekend afternoons. All 33 well-aligned peak hours fall on Thursday mid-morning and lunchtime (10am-2pm). However 56 high-demand hours are missed, mainly weekend afternoons and Thursday late afternoon. No low-demand open hours were identified, suggesting inefficient closure during several commercially promising slots.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand worse than nearly every business here, which means a good share of your open time passes with nobody looking for what you do.
1 check on your opening hours. You're seeing it.
2.4Room to grow
9:41
Rogue Florals
OverviewReviewsPhotosAbout
Hours 1
Monday9am-3pm
Tuesday9am-3pm
Wednesday9am-3pm
Thursday9am-3pm
Friday9am-3pm
Saturday10am-1pm
SundayClosed
Opening hoursChristchurch florists · 83 businesses
You are #63 for opening hours
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 21 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#27of 83 Christchurch florists
9:41
Christchurch floristsOverall · 83 businesses
You are #27 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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