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Rolleston Hair and Beauty

Hairdresser · Rolleston North West, Christchurch

What your customers see when they look for you, and where that puts you among 498 Christchurch hair salons & barbers.

ReportLocal marketing report
Checked13 October 2026
Your marketChristchurch hair salons & barbers · 498 businesses
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Executive summaryExclusive Marketbase business report

Rolleston Hair and Beauty

Hairdresser · Rolleston North West, Christchurch

Where you stand#199of 498 hair salons & barbers
Overall health6.0/10across the eight areas

Going well

02Reviews9.101Google listing8.003Map positions7.3

Where we can help

08Opening hours5.304Listings and social4.105Facebook page3.707Google search and traffic0.006Your website-
How AI describes youMarketbase business report

What AI tells people about you

Rolleston Hair and Beauty is a one-stop hair and beauty salon in Rolleston offering haircuts, colouring and gift retail. The community salon highlights personalised service from stylists with an average of 15 years' experience, on-site parking and flexible hours. Clients note a friendly atmosphere and child-friendly service, with bookings and reminders available for regular appointments.

Rolleston Hair and Beauty is a one-stop hair and beauty salon based in Rolleston. Established in 2008, the salon provides a local point for haircuts, colouring and other beauty needs, and maintains on-site parking and business hours intended to suit customer needs.

The salon states an average of 15 years' experience among staff and promotes personalised, high-quality service. Website information and business details mention a shop element that supports local products and gift options alongside standard salon services. Booking links and appointment systems are provided.

Customer reviews highlight a friendly, welcoming atmosphere and stylists who work carefully with different hair types, including thick and curly hair. Reviews also note thorough, comfortable experiences during appointments, satisfaction with colour work and styling, helpful appointment reminders, and a child-friendly approach for first haircuts that makes visits easier for families.

Rolleston Hair and Beauty is positioned as a neighbourhood salon where clients often become repeat customers and friends. Practical features such as on-site parking, advance booking with reminders, and a mix of hair and gift retail aim to make visits straightforward for local clients seeking consistent, personable service.

ChatGPTGeminiGooglePerplexityClaude
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01Google listingMarketbase business report

Your Google listing

Rolleston Hair and Beauty shows a solid health score with clear profiles and essential details. The listing is claimed and verified, with a visible phone number, open-for-business status, and a direct website link. The most impactful finding is that the listing already has key contact and availability signals, while the description remains basic and could be refined for better context.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description gives a reader less than half the listings here do, so someone reading yours and then a competitor's gets less to go on from you.
  • 2
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
11 checks on your Google listing. You're seeing 5 of them.
8.0Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Rolleston Hair and Beauty
Rolleston Hair and Beauty✓✓
4.8 ★★★★★ (86)
Hairdresser · Rolleston North West2
Open 6 days · late Mon, Tue, Wed and Thu ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

One stop shop for hair and gifts. On-site parking available We love our little community salon where clients becomes friends 🌸

1
Google listingChristchurch hair salons & barbers · 498 businesses
You are #102 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Rolleston Hair and Beauty shows a very high overall health score for Google Business Reviews, indicating strong customer engagement and satisfaction. The business excels in rating confidence and response rate, with room to maintain momentum and aim for the top 10% in rating confidence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Star ratingYour rating sits ahead of half the businesses here, so the number is not pushing anyone away.
  • 2
    Review countYour review count sits above the middle of this market, which puts you in the group customers read as established rather than untested.
  • 3
    Review confidenceRating and volume together put you ahead of most of this market, which means a customer sees a well-rated business with enough reviews behind it to be believed.
4 checks on your reviews. You're seeing 3 of them.
9.1Strong
What customers seeWhere you rank
9:41
Rolleston Hair and Beauty
OverviewReviewsPhotosAbout
4.8★★★★★86 reviews 2
5
4
3
2
11
3How far your rating and your review count together can be trusted
P
Pete L.★★★★★ · Edited a year ago

Have been going here for nearly 5 years now. Ilze does a great job, I book in advance and get txt reminders so I don't forget.

Response from the owner

Thank you for your kind words ☺️

K
K C.★★★★★ · Edited a year ago

Ingrid is amazing 👏 She was very thorough and made sure I was happy and comfortable the whole time.

Response from the owner

Thank you so much for your kind words 🌸

Google reviewsChristchurch hair salons & barbers · 498 businesses
You are #45 for your Google reviews
See how to fix all 3 →
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Rolleston Hair and Beauty shows an above-average health score for Google Maps search at 7.1/10, indicating solid visibility with room to grow. The strongest opportunities lie in further boosting aggregate local presence and solidifying borough visibility in Rolleston, aiming to reach the local midpoint and beyond.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility in your own suburbYou show up in local Maps searches less often than half your suburb, so on a search from nearby you sit below businesses a customer would otherwise treat as equal.
  • 2
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
2 checks on your map positions. You're seeing both.
7.3Good
What customers seeWhere you rank
9:41
1234Tiles © Esri
hair salon
2Top three for "hair salon" in 1 suburb, seen in 6
1
Copperhead Road5.0 ★ (61) · Hairdresser
2
Urban Hair Design5.0 ★ (9) · Hairdresser
3
Pure Collective4.6 ★ (57) · Hairdresser
4
Just Cuts Rolleston Fields4.9 ★ (162) · Hairdresser
↓
Rolleston Hair and Beauty1Further down, below the first results
Map positionsChristchurch hair salons & barbers · 498 businesses
You are #136 for map positions
See how to fix both →
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Citations and Social Presence shows a solid overall health with a score of 8.4 out of 10, indicating a strong presence across key platforms. The strongest findings are outstanding Instagram and Facebook profiles and a well-maintained Fresha listing that supports visibility with clients and potential customers.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    Fresha ProfileWe can see your Fresha Profile listing (https://fresha.com/rolleston-hair-and-beauty-rolleston-8-moore-street-q2wo8u8m) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe found your Instagram Profile page through search alone, with no link from your own website and nothing on your Google listing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
14 checks on your listings and social. You're seeing 5 of them.
4.1Room to grow
What customers seeWhere you rank
9:41
Grolleston hair and beauty rolleston north west
AllImagesMapsNews
Fresharolleston-hair-and-beauty-rolleston-8-moore-street-q2wo8u8mRolleston Hair and Beauty | Fresha✓
FacebookrollestonhairandbeautyRolleston Hair and Beauty | Facebook✓
InstagramrollestonsqRolleston Hair and Beauty | Instagram1
TiktokNo account found2
YellowNo listing found3
Listings and socialChristchurch hair salons & barbers · 498 businesses
You are #294 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokFreshaYellowYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.

Top three opportunities

  • 1
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
  • 2
    People following your pageMore people follow your page than most in this market, which means a post can travel past your own customers when one of them shares it into a local group.
  • 3
    Recommendations on your pageMore customers have recommended you than at most pages in this market, and depth like that reads as a business that has been doing this a while.
4 checks on your Facebook page. You're seeing all of them.
3.7Room to grow
What customers seeWhere you rank
9:41
facebook
Rolleston Hair And Gifts✓
1.8K followers 2
Rolleston Hair & Beauty1
FollowMessage
★ 28 reviews · recommended 3
PostsAboutPhotosReviews
Facebook pageChristchurch hair salons & barbers · 498 businesses
You are #316 for your Facebook page
See how to fix all 3 →
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Facebook
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06Your websiteMarketbase business report

Your website

Rolleston Hair and Beauty shows strong on-page health with a clear H1, secure HTTPS, fast load times and a favicon. The health score sits at 8.1 out of 10, indicating good technical optimisation overall. The most impactful findings relate to improving the meta description and title tag lengths to avoid truncation, and addressing render-blocking resources and the text-to-page size balance for smoother performance.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.

Top two opportunities

  • 1
    Domain UniquenessYour web address belongs to a platform rather than to you - a social page or a site builder's own domain.
  • 2
    Domain Age ScoreYour domain has been registered longer than about half the businesses here, which means it has had time to collect the links and mentions a newer address has not.
3 checks on your website. You're seeing all of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒selwynconnect.co.nz21✓
Your websiteChristchurch hair salons & barbers · 498 businesses
See how to fix both →
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Rolleston Hair and Beauty shows a very high health for Website Traffic with strong organic momentum and top local rankings. The standout finding is the high organic traffic value and top 10% local organic SERP coverage, indicating solid SEO and audience reach across Rolleston. Paid activity remains limited, presenting clear opportunities to begin targeted campaigns.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Where we can help

Nothing to sort here.
0 checks on your search and traffic. You're seeing all of them.
0.0Room to grow
What customers seeWhere you rank
9:41
Ghair extensions rolleston north west
AllMapsImagesShopping
No ads from you on any search
www.urbanhairdesign.co.nzUrban Hair Design | Rolleston Hairdresser
purehairandbody.co.nzHair Services Price List
www.selwynconnect.co.nzHighgate Hair - Rolleston

A high end hair salon based in Rolleston. Our hair stylists are Dani, Arnya and Matt, all very experienced senior stylists. We specialise cut and colouring. Read more

rollestonsquare.co.nzPure Collective
About 31,906 visits a month from search, across 3,475 searches
Google search and trafficChristchurch hair salons & barbers · 498 businesses
You are #212 for Google search and traffic
See how to keep it that way →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Rolleston Hair and Beauty's published hours largely match local demand, with most peak windows covered but a few notable gaps. Strong alignment occurs midweek lunchtimes and weekend middays, while Friday and Sunday afternoons show missed demand. There is one early Friday opening during low demand that could be inefficient. Adjusting a few late-afternoon and weekend hours could capture more customers without adding many total hours.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover some of the busy stretches but fewer than half the businesses here, which means someone ringing round on a Saturday morning reaches your competitors and your voicemail.
1 check on your opening hours. You're seeing it.
5.3Room to grow
What customers seeWhere you rank
9:41
Rolleston Hair and Beauty
OverviewReviewsPhotosAbout
Hours 1
Monday9am-8pm
Tuesday9am-7pm
Wednesday9am-7pm
Thursday9am-8pm
Friday8am-3pm
Saturday8am-3pm
SundayClosed
Opening hoursChristchurch hair salons & barbers · 498 businesses
You are #237 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 16 opportunities, from the 39 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website2 opportunities

08Opening hours1 opportunity

Where you'd stand#199of 498 Christchurch hair salons & barbers
9:41
Christchurch hair salons & barbersOverall · 498 businesses
You are #199 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
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  • Real New Zealand data.Every one of the 498 hair salons & barbers in Christchurch, checked - not a guess from overseas.
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Jeremy GrayFounder, Marketbase

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