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Saunders & Co Wigram

Law firm · Wigram, Christchurch

What your customers see when they look for you, and where that puts you among 216 Christchurch lawyers.

ReportLocal marketing report
Checked12 October 2026
Your marketChristchurch lawyers · 216 businesses
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Executive summaryExclusive Marketbase business report

Saunders & Co Wigram

Law firm · Wigram, Christchurch

Where you stand#21of 216 lawyers
Overall health9.1/10across the eight areas

Going well

07Google search and traffic9.503Map positions9.408Opening hours9.401Google listing9.304Listings and social7.305Facebook page6.5

Where we can help

02Reviews5.706Your website-
How AI describes youMarketbase business report

What AI tells people about you

Saunders & Co Wigram is a full-service law office in Wigram, Christchurch, part of a firm with four city locations. The Wigram team serves corporates, small businesses, individuals, iwi and non-profits, offering property, family and commercial law. Customers report clear communication, responsive service and practical help with matters such as property transactions and visa paperwork.

Saunders & Co Wigram is a full-service law office located at 116A The Runway, Wigram, Christchurch. It is one of four Saunders & Co locations across the city and serves a range of clients from corporates to iwi, small businesses, non-profits and individuals.

The Wigram office offers services in property, family and commercial law, and provides general legal support to clients across other common legal areas noted by the firm. The office accepts enquiries via an online contact form and notes consistent fees and client experience across its locations.

Customers commonly report clear communication, responsiveness and practical assistance. Reviews highlight help with property sales and purchases, visa applications and document verification, with clients describing smooth transactions and timely updates from staff. Several comments name individual lawyers who supported clients through first-home purchases or complex paperwork.

Locally, Saunders & Co Wigram combines a full-service law practice with multiple city offices and an emphasis on client relationships. The Wigram location offers the same level of advice and fee consistency that the firm states across its offices, and presents as a local option for property, family and commercial matters as well as general legal assistance.

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01Google listingMarketbase business report

Your Google listing

Saunders & Co Wigram shows a very healthy Google Business Listing, with a clear profile and verified ownership. The health score of 8.9 out of 10 indicates strong completeness and visibility. The most notable findings are that the listing is claimed, includes a website link, displays the open status, and lists a phone number for customers to reach the firm.

Strengths

  • ✓
    Open statusYour listing shows the business as trading, so customers see accurate availability and Google treats the listing as live.
  • ✓
    ClaimedYour listing is claimed, so you control what it says, you can reply to reviews, and edits suggested by the public come to you first.
  • ✓
    NameYour business name is showing on the listing, so a customer searching for you by name finds you, and everything else on the listing hangs off it.

Top two opportunities

  • 1
    Description lengthYour description gives a reader more than most listings here do, so a customer choosing between three of you gets more of your case than of theirs.
  • 2
    Category fitYour category set is one of the better-fitted in this market, so you are eligible for nearly every search happening around you.
11 checks on your Google listing. You're seeing 5 of them.
9.3Strong
What customers seeWhere you rank
9:41
Tiles © Esri
Saunders & Co Wigram
Saunders & Co Wigram✓✓
4.2 ★★★★★ (23)
Law firm · Wigram2
Open 5 days ✓
DirectionsCall Website
OverviewReviewsPhotosAbout
From the business

At Saunders & Co Wigram, we’re more than just a full-service law firm. We’re a team of over 100 passionate professionals who genuinely care about our clients. With four offices across the city, we’re here to provide comprehensive legal services to corporates, small businesses, individuals, iwi, and non-profits. Our commitment to your success and building strong relationships drives us to deliver tailored solutions in property, family, and commercial law. Whatever your legal needs, we’re dedicated to supporting you every step of the way.

1
Google listingChristchurch lawyers · 216 businesses
You are #15 for your Google listing
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Google SearchGoogle MapsBusiness Profile
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02ReviewsMarketbase business report

Your reviews

Saunders & Co Wigram shows an average health score on Google reviews, with room to improve engagement. The most notable finding is that no reviews have been responded to, which can affect customer trust, while the listing already benefits from some positive feedback and a growing review base.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top three opportunities

  • 1
    Response rateNone of your reviews have a reply, which means a customer reading them sees your happiest and your angriest customers with nothing from you in between.
  • 2
    Star ratingYour rating sits well below what customers here are used to seeing, and it is the first number they compare when two businesses look otherwise equal.
  • 3
    Review confidenceYour rating and your review count together sit behind half the businesses here, so a customer weighing three listings has slightly less reason to trust yours.
4 checks on your reviews. You're seeing 3 of them.
5.7Room to grow
What customers seeWhere you rank
9:41
Saunders & Co Wigram
OverviewReviewsPhotosAbout
4.2★★★★★23 reviews
5
4
3
2
12
communication 4lawyer 3
3How far your rating and your review count together can be trusted
Google reviewsChristchurch lawyers · 216 businesses
You are #94 for your Google reviews
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Google reviewsBusiness Profile
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03Map positionsMarketbase business report

Where you show up on the map

Saunders & Co Wigram shows very high overall health in Google Maps search, with strong visibility across city searches and solid local prominence in the suburb. Key findings include top ranking for several core legal keywords and solid top-25% local performance. Opportunities focus on nudging the suburb score toward the top 10% by refining the Google Business Listing presence.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top two opportunities

  • 1
    Maps visibility across the city groupYou turn up across more of the surrounding suburbs than nearly everyone here, so a customer searching well outside your own patch still sees you.
  • 2
    Maps visibility in your own suburbYou show up in local Maps searches more often than nearly every business in your suburb, so a customer searching nearby sees you before most of your competition.
2 checks on your map positions. You're seeing both.
9.4Strong
What customers seeWhere you rank
9:41
1234Tiles © Esri
divorce attorney
1Top three for "divorce attorney" in 7 suburbs, seen in 45
1
Saunders & Co Wigram24.2 ★ (23) · Law firm
2
Amiable Legal5.0 ★ (221) · Law firm
3
Absolut Legal5.0 ★ (219) · Law firm
4
Saunders & Co Christchurch4.9 ★ (540) · Law firm
Map positionsChristchurch lawyers · 216 businesses
You are #14 for map positions
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Google Maps
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04Listings and socialMarketbase business report

Where customers find you

Saunders & Co Wigram shows a healthy social presence with a 7.6/10 health score, indicating solid visibility and trust locally. Key findings: an outstanding Facebook profile with strong engagement and a very high trust score, plus an accurate LinkedIn Company listing that supports professional reach. Opportunities focus on expanding presence on Instagram, TikTok, and niche directories to reach broader audiences.

Strengths

  • ✓
    Having a Facebook page at allWe found your Facebook Profile page, and the trail is strong enough that nobody would question it is yours - it is linked from something you own, or it dominates a search for your name.
  • ✓
    LinkedIn CompanyWe can see your LinkedIn Company listing (https://linkedin.com/company/saunders-&-co-lawyers) found via: Google search results, Your website.
  • ✓
    Top Lawyers ListingWe can see your Top Lawyers Listing listing (https://toplawyers.co.nz/saunders-co-wigram-christchurch) found via: Google search results.

Top three opportunities

  • 1
    Instagram ProfileWe could not find an active Instagram Profile profile for your business, so a customer who looks for you there finds nothing.
  • 2
    Tiktok ProfileWe could not find an active TikTok account for your business, so anyone who looks for you there finds nothing.
  • 3
    Yellow ProfileWe could not find an active Yellow Profile listing for your business, which means anyone checking you there finds nothing and moves on to whoever is listed.
16 checks on your listings and social. You're seeing 6 of them.
7.3Good
What customers seeWhere you rank
9:41
Gsaunders & co wigram wigram
AllImagesMapsNews
ChristchurchLawyersaunders-co-wigramSaunders & Co Wigram | ChristchurchLawyer
FacebooksaundersandcolawyersSaunders & Co Wigram | Facebook✓
LinkedInsaunders-&-co-lawyersSaunders & Co Wigram | LinkedIn✓
Top Lawyerssaunders-co-wigram-christchurchSaunders & Co Wigram | Top Lawyers✓
Lawzana Lawyersaunders-co-lawyersFound through search, not linked from anything you own
InstagramNo account found1
TiktokNo account found2
YellowNo listing found3
LinkedInNo listing found✓
Listings and socialChristchurch lawyers · 216 businesses
You are #58 for listings and social
See how to fix all 3 →
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GoogleFacebookInstagramTikTokChristchurchLawyerLinkedInTop LawyersYour website
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05Facebook pageMarketbase business report

Your Facebook page

Strengths

  • ✓
    Where your page link pointsThe link on your page goes to a domain that is yours, so a visitor who came for the photos leaves on your terms and the enquiry lands in your inbox rather than someone else's.
  • ✓
    A page address you choseThe address on your page carries your business name, so a customer told about you at a barbecue can find the page by typing what they heard.
  • ✓
    An email addressCustomers can see an email address on the page, which gives the one who wants a quote in writing a route that does not depend on anyone picking up the phone.

Top three opportunities

  • 1
    Recommendations on your pageNo recommendations sit on your page, so a stranger who came to see whether anyone else has used you leaves with only your own posts to go on.
  • 2
    A phone numberNo phone number is published on your Facebook page, so someone who found you there and wants to ring has to go hunting elsewhere or send a message and wait.
  • 3
    What your page says about youYour intro runs to a line, shorter than most pages here, so it names the business without settling whether you do the particular job the reader came about or cover the suburb they live in.
9 checks on your Facebook page. You're seeing 6 of them.
6.5Good
What customers seeWhere you rank
9:41
facebook
saundersandcolawyers✓
1.3K followers
Powered by People.3
FollowMessage
🌐 saunders.co.nz✓
PostsAboutPhotosReviews
Facebook pageChristchurch lawyers · 216 businesses
You are #77 for your Facebook page
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Facebook
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06Your websiteMarketbase business report

Your website

Saunders & Co Wigram shows below-average on-page health with a 2.9/10. Strengths include a valid favicon, HTTPS security, an SEO-friendly URL, adequate text content, and a precise title tag. The main opportunity is to add a meta description and improve load speed, while avoiding frames and overly long or short title tags to help search visibility.

Strengths

  • ✓
    Domain HealthYour site answers cleanly over a secure connection, so a customer clicking through from Google lands where they expect with nothing in the way.
  • ✓
    Domain Age ScoreYour domain has been registered longer than almost any business in this market.
  • ✓
    FaviconThe tab your site opens in carries your own icon, so a customer with a dozen tabs going can find their way back to you by sight.

Top three opportunities

  • 1
    Meta descriptionYour pages carry no summary line of your own, so the two lines under your name in search results are whatever Google decides best fits the search.
  • 2
    On-page scoreSeveral checks on your home page fail at once, and a visitor meets all of them in the first few seconds: a slow open, no clear heading, nothing under your name in search that says what you do.
  • 3
    Page titleThe headline on your home page is either a single word or long enough that a search result cuts it off part way through.
23 checks on your website. You're seeing 6 of them.
-Room to grow
What customers seeWhere you rank
9:41
⚠saunders.co.nz✓✓
✓Favicon
1Meta description
2On-page score
3Page title
Your websiteChristchurch lawyers · 216 businesses
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Your websiteGoogle Search
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07Google search and trafficMarketbase business report

How people find you on Google

Saunders & Co Wigram shows a very healthy website traffic picture, with strong organic performance and solid paid activity. Overall health remains high, and key findings point to outstanding organic traffic value and top local SERP coverage, while paid metrics show room to improve in spend-efficiency. The business should maintain momentum while optimising paid channels.

Strengths

  • ✓
    What that traffic is worthThe search visitors reaching your site are worth more than almost any business in this market - an enquiry stream with no cost per click behind it.
  • ✓
    Monthly search visitsYour site draws more visitors from search than almost any business in this market - a stream of enquiries arriving at no cost per visit.

Top three opportunities

  • 1
    What you spend on adsYour paid search activity is smaller than most businesses advertising here.
  • 2
    Monthly ad visitsYou are getting a small number of visitors from paid search, fewer than most businesses advertising here.
  • 3
    Search terms you advertise onYour ads cover fewer search terms than most businesses advertising here, so there are few searches where you appear at the top.
6 checks on your search and traffic. You're seeing 5 of them.
9.5Strong
What customers seeWhere you rank
9:41
Glawyer wigram
AllMapsImagesShopping
thelandingwigram.co.nzSaunders & Co Lawyers | The Landing Wigram
www.saunders.co.nzWigram Office

If you require legal assistance, please send us a (03) 349 5111 Location 116A The Runway, Wigram Christchurch 8042 Postal Address P O Box 18, Christchurch 8140

propertytransferoffice.co.nzProperty Transfer Office | Licensed Conveyancer
✓✓About 6,427 visits a month from search, across 593 searches
Google search and trafficChristchurch lawyers · 216 businesses
You are #11 for Google search and traffic
See how to fix all 3 →
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Google SearchGoogle Maps
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08Opening hoursMarketbase business report

Your hours against demand

Saunders & Co Wigram's opening hours align well with weekday midday demand, especially around Tuesday 12-1pm, Wednesday 12pm and Thursday 10-11am, matching peak client searches. However the office is closed during several popular windows, notably Saturday 10am, Sunday 1-2pm and Friday 8am, which are missed opportunities. No low-demand open hours were found.

Strengths

Your first one is close. Sort an opportunity below and it moves up here.

Top opportunity

  • 1
    Hours aligned with demandYour hours cover more of the busy stretches than the middle of the field, so you are open for most of the searching that happens near you.
1 check on your opening hours. You're seeing it.
9.4Strong
What customers seeWhere you rank
9:41
Saunders & Co Wigram
OverviewReviewsPhotosAbout
Hours 1
Monday8:30am-5pm
Tuesday8:30am-5pm
Wednesday8:30am-5pm
Thursday8:30am-5pm
Friday8:30am-5pm
SaturdayClosed
SundayClosed
Opening hoursChristchurch lawyers · 216 businesses
You are #14 for opening hours
See how to fix it →
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Your listed hoursWhen people search
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The next step

Your top opportunities, in one place.

These are your top 20 opportunities, from the 72 checks we run on every business. Tick any of them to see where it takes you.

01Google listing2 opportunities

02Reviews3 opportunities

03Map positions2 opportunities

04Listings and social3 opportunities

05Facebook page3 opportunities

06Your website3 opportunities

07Google search and traffic3 opportunities

08Opening hours1 opportunity

Where you'd stand#21of 216 Christchurch lawyers
9:41
Christchurch lawyersOverall · 216 businesses
You are #21 overall
Open my free 7 days →
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