marketbaseExclusive Marketbase Report
Prepared for

Sandringham Dental Centre

Dental clinic · Sandringham, Central Auckland

What your customers see when they look for you, and where that puts you among 277 Central Auckland dentists.

ReportLocal marketing report
Checked13 October 2026
Your marketCentral Auckland dentists · 277 businesses
Open your report ↓
Executive summaryExclusive Marketbase business report

Sandringham Dental Centre

Dental clinic · Sandringham, Central Auckland

Where you stand#112of 277 dentists
Overall health6.0/10across the eight areas

Going well

08Opening hours8.201Google listing7.803Map positions6.3

Where we can help

02Reviews4.907Google search and traffic4.905Facebook page4.704Listings and social3.706Your website-
How AI describes youMarketbase business report

What AI tells people about you

Sandringham Dental Centre is a dental clinic in Sandringham, Auckland, offering routine check-ups, preventive care, cosmetic dentistry and advanced dental treatments. The clinic describes its approach as personalised and focused on comfort, with modern techniques and care plans tailored to individual patients. It serves individuals and families in Sandringham and surrounding Auckland areas.

Sandringham Dental Centre is a dental clinic in Sandringham, Auckland, providing dental care for individuals and families in the local area and surrounding Auckland suburbs. Its approach is centred on personalised treatment, patient comfort and a welcoming clinic environment.

Services include routine dental check-ups, preventive care, cosmetic dentistry and advanced dental treatments. The clinic also lists check-ups, fillings, crowns, implants and whitening among its services. Its team uses modern techniques and technology, with treatment plans tailored to each patient's needs and concerns.

Customers commonly describe visits as comfortable, smooth and gentle. Review themes include clear attention to patient concerns, friendly and caring interactions, thorough treatment and procedures that patients found painless. Reviews also mention support for people who feel nervous about dental care, as well as issues being resolved in a single appointment in some cases.

Locally, Sandringham Dental Centre combines a Sandringham location with a broad range of general, cosmetic and advanced dental services. Its distinguishing features are a patient-focused approach, individually planned care and an emphasis on making dental visits feel comfortable for both individuals and families.

ChatGPTGeminiGooglePerplexityClaude
Not quite right? Let's sort it
01Google listingMarketbase business report

Your Google listing

Sandringham Dental Centre has a high Google Business Listing health score of 7.8 out of 10. Core details are in place, including the listing status, ownership, business name, website link and phone number. The main gap is the low number of listing photos, while category coverage is already strong and the description is among the fuller local examples.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top three opportunities

  • 1
    Photos on the listingYou have fewer photos than nearly every business here, so a customer comparing you against them builds a picture of their work and guesses at yours.
  • 2
    Category fitYour categories cover this market better than the middle of the field, so you appear in most of the searches your competitors appear in.
  • 3
    Description lengthYour description is one of the fuller ones in this market, which means a customer comparing you side by side has more of your case in front of them than most.
11 checks on your Google listing. You're seeing 6 of them.
7.8Good
What customers seeWhere you rank
9:41
Tiles © Esri
Sandringham Dental Centre
1
Sandringham Dental Centre✓✓
5.0 ★★★★★ (12)
Dental clinic · Sandringham2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

Sandringham Dental is a trusted dental clinic in Sandringham, Auckland, providing personalised dental care in a comfortable and welcoming environment. Our experienced dental team offers a wide range of services, including routine dental check-ups, preventive care, cosmetic dentistry, and advanced dental treatments to help maintain healthy and confident smiles. We understand that every patient is unique, which is why we take the time to listen to your concerns and create treatment plans tailored to your needs. At Sandringham Dental, we focus on patient comfort, modern techniques, and high-quality care to ensure every visit is smooth and stress-free for individuals and families in Sandringham and surrounding Auckland areas.

3
Google listingCentral Auckland dentists · 277 businesses
You are #62 for your Google listing
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle MapsBusiness Profile
marketbase
02ReviewsMarketbase business report

Your reviews

Sandringham Dental Centre has an Average Google Business review health score of 4.9 out of 10. Its strongest result is a star rating that ranks among the highest in the local market. The main gaps are limited owner responses and a below-market review count, which reduce customer confidence despite the positive rating.

Strengths

  • ✓
    Star ratingYour rating is among the highest in this market and it does its own selling - a customer sees it before they read anything else.

Top three opportunities

  • 1
    Response rateYou have replied to a small share of your reviews, so most customers reading your page still see feedback about you with no voice from you anywhere on it.
  • 2
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
  • 3
    Review countYour review count sits under the middle of this market, so you are readable to a customer without yet being convincing.
4 checks on your reviews. You're seeing all of them.
4.9Room to grow
What customers seeWhere you rank
9:41
Sandringham Dental Centre
OverviewReviewsPhotosAbout
5.0★★★★★12 reviews 3
5
4
3
2
1✓
friendly staff 3dental care 3thorough 2smooth process 2
2How far your rating and your review count together can be trusted
J
JRJ★★★★★ · 9 months ago

Went for wisdom teeth extraction was smooth and painless Dentist Pearl was great and friendly Price is cheaper compared to other places overall happy Highly recommended

Response from the owner1

Thank you so much for your kind words, JRJ. I’m really glad to hear that you felt comfortable throughout the visit. It means a lot that you took the time to share your experience and recommend us.

A
Amber D.★★★★★ · 11 months ago

This was my first experience at Sandringham Dental. Pearl was so gentle and thorough and resolved my issue in one appointment - something that was never offered to me at my previous dentist in 10 years! Fantastic experience and highly rec...

Response from the owner

I am so pleased we were able to help! I truly appreciate you choosing our practice and sharing your experience. Thank you Amber for your trust and recommendation.

Google reviewsCentral Auckland dentists · 277 businesses
You are #142 for your Google reviews
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google reviewsBusiness Profile
marketbase
03Map positionsMarketbase business report

Where you show up on the map

Sandringham Dental Centre has an above-average Maps Search Performance health score of 6.3 out of 10. It ranks especially well for local searches, appearing first for endodontist and second for several core dental services, including dental clinic and dentist. The main gap is visibility across surrounding suburbs, where fewer potential customers see the business than competing providers.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across fewer of the surrounding suburbs than half the businesses here, so someone two suburbs over searching for your service is shown your competitors and never sees your name.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
6.3Good
What customers seeWhere you rank
9:41
12Tiles © Esri
dental clinic
1Top three for "dental clinic" in 1 suburb, seen in 2
1
Sandringham Central Dental Care4.6 ★ (25) · Dental clinic
2
Sandringham Dental Centre25.0 ★ (12) · Dental clinic
Map positionsCentral Auckland dentists · 277 businesses
You are #104 for map positions
See how to fix both →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google Maps
marketbase
04Listings and socialMarketbase business report

Where customers find you

Sandringham Dental Centre's Citations & Social Presence is below average, with a health score of 3.7 out of 10. The main gap is the absence of active Instagram, Facebook and TikTok profiles, leaving customers with no business presence on those platforms. The business does have a visible White Pages listing, which provides one established directory reference.

Strengths

  • ✓
    White Pages ListingWe can see your White Pages Listing listing (https://whitepages.co.nz/sandringham-dental-centre-2) found via: Google search results.

Top three opportunities

  • 1
    Having a Facebook page at allWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing.
  • 2
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 3
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
15 checks on your listings and social. You're seeing 4 of them.
3.7Room to grow
What customers seeWhere you rank
9:41
Gsandringham dental centre sandringham
AllImagesMapsNews
White Pagessandringham-dental-centre-2Sandringham Dental Centre | White Pages✓
Healthpointclinical-smiles-denture-clinicFound through search, not linked from anything you own
Dentist NZsandringham-dental-practiceFound through search, not linked from anything you own
FacebookNo account found1
InstagramNo account found2
TiktokNo account found3
Listings and socialCentral Auckland dentists · 277 businesses
You are #176 for listings and social
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
GoogleFacebookInstagramTikTokWhite PagesHealthpointDentist NZYour website
marketbase
05Facebook pageMarketbase business report

Your Facebook page

Sandringham Dental Centre has no Facebook page that customers can find. That removes a familiar place to check that the clinic is real, see what it does and send a message before booking. In this market, 150 of 277 businesses have a findable page, making the absence unusual. A clear, searchable business page would close that gap.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Facebook pageCriticalWe could not find an active Facebook Profile page for your business, so anyone who goes there to check your hours, read your posts or send a message lands on nothing. Shown at a typical score for this market.
9 checks on your Facebook page. You're seeing 1 of them.
4.7Room to grow
What customers seeWhere you rank
9:41
facebook
sandringham dental centre sandringham
We didn't find any resultsMake sure everything is spelled correctly or try different keywords.1
Facebook pageCentral Auckland dentists · 277 businesses
You are #148 for your Facebook page
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Facebook
marketbase
06Your websiteMarketbase business report

Your website

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Meta descriptionYour search summary sits in the length that reads in full on most screens, which is as far as length alone can take it - a narrow phone still cuts the tail off a line this size.
  • ✓
    Page titleYour home page headline fits a search result exactly, so the whole line reads to someone scanning a page of results rather than cutting off mid-phrase.

Top three opportunities

  • 1
    Separate sites linking to youFewer separate websites link to you than half the businesses here, which means when someone searches for what you do, the businesses with a longer list of vouchers are the ones on the page they actually read.
  • 2
    Domain Age ScoreYour domain is younger than most businesses here.
  • 3
    Pages linking to youFewer pages link to you than half the businesses here, which means a customer researching your trade reads someone else's explanation of it rather than yours.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
🔒sandringhamdental.com2✓
✓Meta description
✓Page title
1Separate sites linking to you
3Pages linking to you
Your websiteCentral Auckland dentists · 277 businesses
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
See the full website report
Checked on
Your websiteGoogle Search
marketbase
07Google search and trafficMarketbase business report

How people find you on Google

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    What that traffic is worthThe search visitors reaching your site are worth less than most businesses here, which means the work coming in arrives through word of mouth and repeat customers rather than through people searching for what you do.
  • 2
    What you spend on adsWe can see no paid search activity for your site, which in most local markets is the norm rather than a gap.
  • 3
    Monthly ad visitsYour site receives no visitors from paid search, which for most local businesses in this market is the norm rather than a problem.
6 checks on your search and traffic. You're seeing 3 of them.
4.9Room to grow
What customers seeWhere you rank
9:41
G
AllMapsImagesShopping
32No ads from you on any search
Sandringham Dental CentreNot in these results
1About 136 visits a month from search, across 38 searches
Google search and trafficCentral Auckland dentists · 277 businesses
You are #141 for Google search and traffic
See how to fix all 3 →
Free for 7 days. Rather we did it? Do it for me
Checked on
Google SearchGoogle Maps
marketbase
08Opening hoursMarketbase business report

Your hours against demand

Sandringham Dental Centre's hours cover 74% of the week's customer traffic, with closures largely falling in quiet times, so the hours are well aimed and one busy gap remains. On Saturday 9am to 3pm, customers find the clinic closed while the market is busy. Adding Saturday 9am to 1pm would let customers arrive and be served during the busiest part of that gap.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours line up with demand better than nearly every business here, so most of the time you are open, people are actually looking.
1 check on your opening hours. You're seeing it.
8.2Strong
What customers seeWhere you rank
9:41
Sandringham Dental Centre
OverviewReviewsPhotosAbout
Hours 1
Monday9am-5:30pm
Tuesday9am-5:30pm
Wednesday9am-5:30pm
Thursday9am-5:30pm
Friday9am-5:30pm
SaturdayClosed
SundayClosed
Opening hoursCentral Auckland dentists · 277 businesses
You are #50 for opening hours
See how to fix it →
Free for 7 days. Rather we did it? Do it for me
Checked on
Your listed hoursWhen people search
marketbase
The next step

Your top opportunities, in one place.

These are your top 19 opportunities, from the 71 checks we run on every business. Tick any of them to see where it takes you.

01Google listing3 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page1 opportunity

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#112of 277 Central Auckland dentists
9:41
Central Auckland dentistsOverall · 277 businesses
You are #112 overall
Open my free 7 days →
The how for every one of these, and everything else we found, in the order that moves you fastest.
Just your name and email. No card. Or have us do it for you

Sounds like another marketing outfit?

We're not. Here's how we're different →

  • You see everything first. Free.Your position, your competitors, your fixes - before you spend a cent.
  • We don't need anything from you.No logins, no card, no setup. Built from what your customers can already see.
  • You watch it work.Your position in the market, every month. If it's not moving, you'll know.
  • Real New Zealand data.Every one of the 277 dentists in Central Auckland, checked - not a guess from overseas.
  • Built and run in Christchurch.A Kiwi business, not an offshore call centre.
  • A real person on the phone.Call us on 0800 747 901.
Jeremy GrayFounder, Marketbase

"I spent 20 years growing some of the biggest online marketplaces in New Zealand, Australia and the UK. Marketbase gives local businesses the same edge."

Jeremy has grown marketing for